Why industry and competitor research is essential to successful SEO – Helium
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3 Essential Features For Multinational Content Delivery
January 31, 2012 - 12:09 pm
Tags: Content, Delivery, essential, features, Multinational
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Most multinational sites will serve content via a Content Delivery Network (CDN). But not all CDNs are equal: what should you look for to get the best bang for your buck in Search Engine Result Pages (SERPs) across the globe? Since Google’s Caffeine update to its server infrastructure back in… Please visit Search Engine Land [...]
[Research] Half of U.S. Cellphone Owners Research In-Store Goods With Their Devices
January 30, 2012 - 7:56 am
Tags: Cellphone, Devices, Goods, Half, InStore, Owners, Research, Their, U.S.
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The rise of mobile commerce is going to give traditional retail stores a headache. Results from a survey done by the Pew Internet and American Life Project shows that 25% of cellphone owners used their phone to look up the price of a product before buying it at a store. More than half of cellphone [...]
Industry Discussion: The True Nature of Social Media ROI
January 27, 2012 - 11:04 am
Tags: Discussion, Industry, Media ROI, Nature, Social, True
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There is a common misconception about the return on investment (ROI) via social media. For reasons most of us do not understand, Social Media has been classified primarily as a marketing tool by many. Because of this misconception at the foundation of a social media strategy, calculating actual ROI can be a circuitous and inexact [...]
14 Steps To Successful SEO For Startups – TechCrunch
January 21, 2012 - 11:26 am
Tags: Startups, Steps, successful, TechCrunch
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14 Steps To Successful SEO For StartupsTechCrunchAnd while the tech world is fascinated with social media and major platforms like Facebook and Twitter, we shouldn't overlook the role of SEO (and consequently Google). Like Facebook and Twitter, SEO is another opportunity to expand your funnel and … View full post on SEO – Google News
5 Essential Digital Marketing Focuses for 2012
January 20, 2012 - 12:04 pm
Tags: Digital, essential, focuses, for 2012, Marketing
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Linkbait Generating links of any significant value has become increasingly difficult over the last few years, with so much focus on backlinks remaining a solid ranking factor in search engine algorithms still, it results in billions of mass produced spam links every day and more and more online communities, blogs and forums are tightening up [...]
Why Apple Won’t Disrupt the Textbook Industry Anytime Soon
January 19, 2012 - 10:55 am
Tags: Anytime, Apple, Disrupt, Industry, soon, Textbook, Won't
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Apple revolutionizes stuff. It’s practically conventional wisdom in the tech world that, even if they’re not first in the game or necessarily even the best, the Cupertino-based giant has a tendency to make a noticeable impact. They didn’t invent the MP3 player, smartphone or tablet, but they sure have redefined all of those products. Even [...]
Google Accused of Fraud Against African Competitor [Updated: Google Statement]
January 14, 2012 - 1:55 am
Tags: Accused, African, Against, Competitor, Fraud, Google, Statement, updated
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Mocality, a Kenya-based crowd-sourced web and mobile business listings company, has accused Google of fraudulently stealing its customers. In a blog post today, Mocality’s CEO Stefan Magdalinski maintained that Google has targeted its database, the core of its company, and lied to its users in an attempt to get them to join up with Google [...]
The Google/Microsoft Comparison: Industry Reaction to Antitrust Debate
January 13, 2012 - 2:29 pm
Tags: AntiTrust, comparison, Debate, GoogleMicrosoft, Industry, Reaction
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The Electronic Privacy Information Center is considering filing an FTC complaint, even after two of the senators involved in the first subcommittee investigation suggested an FTC investigation last month. Google has cherry-picked positive quotes f… View full post on Search Engine Watch – Latest
Search Quality & Twitter’s Outrage: Industry Reaction to Google Changes
January 13, 2012 - 1:29 pm
Tags: Changes, Google, Industry, Outrage, Quality, Reaction, Search, Twitter's
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Google’s new personalized search has segments of the tech world in an uproar. Twitter is ticked and released a statement that said, in part: We’re concerned that as a result of Google’s changes, finding this information will be… View full post on Search Engine Watch – Latest
Google Accused of Fraud Against African Competitor
January 13, 2012 - 10:55 am
Tags: Accused, African, Against, Competitor, Fraud, Google
Posted in Uncategorized | No comments
Mocality, a Kenya-based crowd-sourced web and mobile business listings company, has accused Google of fraudulently stealing its customers. In a blog post today, Mocality’s CEO Stefan Magdalinski maintained that Google has targeted its database, the core of its company, and lied to its users in an attempt to get them to join up with Google [...]