What SEO keywords should I optimize my site for?

Well I will not give you the keywords but I will suggest you some tools by using them you can find out the right keywords for your website.
– Google adwords
– Keyword Discovery etc..

Mike is absolutely right.

In addition to the Google tool and KeywordDiscovery, do some research on your competitors by using KeywordSpy.com or SpyFu.com – these will tell you the terms people rank for and help you build out your list.

I would use the Google Keyword Tool, it will tell you how much competition there is for each keyword and also give you ideas for new ones. Your site is a PR2 so I would not go for the high-level keywords. Do a search in the mind set of a potential customer and then see what your competitors are going after. Normally the main keywords they are targeting will be the fist keywords in their title and then repeated in their description. Also note what their PR is, if it is lower than yours and they are ranked high on Google then go for it. There are no guarantees but it means you have a chance.

My website: http://www.sellersbay.com ranks #2 on Google for web design services which would cost me thousands per month if I had to pay per click. Link exchanges done correctly and carefully will increase your PR over time and will also allow you to go after harder keywords.

You’re right, your market will be extremely competitive but not impossible. The key is to have a strategy that you can realistically deliver within your available budget – start with reviewing the competition.

I have included and excerpt of an article that I wrote on the subject:

” …What ever happened to good old fashioned keyword, competitor and online market research? – the phrases that you choose to optimise your site for, assuming that you achieve high search engine rankings for them, will form the foundation of your online marketing campaign – giving it a focus … so spare some time for the research.

It is essential that you know who, what and where your competitors are – both on and offline, in order to make informed decisions regarding the online marketing of your website. You will have an idea of the ‘primary’ key phrase that relates most accurately to what your site is about, this may or may not be the best phrase to target, however for the purposes of this post just go with one that springs to mind.

Your Competitors

Who – You will have an idea of who you think your competitors are, but are they competing for the phrase that you want to target? Make a search for the keyphrase that you have chosen – which site is in position 1 in Google (the gods of search)?, is it the site that you thought would be there?

What – What is the site ‘selling’? is it the same products/services or similar to yours? and what sets you apart in terms of unique selling points? What levels of functionality does the site have, in order to engage the user? and what call to action, offers and other ‘communication’ methods are on the site?

Where – is the business local to you or is it a national company? maybe is isn’t even a business in Scotland! Consider whether your target markets would use this site to buy something that you can provide.

With all these things considered, you can then begin to look at the competitiveness of that phrase (there are various tools available to help you here) and whether your budget and SEO skills allow you to compete in this ‘search space’. If so, begin to look at what value that top site has, domain age, number of inbound links, how the on page optimisation has been performed etc., then you will know whether:

a) this is the right search phrase to target
b) what your site must include and how much work is involved to rank for the phrase
c) the potential return (in £’s) for a page 1, position 1 ranking

I hope this helps

Not a competitive one, not a one with very less search. Choose the mediocre one.

I would suggest some thing that goes in line with your website name.

I would say ‘trader bots’

I will suggest you ‘trade online’ or some thing like this.

Use https://adwords.google.com/select/KeywordToolExternal to look out for keywords.

Search for keywords like stock predictions and you will get similar keywords related to that. Look out for those keywords search volume and also search them on Google to find their competition.

Select those keywords which have high search volume and less competition. Competition is the number of search results you will get when you search any keyword on Google.