Posts tagged YahooMicrosoft

Why Is The Yahoo/Microsoft Ad Deal Going Wrong? Advertisers Share Their Views

Apr 27th

Last week’s Yahoo earnings report showed another decline in search revenues for the once-strong search player, and it’s blaming the latest figures on the Microsoft relationship. Is this right? What could they do better to attract marketers, and more of their dollars, to the search…

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Advertisers', deal, going, Share, Their, Views, Wrong, YahooMicrosoft

Yahoo-Microsoft Search Deal: A Failure Or Success For In-House Marketers?

Apr 27th

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After Yahoo’s 1st Quarter 2011 earnings call, quite a bit is being written about whether the Microsoft-Yahoo deal is a failure or success for Yahoo. In my opinion, the more compelling question to ask is: has the deal been a success for search engine marketers — especially those…

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deal, Failure, InHouse, Marketers, Search, Success, YahooMicrosoft

Yahoo/Microsoft Search Alliance Expands to 3 More Countries

Jan 13th

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Microsoft is now serving Yahoo’s organic search results in three new countries, Yahoo announced today.

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Alliance, Countries, Expands, More, Search, YahooMicrosoft

Yahoo-Microsoft Transition: Impact on SEO and PPC – WebProNews (blog)

Sep 3rd

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Yahoo-Microsoft Transition: Impact on SEO and PPC
WebProNews (blog)
Long time search marketing expert Bruce Clay has also noticed some interesting findings regarding SEO and the new Yahoo search. He tells WebProNews that, …

and more »

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Blog, Impact, Transition, WebProNews, YahooMicrosoft

Yahoo-Microsoft Organic Transition Happening, Site Explorer, Search Monkey Holding For Now

Aug 17th

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The Yahoo-Microsoft search transition is picking up momentum. Yahoo announced a number of things today relevant to the change over. They concern the organic search transition, SearchMonkey and Site Explorer.
Yahoo announced that later this week the organic transition will commence for PC and mobile results in North America:
This is an important step toward our [...]

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Explorer, Happening, Holding, Monkey, Organic, Search, site, Transition, YahooMicrosoft

The Yahoo/Microsoft Search Alliance: Managing Campaigns Through The Transition

Jul 5th

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You’ve heard about the Microsoft/Yahoo search alliance, but what does it really mean for your paid search marketing campaigns? To minimize the disruption to profitable paid search programs, marketers will have to be thoughtful about campaign structure as they begin to understand the traffic and consumers from the combined search engines.

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Alliance, Campaigns, Managing, Search, Through, Transition, YahooMicrosoft

SMN This Week: Vanessa Fox On SEO & Hosting (Tues); Yahoo!-Microsoft On Search … – Search Engine Land (blog)

Jun 21st

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SMN This Week: Vanessa Fox On SEO & Hosting (Tues); Yahoo!-Microsoft On Search …
Search Engine Land (blog)
Tomorrow, Tuesday June 22, Vanessa Fox will deliver a presentation “SEO & Hosting Issues: What You Should Know.” She'll explain what every serious SEO need …

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Blog, engine, Hosting, Land, Search, this, Tues, Vanessa, Week, YahooMicrosoft

SMN This Week: Vanessa Fox On SEO & Hosting (Tues); Yahoo!-Microsoft On Search Alliance (Thurs)

Jun 21st

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Alliance, Hosting, Search, this, Thurs, Tues, Vanessa, Week, YahooMicrosoft

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