Posts tagged Who’s
Who’s Using Pinterest? Yup, It’s Mostly Ladies
Jan 26th
Well, there’s a reason it’s not called Dude-terest. The latest darling of the up-and-coming social sharing space, Pinterest, has experienced rapid growth in both users and industry buzz in the last few months. If you had a sneaking suspicion that the majority of those users happen to be young females, you were right.
Pinterest’s users are 80% women, according to recent data from Google Ad Planner, as presented by Ignite Social Media. The site is biggest among the 25-34 age range, followed by 35-to-44-year-olds. These site’s popularity among people in their late 20s and early 30s is illustrated (quite literally) by the proliferation of images related to wedding planning and home decor.
There’s nothing inherently female-centric about Pinterest. At its core, it’s an image-sharing service that lets people curate their favorite visual stuff from across the Web. It just happened to have caught on particularly strong with the young female demographic group. The site is just beginning to take off, though, and its community could evolve in any direction moving forward.
Gizmodo described the service as a sort of “Tumblr for ladies” and cited internal staff discussions in which the men expressed confusion and uncertainty and the women expressed enthusiastic approval. That’s just anecdotal evidence of course, but it’s supported by numbers from the likes of Google and ComScore.
Here at ReadWriteWeb, the guys are a little more receptive to the Pinterest and its potential use cases. In “A Guy’s Guide to Pinterest“, Dave Copeland outlined why the site isn’t exclusive to women and detailed his own experience getting started with it. Fellow colleague Jon Mitchell thinks Pinterest actually tackles sharing better than Google+ does, in part because it lets users follow things more granularly and selectively than Google’s “circles” model.
“It helps me bookmark visual things, which I only had text-based ways of doing before, and that has proven to be a surprisingly large amount of the stuff I take in on a daily basis,” Mitchell told me in an IM conversation.
Personally, I’ve been using Pinterest somewhat passively for a few weeks, checking in semi-regularly and periodically pinning stuff. I’ve started focusing on curating imagery and content related to “the future of music” since that’s a topic I track quite closely at ReadWriteWeb. I’ve also started a board dedicated to Instagram photos taken in my neighborhood in Philadelphia, figuring it’s worth experimenting with the value of local-centric content on a fledgling social service like this.
I’m still waiting for that “Ah ha!” moment in which I realize why I’d want to use Pinterest on a daily basis, but so far I’m digging it and I certainly understand the value people see in it, regardless of gender or age.
View full post on ReadWriteWeb
Who’s Gonna Buy the iPhone 4S? Not Us!
Oct 5th
With all the hussle and tussle over the iOS5 and iPhone 4S announcements earlier this week, we thought we would take our own unscientific and idiosyncratic poll of our RWW staffers and see whether they would be ready to plunk down their own hard cash money (we have to pay for own phones here, don’t you know?) and upgrade. The answer was a resounding No. Now granted, many of us have the regular 4 models, so an upgrade to a 4S isn’t as compelling. But read on for yourself what everyone has to say.
Jon Mitchell was as usual out in front of this issue, Tweeting yesterday about why he is sticking with his ordinary iPhone 4. “Apple rewarded those who adopted the iPhone 4 early. Those users will be able to happily upgrade to the eventual iPhone 5. That’s certainly what I plan to do. The iPhone 4 is one of my favorite computers I’ve ever owned. I feel no need to upgrade. I think it’s worth pointing out that this phone now costs just $99, now that the 4S covers the high end. For a phone this excellent, a $99 price point is crazy. I think the iPhone 4 could be come a ubiquitous smartphone at that price.”
Joe Brockmeier also uses an iPhone 4. “At the moment, I’m iffy on getting an iPhone 4S. The hardware upgrade is nice, but I just got the iPhone 4 a few months ago due to an incident involving losing my 3GS in SEA-TAC. This is not a bad thing, actually. While a lot of people are crying about Apple not releasing a major new phone, the 4S fits into the upgrade cycle for phones much better – every two years, rather than a must-have new phone every year.”
He continues: “While Apple’s phone strategy doesn’t seem to be playing into the media’s strategy of having something “awesome” to write about every few months, it fits much better into the way that the majority of people want to purchase and deal with phones. In particular, the free 3GS is a fantastic move on Apple’s part. It increases the market for iPhones and lets apple recoup on the R&D for the phone over a longer lifespan. Carriers will subsidize that design for an additional year, and presumably they’ll subsidize the design of the 4 and 4S over a longer lifecycle as well. This is pure win for Apple, its shareholders, and users. It’s a pity that most of the tech press is just geared to deride anything that isn’t a new shiny.” Well put, Joe.
Dan Rowinski says, “I actually have two phones on my family plan that are oscillating on 9-month upgrade cycles. So, I am usually up to date with what phones are coming and what I should be expecting. The last update in that cycle was a Motorola Atrix with the next upgrade coming sometime next February. Will it be the iPhone 4S? No. As a natural contrarian I feel obligated to be one of the only ReadWriteWeb staffers to not have an iPhone as my primary device. Part of that is looking ahead at mobile trends such as NFC and LTE and having a professional obligation to be an early adopter of those technologies. The iPhone 4S will not fit that bill.”
Jared Smith, our esteemed webmaster, says “I have an iPhone 4 that is undamaged and still performs extremely well. I also have a contract with another year on it and the improvements in the 4S just aren’t compelling enough to switch up at the full off-contract price. Barring a major development with Android or Windows Phone, though, Apple is almost assured of my money when the 4S’s successor is revealed. (The carrier I choose is an open question still.)” We’ll see if he switches over to Sprint.
Our newest staff member, Alicia Eler, says “Before upgrading to the free Palm Pixi, a practically dead webOS phone that will never change, I had the Android Google Eris HTC. It was wonderful feeling cool with that Android – it was one of the first on the market. I’m not upgrading to the iPhone 4S because I don’t trust the product yet – it hasn’t been perfected.
“After my experience with the super buggy Android, I’d rather use a phone that at least I can rely on as both a phone that can safely dial and receive calls and texts, and a pretty basic, bricklike device that reliably receives email, and can be used as a mobile hotspot. I’m not sure that I really need my phone-type device to do anything more, at the moment. Sorry iPhone, I’m just not ready to commit to you yet.” She also adds, “Aside from these geeky reasons listed above, the real reason I’m not buying the iPhone 4S is actually rather simple: I just can’t afford it right now. So, I’ll have to stay uncool while my friends all upgrade
“
Our community manager Robyn Tippins says, “I like my iPhone 4 just fine. I didn’t see anything that made me feel I had to upgrade, so I’ll hold out until the next iteration.”
Jon Paul Titlow says, “As an iPhone 4 owner, I feel the same way about the iPhone 4S as I did about the 3GS when it came out (and I owned a 3G): It’s an awesome device with a few worthwhile upgrades (especially the camera), but nothing so revolutionary that I can’t just wait until the next iteration comes out. Plus, I feel like less of a sucker if I only spring for every *other* Apple gadget.”
One possible buyer is our managing editor Abraham Hyatt. He says: “I might, but my fiancee definitely will. She has an old school 3G that’s deteriorated to the point where apps like Maps don’t work. Or as she puts it, ‘My 3G BLOWS.’ She didn’t buy the 4 when it came out because of the price, plus she was concerned about how long it would take Apple to work new bugs out of the feature-laden phone. But as time went by, ‘it made sense to wait for the next version.’ I might get one, but only because the battery on my 4 is fading. I like the 4S’ camera and the speed, but if it weren’t for my battery, it wouldn’t be enough to make me upgrade.”
Scott Fulton says “I am a disaffected BlackBerry user. I miss all the things that BlackBerry was going to be: a reliable, secure service on a strong, solid, well-built device. During my BlackBerry years, I appreciated the quality of service. When that went away – and that happened seemingly overnight – I could have switched to iPhone.
“I didn’t because Apple had yet, and has yet still, to build a mobile device that fits my style of work. My business consumes email the way the Twinkies factory consumes sugar. It’s been said I’m so busy communicating with people via email that I have no time left to be social. That, and I need a hard keyboard. On a hard day, I can conduct so much electricity that I short out phones (on some occasions, permanently) so touchscreens are almost pointless. I love the iPhone as a camera, but as a telephone, it fails because the antenna and me do not get along. And I cannot type an email message into it to save my life. Maybe I could complain to Siri, and maybe Siri would console me. Or I could stick with my Droid 2, which may be the Nash Rambler of smartphones, but it gets a signal.”
Me? I have a aging 3G original that is ready for an upgrade, and will mostly likely get the ordinary 4 and not the 4S. Why buck the trend? And given that I will probably be the last person on the staff to upgrade my desktop to Lion, that seems about right too.
View full post on ReadWriteWeb
Who’s Validating the Validators? Reassessing HTML ‘Compliance’
Aug 22nd
Yesterday, Tristan Louis, my friend and colleague (and I reserve that phrase specifically for friends and colleagues, that’s not a euphemism) published on his TNL.net blog the results of his own study. Louis – a professional technologist who founded Internet.com and who personally contributed to the RSS specification – looked into the relative states of compliance by the world’s most trafficked Web sites with the published standards of those sites’ corresponding document types. Fourteen of Alexa’s top 25 sites list HTML5 as their doctypes, he noted. Running their home pages through the W3C’s Validator, he learned most of them have significant compliance errors, including Amazon.com with 516 errors, and YouTube with 120.
Not one to cast stones lest we be stoned, I ran ReadWriteWeb.com’s front page through the Validator. It reported 277 errors and 83 warnings with respect to our own compliance with our stated XHTML 1.0 Strict document type. But what exactly does that mean? Are we truly producing Web pages that browsers can’t parse? What is it, specifically, that we’ve violated, and do we owe any fines?
An examination of the verbose listing from the W3C Validator report on our front page reveals an interesting fact about what constitutes “non-compliance:” Most of the “errors” listed were generated by embed code – the instructions that enable readers to Like our pages on Facebook and share pages with LinkedIn and Twitter users, and enable us to keep track of usage statistics for our advertisers.
It’s code whose architecture and syntax we don’t control, and it’s the basic code that other Web sites around the world rely upon to perform exactly the same functions for them. But it makes us violators, lumping us into the same group that Louis chastised for their “disregard for standard compliance.”
Isn’t Louis concerned that W3C treats as “erroneous” or “non-compliant” any code whatsoever that it’s not responsible for specifying itself, including the embed code elements of the social networks upon which the business of the Web depends?
“Embeds are indeed a valid concern, but I suspect it ties to something deeper, which is a general attitude in our industry that ‘invalid code will happen,’” Louis tells RWW. “If most sites were valid without the embeds, the owners of those sites would then put pressures on external providers to shape up and provide code that embeds cleanly (it is possible for that to happen).”
In places where we’ve embedded Facebook code on our home page, the Validator considers instructions that include the namespace declarer fb: to be erroneous. What’s more, every part of those instructions generates a single error, so the entire instruction line may be deemed guilty of ten separate counts or more of infraction. The screenshot above shows one example of an attribute (among many in the same line) that the Validator claims doesn’t exist, because the fb: namespace declaration doesn’t exist in the specification. So when Facebook doesn’t comply, we’re guilty by association.
Although as Louis describes it, we may be able to get off on a technicality.
“The issue with Facebook prefacing its embed with fb: has to do with them opening up a separate namespace for their code, which is the correct way to do this in XHTML. However, HTML5 does not seem to allow for namespaces, which apparently makes it impossible to mix HTML5 with other namespaces,” notes Louis. “This was an arbitrary decision that leaves many third party developers with no way to extend HTML.”
The concept of implementing extended namespaces in HTML5 has been deliberated by W3C participants for well over five years, with the resolution being no real resolution at all. Extended namespaces is one of the hallmarks of XHTML, the first XML-based implementation of HTML, whose development dates back to 1998. One of the problems with formally enabling extended namespaces in HTML5, many developers say, is that it ends up changing the Document Object Model (DOM) – the construction of the Web page – and browsers may find they have to resort to unique means to handle those changes. Or to put it metaphorically, there’s no telling what ripples in the pond extended namespaces could create, because every browser has a different pond.
For XHTML, the HTML namespace is one of its extensions. Thus you can declare the HTML namespace using <html xmlns="http://www.w3.org/1999/xhtml">. But as the WHAT Working Group Wiki explains, “HTML is being defined in terms of the DOM and during parsing of a text/html all HTML elements will be automatically put in the HTML namespace, http://www.w3.org/1999/xhtml.” So HTML is there to establish the DOM, and nothing more.
The WHATWG was formed as an effort to get HTML5 moving again, not really contrary to W3C but, to some extent, in defiance nonetheless. As it’s been explained to me, W3C is the steward of the HTML specification, while WHATWG represents the efforts and interests of browser makers who must take charge of HTML implementation. The WHATWG does point to a ray of hope for extended namespaces in HTML5 that has been largely blocked by W3C: “While HTML does not allow the XML namespace syntax, there is a way to embed MathML and SVG and the xmlns attribute can be used on any element under the given constraints, in a way that is reasonably compatible on the DOM level.”
So who’s to say whose rulebook a Web site developer should follow – W3C’s or WHATWG’s?
Tristan Louis responds, “For two decades now, the W3C has been setting the standard for HTML. The WHATWG eventually agreed that the HTML5 spec ought to be led by the W3C because of that long history, and the fact that it is the only organization that works through consensus in the industry. While many complain that the W3C is slow and bureaucratic, the alternative would be a return to the pre-W3C groups when individual browser vendors could add tags without consensus, with both good and bad effects. On the good site, the IMG tag, which made the Web a rich visual medium, was created as part of the Mosaic browser and later included into HTML. On the darker side, there were as many as three different ways to embed video or other rich content into HTML, depending on which browser you wanted to target. That kind of divergence meant substantial extra work for cross-browser compatibility.”
But since RWW, and the sites Louis tested, apparently work well enough on most of the world’s browsers, and the makers of those browsers already work together through WHATWG to make certain this trend continues despite what W3C’s tool pegs as non-compliance issues… just who does all this non-compliance hurt, really?
Louis remains stalwart: “Non-compliance hurts everyone. When your browser is slower than it ought to be or when pages crash a browser, it is often because the page includes non-compliant code. The net result is that browser vendors have had to do substantial work to ensure that even bad code can run. It’s as if car manufacturers had to build cars that could ride on any surface because people didn’t bother to build bridges or roads properly.
“Today, there is no punishment for non-compliance,” he continues, “which means that, over time, we will only see further ignorance of the proper way to code for the Web, leading to increasingly sloppy offerings (I suspect that the fact that Amazon and eBay are among the older sites on the top 25 list has to do with their dismal results in terms of conformance to standards). A leaky boat, if not fixed, does not get less leaky over time.”
So the next time you click on that Like button or tweet the URL of some funny captioned cat photo to your friends… think of the damage you’re doing to the Web.
A question for you: If your site is found to be non-compliant with W3C standards, according to the Validator, whom do you hold responsible and what steps do you take?
View full post on ReadWriteWeb
2WAY Summit Preview: Who’s Leading the Future of Location?
Jun 10th
According to comScore, 16.7 million people used location check-in services in March 2011. More than 12.6 million of those people did so through their smartphones. The rise of the smartphone and location services are inextricably linked as platforms like FourSquare, Gowalla, Facebook Places and Google Latitude become mainstays in people’s digital arsenals.
Yet, in 2009, the location market did not exist. Foursquare and Gowalla were just getting off the ground and the notion that your phone was tracking your every movement was not of great concern to the public. How did we get from zero to 16.7 million in a matter of years?
Make It A Game, People Will Come
FourSquare launched right before South by SouthWest Interactive in 2009 and took the conference by storm. It was the first mobile-based check-in game that gave users any real incentive to tell people where they were in real life through the Internet. Badges and leaderboards had digital denizens bopping around Austin telling everybody what they were doing, and where.
At its launch, we noted that Foursquare provided users with incentive, saying, “Foursquare…adds a competitive element to the interaction, as it rewards you for checking in.
Foursquare’s primary competitor was Gowalla, which also had a March 2009 launch at SXSW. Checking in indeed became the thing to do.
If you were a giant geek.
The potential of location-based applications was readily apparent. It could be a cool game for users, a marketing tool for advertisers and local merchants, and a way to gain valuable data on the whereabouts of smartphone users. Two years later, we now see that tracking data is a big deal.
Checking In to the Feature Wars
Experience the Future of the Web…2WAYS
June 13-14, Columbia University, NYC
Tickets from $495 – Sign up Now
Day 1 Schedule
- When Disruptions Collide: Political Uprisings and Social Media
- Fred Wilson Keynote
- Teen Sexting and its Impact on Tech Companies
- Q&A With Jason Calacanis
- Creative Exploitation of Social Media from The Swine Flu to The Onion
- Chris Dixon and His Extraordinary Machines
- Flipboard & The Future of Media Consumption
- Life is a Game: Foursquare and the Future of Location
Fast forward about a year or so. Foursquare, Gowalla, SCVNGR and, a little later, Facebook Places are all in a race for mind and market share.
Foursquare and Gowalla, having started at the same time, were the first to go head-to-head in adding features and attracting users. Partners were signed and incentives were launched, such as Foursquare with restaurant reviewer Zagat and Examiner.com and SCVNGR with a multitude of partners including the Boston Red Sox and Boston Globe.
Gowalla added comments and photo capability to location in March 2010, almost exactly a year after launch. Any location service that thinks of going anywhere these days has to have a full array of social capabilities – pictures, recommendations, comments and the like.
Foursquare has become the undisputed leader in the check-in game. Gowalla has tried to innovate new features to stay in the game but not much has really been heard from the service since last December when it unveiled a redesign that got mixed reviews.
Facebook Places & The Mainstream
Facebook launched its long-awaited Facebook Places in August 2010. It has seen moderate use but has not reached the type of critical mass that Facebook hoped it would when it launched. Instead, Facebook Places is just a competitor in the battle. What Facebook Places did do, however, was make the location check-in a near household term.
The day after Facebook Places was announced, Foursquare said it was registering more people than ever. The tech community stated that the war for LBSN (location-based social networks) was on.
Next page: Marketing, Development, Deals
Who’s Winning the Battle for the Best-Stocked App Store?
Apr 28th
The app store analytics firm Distimo has released its latest report on the size of the various mobile app stores, as well as the types and prices of apps that are most successful there. The report compares the Apple App Store for iPad, Apple App Store for iPhone, Apple Mac App Store, BlackBerry App World, GetJar, Google Android Market, Nokia Ovi Store, Palm App Catalog, and Windows Phone 7 Marketplace. Despite all the buzz surrounding apps and mobile devices, the report finds that these stores only experienced moderate growth over the last few months.
No surprise, the Apple App Store still dominates, fueled primarily by the number of apps available for iPhone. However, when you separate that store into two – iPhone apps and iPad apps – you get a different picture. Despite being the largest store, the Apple App Store for iPhone was among the slowest growing stores in terms of relative growth. Even so, that growth was still second only to the Google Android Market in terms of absolutely growth.

The Google Android Market is now the clear leader in terms of free apps. As of March 2011, the total number of free apps there exceeded that in the Apple App Store for iPhone by more than 10,000. However, the number of paid apps in the Android Market is barely a third of the number of paid apps in the Apple App Store.
Distimo predicts however, that the Android Market will catch up with Apple iPhone’s App Store by July. It also predicts that the Windows Phone 7 Marketplace will be larger than the Nokia Ovi Store and BlackBerry App World, prior to the Windows Phone 7 Marketplace being available for even a full year.

The report also assesses how the introduction of more tablets may change the make-up of these app stores. Will other tablets follow the same pattern as the iPad did in terms of app sales? According to Distimo, iPads apps have become more expensive over time, while other stores seem to follow the opposite trend.

Regardless of the platform, the report does point out that many of the top app developers publish across platforms. 58% of the 50 most popular publishers have already developed applications for non-Apple platforms.
View full post on ReadWriteWeb
Who’s Using Virtualization? [Infographic]
Apr 1st
We cover virtualization often, including many case studies on how various organizations are using it. But new data from SpiceWorks gives a higher-level view of who is using virtualization by breaking it down by verticals. SpiceWorks examined data from “100,000 companies in Spiceworks of comparable size in over 100 countries” to produce some interesting insights.
Unsurprisingly, the software industry uses virtualization the most, and by a wide margin. Energy, aerospace and engineering follow. The least virtualized verticals are education, construction and legal.

Spiceworks also did some marketshare analysis and found:
- VMware has 80.1% market share
- Microsoft has 15.1% market share
- Citrix XenServer has 4.1% market share
However, it should be noted that Spiceworks is focused on the SMB market, not the large enterprise market so the breakdown of verticals and product market share could be quite different when large organizations are factored in.
RedMonk’s Michael Coté has some analysis of the results on the RedMonk Spiceworks page.
For much more on virtualization, see our Solution Series.
View full post on ReadWriteWeb
Who’s Using Virtualization? [nfographic]
Apr 1st
We cover virtualization often, including many case studies on how various organizations are using it. But new data from SpiceWorks gives a higher-level view of who is using virtualization by breaking it down by verticals. SpiceWorks examined data from “100,000 companies in Spiceworks of comparable size in over 100 countries” to produce some interesting insights.
Unsurprisingly, the software industry uses virtualization the most, and by a wide margin. Energy, aerospace and engineering follow. The least virtualized verticals are education, construction and legal.

Spiceworks also did some marketshare analysis and found:
- VMware has 80.1% market share
- Microsoft has 15.1% market share
- Citrix XenServer has 4.1% market share
However, it should be noted that Spiceworks is focused on the SMB market, not the large enterprise market so the breakdown of verticals and product market share could be quite different when large organizations are factored in.
RedMonk’s Michael Coté has some analysis of the results on the RedMonk Spiceworks page.
For much more on virtualization, see our Solution Series.
View full post on ReadWriteWeb