Posts tagged vendors
The Most Important Things Customers, Vendors and Consultants Need to Do to Reduce IT Project Failure
Dec 22nd
We talked to Michael Krigsman, the CEO of Asuret and writer of the IT Project Failures blog, about why IT projects fail and what can be done about it. Krigsman says there is no “magic bullet” for ensuring success or preventing failure but there are some common mistakes that can be avoided.
Customers, consultants, and vendors form The Devil’s Triangle. These are the three parties that are a part of every major software deployment. Each has got to get its part of the deployment process right or the whole thing will be a bust. Krigsman told us the most crucial things each party needs to get right and gave some advice on how each party can reduce the chances of project failure.
Sponsor
Customers
First of all, Krigsman says customers need to know why they are doing the project. He says customers often see enterprise IT projects as different from normal business projects but that customers shouldn’t view technology projects differently. Like any other project, IT projects have a budget and need a plan, a clear set of goals and a clear idea of the expected benefit.
To improve the project planning process, Krigsman suggests that customers take a hard look at what could go wrong early in the process. He says denial is a serious issue for many enterprise customers. He has written about this subject before in a post called “wrote.
Vendors
Meanwhile, Krigsman says vendors need to do a better job of simplifying products and educating the customer so that the customer can make wise technology decisions regarding their product.
Krigsman suggests that vendors could tie sales compensation to successful project outcomes. A sales representative would be rewarded not just for the size of a sale but for the customer’s success in implementing the project. This would discourage sales people from doing pointless upselling and incentivize customer education.
Perhaps other teams, such as engineering and product management, could be similarly compensated to bring all parties on the vendor side into alignment?
It’s All About the Long Run
The common theme seems to be that each part of the Devil’s Triangle needs to focus on the long-term. Customers need to consider problems and solve disputes before spending money on a project. Vendors and consultants need to prioritize their reputation and the success of their customers over short-term sales and billings. It sounds simple when put that way, but it’s always easier said than done.
For some examples of what not to do, check out Biggest ERP Failures of 2010, which includes commentary from Krigsman.
View full post on ReadWriteWeb
Use LinkedIn Company Pages to Evaluate Vendors
Nov 16th
If you’re in the market for an enterprise SaaS solutions or a cloud management providers, you’ve got few resources to evaluate the different options. You can check sites like this one, read analyst reports and or ask for recommendations from your colleagues. LinkedIn‘s new Company Pages opens up a new way to tap into that last option. Much like the fan pages companies can setup in Facebook, LinkedIn now has company pages. If LinkedIn Company Pages catches on, you’ll be able to browse your colleagues profiles and see what companies they recommend. And when you go to a company’s page, you’ll be able to see how many people like it.
Sponsor
LinkedIn launched Company Pages at its LinkedIn Connect event in New York earlier this month. Pilot companies included mix of big names and smaller startups, such as Avaya, Dell, Freshbooks, HP and Rypple. David Stein, Co-CEO of Rypple, says that during the first week the company received 78 recommendations and the number of people “following” Rypple on LinkedIn tripled. So it sounds like this is a good way for vendors to market products and services.
But is what’s good for vendors good for customers? We sure hope so. Although we doubt these social network reviews will take place of journalists and analyst firms, it would be nice to have one more way of learning about a company before signing on the dotted line. The challenge for LinkedIn will be keeping recommendations authentic and keeping the whole thing from turning into a giant spam pit.
One way LinkedIn could make this interesting is to actually create a product and service recommendation engine. What if you could enter a few pieces of information, such as company size, industry, and operating environment, and get a set of custom recommendations based on recommendations from similar users?
View full post on ReadWriteWeb
TrialPay: Alternatives may pay for small software vendors – BizReport
Aug 26th
|
TrialPay: Alternatives may pay for small software vendors
BizReport Much of the acquisition spending is in the SEO/SEM realm, but email is another big promotion area. by Kristina Knight TrialPay's 2011 Customer Acquisition … Small Software Vendors Spending More than 50% of Revenues on Customer Acquisition TrialPay Report Shares Software Marketing Best Practices for Acquiring Customers |
View full post on SEO – Google News
Small Software Vendors Spending More than 50% of Revenues on Customer Acquisition – PR Newswire (press release)
Aug 26th
|
Small Software Vendors Spending More than 50% of Revenues on Customer Acquisition
PR Newswire (press release) (3) SEO and SEM are still king for customer acquisition. According to the study, software vendors find Search Engine Optimization (SEO) to be the most … TrialPay Report Shares Software Marketing Best Practices for Acquiring Customers |
View full post on SEO – Google News
search engine optimization vendors in DELHI?
Mar 22nd
any of the search engine optmization vendors available in delhi /india
