Posts tagged Transition
Last Call: Yahoo’s adCenter Transition Tool About To Close
Jan 3rd
Quick note for any readers who have been slacking over the past few months and have not yet transitioned your Yahoo Search Marketing account over to Microsoft adCenter: The account transition tool inside your Yahoo account is shutting down on Wednesday, according to a post today on the Yahoo…
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Surviving The Impending Yahoo-Bing Ad Transition
Oct 18th
After a year of planning, engineering and collaboration by teams at Yahoo and Microsoft, it’s go time for the search alliance. Within two weeks we’re told, all paid search ads appearing on Yahoo will be powered by Bing through Microsoft’s AdCenter servers.
For members of the search alliance [...]
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Google Search Share Up After Instant, Yahoo Down After Bing Transition
Oct 13th
comScore has released its latest search share figures to analysts. UBS is first out of the gate to report them. In the wake of Google Instant, Google is once again gaining share, after several months of slight decline. Meanwhile after months of gains, Yahoo drops after becoming “powered” by Bing.
To be clear, UBS itself doesn’t [...]
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Yahoo-Microsoft Transition: Impact on SEO and PPC – WebProNews (blog)
Sep 3rd
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Yahoo-Microsoft Transition: Impact on SEO and PPC
WebProNews (blog) Long time search marketing expert Bruce Clay has also noticed some interesting findings regarding SEO and the new Yahoo search. He tells WebProNews that, … |
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Yahoo Advertisers Can Now Begin Transition to Microsoft adCenter
Aug 31st
As of this morning, Yahoo Search Marketing advertisers can now begin transitioning their accounts to Microsoft Advertising adCenter. Last week the transition of their organic search results’ back-end technology to Bing was completed and now this is the first step in the paid search transition.
A detailed transition checklist is available on the Yahoo Ad blog, along with a guide that helps users become familiar with adCenter’s features. While the full transition isn’t said to be complete until about mid-October, advertisers are urged to begin the process now to ensure a smooth transition.
Full details are available on both the Yahoo and Microsoft blogs.
Check out the SEO Tools guide at Search Engine Journal.
Yahoo Advertisers Can Now Begin Transition to Microsoft adCenter
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The Search Alliance is Here: Titan SEO Explains Yahoo and Bing’s Transition – PR Newswire (press release)
Aug 30th
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The Search Alliance is Here: Titan SEO Explains Yahoo and Bing's Transition
PR Newswire (press release) According to Titan SEO's Mackenzie Alvarez, "Based on recent market share data, Bing's platform will be powering close to 30% of the market. … |
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Yahoo-Microsoft Organic Transition Happening, Site Explorer, Search Monkey Holding For Now
Aug 17th
The Yahoo-Microsoft search transition is picking up momentum. Yahoo announced a number of things today relevant to the change over. They concern the organic search transition, SearchMonkey and Site Explorer.
Yahoo announced that later this week the organic transition will commence for PC and mobile results in North America:
This is an important step toward our [...]
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Yahoo-Bing Mobile Search Transition To Happen At Same Time As Online, Ads To Be Handled By Same Teams
Jul 28th
Microsoft and Yahoo have deferred talk of mobile advertising in previous discussions about the search transition. But now it has been made clear that mobile will transition at the same as the PC, and that the account teams will be the same for both segments.
Here are the relevant FAQs from Microsoft Advertising’s discussion of the [...]
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Yahoo-Bing Mobile Search Transition To Happen At Same Time, Ads Handled By Same Teams
Jul 28th
Microsoft and Yahoo have deferred talk of mobile advertising in previous discussions about the search transition. But now it’s been made clear that mobile will transition at the same as the PC; and that the account teams will be the same for PC and mobile.
Here are the relevant FAQs from Microsoft Advertising’s discussion of the [...]
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