Posts tagged Tool

Would Someone Please Tell SEO Tool Makers About Mobile? – Marketing Land


Marketing Land
Would Someone Please Tell SEO Tool Makers About Mobile?
Marketing Land
What do you think? Whether you're an SEO wanting data on the go (or at home, where smartphones are used most often) or an SEO platform rep wanting to share your perspective, let's discuss a solution that works for everyone in the comments below.

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Google Revamps “The Customer Journey to Online Purchase” Tool

The company has improved its marketing tool “The Customer Journey to Online Purchase” with a few updates.

View full post on Home – SearchEngineWatch

New YouTube Tool Tells You If Your Video’s Song Is Copyrighted

Music copyright issues often get YouTube videos muted or even blocked. Now the service launched a new feature that lets video creators check those song rights before uploading, the company announced in a blog post on Monday. 

With Content ID, part of the Audio Library, users can see in advance whether a particular track gets the green light or comes with restrictions that affect advertisements or other red flags. 

Oddly enough, this is essentially the same sort of feature that the fictional Pied Piper app in HBO’s TV series “Silicon Valley” offered. In that storyline, no one saw the point of it—including Hooli, the fictionalized version of Google, YouTube’s parent company in real life. 

There’s no question now that the company sees the value in checking music copyrights. Consider it the video service’s way of improving the process to keep its prized creators happy, something Google has been keenly interested in. Recent reports state that Google has been offering bonuses to top video-makers, hoping to retain their money-generating uploads exclusively on YouTube. 

With companies like Facebook and Vessel grabbing at these video cash cows, it’s in YouTube’s best interest to continue making video creation and publication easy. 

Image courtesy of Flickr user Esther Vargas

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Bing Ads Updates Campaign Planner Tool For Search Trends, Keyword And Competitive Research

In September, Bing Ads released its Campaign Planner tool, which includes vertical and product trend data, keyword research and competitive insights. This week, the first update to the tool was released. If you’re not already familiar with this tool, I recommend taking some time and digging…



Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Searching for Mac SEO tools? Put SEO PowerSuite in your tool chest – Cult of Mac


Cult of Mac
Searching for Mac SEO tools? Put SEO PowerSuite in your tool chest
Cult of Mac
The reality is quite the opposite, though: It has never been more important to understand best SEO practices and get your hands on accurate data to maintain a stable online presence. If you don't want to hire professionals to fix up your site, SEO

and more »

View full post on SEO – Google News

Google Launches Mobile Friendly Test Tool

Wondering if your site will qualify for Google’s new mobile-friendly labels or be ready for a potential mobile-friendly ranking boost? Google has a new tool to help. The new tool is at google.com/webmasters/tools/mobile-friendly and it basically gives you a pass or fail grade. Either it tells…



Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

linkbird: An SEO + Content Seeding + Online PR Management Tool … – Search Engine Journal


Search Engine Journal
linkbird: An SEO + Content Seeding + Online PR Management Tool
Search Engine Journal
This is a sponsored post about linkbird – a SaaS tool which supports online marketers increase online visibility and organic traffic for their brand/company through the symbiosis of SEO, content marketing, and online PR. In today's fiercely competitive

View full post on SEO – Google News

Google Launches Mobile-Friendly Site Testing Tool by @mattsouthern

Today Google announced the launch of a mobile-friendly test tool to see if your website passes Google’s criteria for what it consider to be a mobile optimized site. In case you’re wondering why it’s important to meet Google’s mobile-friendly criteria, it’s because they’re adding a “mobile-friendly” label in its search results next to sites that pass this criteria. Since this is a brand new addition, there’s no way to know how it will affect click-through rate, but I think it’s a safe bet that mobile searchers are going to visit a page labeled “mobile-friendly” before visiting a page without that […]

The post Google Launches Mobile-Friendly Site Testing Tool by @mattsouthern appeared first on Search Engine Journal.

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linkbird: An SEO + Content Seeding + Online PR Management Tool [SPONSORED] by @lauraTrueVoice

This is a sponsored post about linkbird – a SaaS tool which supports online marketers increase online visibility and organic traffic for their brand/company through the symbiosis of SEO, content marketing, and online PR. In today’s fiercely competitive SEO and content marketing environment, anything that gives you an edge in online visibility is worth its weight in gold. Historically, the fields of content marketing, SEO, and online PR have been mutually exclusive, however, in the last few years a growing overlap between the three has become necessary. Such a multidisciplinary approach to search engine marketing requires marketers to work together between SEO, […]

The post linkbird: An SEO + Content Seeding + Online PR Management Tool [SPONSORED] by @lauraTrueVoice appeared first on Search Engine Journal.

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How Majestic’s New Tool Can Help You Find Influencers: An Interview With Dixon Jones by @brentcsutoras

At Pubcon 2014 in Las Vegas I had the opportunity to talk to Dixon Jones of Majestic to discuss their new SEO tools. Majestic has a new feature out called “topical trust flow” that marketers are going to want to know about. In the video below I ask Dixon to explain a little bit about what topical trust flow is and how marketers can use it to their advantage. Here are some key takeaways from the video: With topical trust flow, Majestic has categorized the web. They have figured out a way to take every page on the Internet, and instead […]

The post How Majestic’s New Tool Can Help You Find Influencers: An Interview With Dixon Jones by @brentcsutoras appeared first on Search Engine Journal.

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