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In This Bright SEO Future, Don’t Forget The Basics – Search Engine Land


Search Engine Land
In This Bright SEO Future, Don't Forget The Basics
Search Engine Land
And I say this with more joy than usual, since March was a crazy month for SEO. If you made it through March without an email from Google or a penalty from Google or a drop in Google organic search traffic due to Panda updates or paidlink-related

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In This Bright SEO Future, Don’t Forget The Basics

We finally made it to April, folks! And I say this with more joy than usual, since March was a crazy month for SEO. If you made it through March without an email from Google or a penalty from Google or a drop in Google organic search traffic due to Panda updates or paidlink-related issues, [...]



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WHAT WE LEARNED THIS WEEK: SEO will never be the same – SmartCompany.com.au

WHAT WE LEARNED THIS WEEK: SEO will never be the same
SmartCompany.com.au
The Federal Court has ruled in the ACCC's favour in its case against Google over misleading and deceptive ads that were shown on the site back in 2006. The problem was that whenever a user would search for certain terms, ads would appear that would use

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Dell Acquires Wyse and Clerity this Week

Dell has been busy this week. Today they announced the acquisition of Clerity, a mainframe migration and modernization solution provider, and the intent to fold them into their services division. Clerity is one of the leaders in mainframe “rehosting” or the ability to migrate apps from legacy mainframes to equipment elsewhere that can provide the same service at reduced cost.

Yesterday, the company announced they would acquire Wyse Technology, which sells thin clients and cloud management and desktop virtualization (DVI) management software tools. Wyse also has a huge patent portfolio and has been around since the early days of the PC era. Back then, they sold low-cost green-screen terminals and became second only to IBM in that market. They used this expertise to move into selling thin clients that first worked with Windows Terminal Servers and eventually became more DVI-oriented.

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Dell has bought their way into plenty of virtualization experience with both the Compellent storage networking division and its Kace division of managed imaging and application virtualization products. The latter are used in classrooms, call centers and other high-volume dense PC installations where you want everyone to run from the same desktop configuration. DVI is somewhat similar but leverages more common VMware-style virtualization products. Dell would be the first company that would offer a wide range of virtualization solutions (desktop, server, storage, applications and management) outside of VMware and Citrix. And while the virtualization story is a nice one for Dell, the proof will be if they can actually integrate this broad collection of technologies in some meaningful way. I think the real reason they bought Wyse is for their reseller network and to augment their sales channels with folks who understand virtualization.

The company has certainly been on a tear buying up businesses over the past year. They purchased backup software vendor AppAssure and Force10 Networks and picked up SonicWall last month. With each of these acquisitions, Dell picked up companies with several hundred million dollars in revenues and hundreds of employees, so the real trick will be in how they will integrate into existing Dell business units. The Kace deal went down two years ago and has been highly successful by most industry observers, but for the most part Dell has kept the original Kace staffing intact and used the deal as a mechanism to train their existing general sales force. I would anticipate that this week’s deals will result in similar treatments.

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Erik Seo Ahmet Dadali and Mike Hornbeck are filming with Level 1 again this year. – ESPN (blog)


ESPN (blog)
Erik Seo Ahmet Dadali and Mike Hornbeck are filming with Level 1 again this year.
ESPN (blog)
In today's pro skiing community, a vast generalization could be said that Colorado is home to a majority of park skiers while Utah tends to attract the big mountain skiers. Why is why it's interesting that Level 1's park-centric athletes Ahmet Dadali

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Please Read This Post Before You Retweet It: Mixing Fact and Fiction in Pink Slime Tweets

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If you believe everything you read on the Internet, pink slime is a deadly meat additive and the best reason yet to go vegan.

But if you believe everything you read on the Internet, you’re not too bright.

The great pink slime scare of 2012 isn’t the first time the food additive has made headlines or been the central focus of inaccurate rumors. In fact, pink slime seems to filter into a wire service’s story fodder every few months. But this time, thanks in large part to Twitter and other social networks, the story doesn’t seem to want to go away. Nor does it want to let facts get in the way of a good story.

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Pink Slime Can’t Kill You

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In the interest of full disclosure, my girlfriend works at Whole Foods. But you don’t have to shop there to save your life. You don’t even have to avoid the 70% of ground beef sold in the U.S. that does contain pink slime, as the additive – as far as anyone knows – is safe.

Gross, and probably something most people will want to avoid after they understand what “lean, finely textured beef” is, but not deadly according to a slew of studies.

The Center for Science in the Public Interest told the Times the current scare was a “tempest in a teapot” and that ammonium hydroxide finds its way into several food products, including non-meat products.

The bigger concern about pink slime is that consumers are essentially paying for one thing and getting another, according to the scientist who coined the somewhat inaccurate term “pink slime.”

“You look through the regulations and a lot of that stuff was never approved for hamburger. It was under the radar,” Gerald Zirnstein, who coined the term in what he thought was a private email while working for the USDA, told Reuters. “It’s cheating. It’s economic fraud.”

Speaking of Whole Foods, They Never Have Sold Beef That Contains Pink Slime

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On her Twitter profile, @PrettyVeggie claims she’s putting together a cooking show for PBS. Let’s hope PBS hires her some fact checkers, because either she’s not checking them herself or she’s not above making sure facts don’t get in the way of a social agenda.

Whole Foods has been releasing a steady stream of press releases and tweets ensuring customers that its quality standards don’t allow it to use fillers, including pink slime. Most meat is ground in its stores, the company said, and meat that is ground by third-party processors has to meet the company’s standards as well.

Some of the tweets have lumped Whole Foods in with other grocers like Safeway and Albertsons that recently stopped selling pink-slime-laced beef, which may be causing some of the confusion. For example, Nicole German, a registered dietician in Atlanta, tweeted, “Haha, now some grocery stores (like Costco, Kroger, Publix, Whole Foods) say they won’t sell pink slime” with a link, seemingly implying the practice of banning the sale of pink slime is a recent one.

The only problem is that the link leads to a Facebook status, which just notes that while supermarkets won’t sell pink-slime-laced meat, the USDA says it’s OK for school lunches.

Pink Slime Can Be Avoided Without Going Vegan

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The Mother Jones blog post is quickly spreading on Twitter this morning. What’s getting less attention is a New York Times article that reports schools are already taking steps to remove meat containing pink slime from their cafeterias.

While it’s true that the USDA’s ban on pink slime only applies to meat products it buys, and that amounts to just 20% of the total sold in U.S. public school cafeterias, many school districts are moving to eliminate the product on their own. New York City public schools, for example, will stop serving it entirely by fall, and in Brighton, Massachusetts, the school district is not serving any ground beef until it can find a reliable source of pink-slime-free meat.

While there is some weight to the socio-economic side of the debate (meat containing pink slime is cheaper, so to avoid it, you need to pay more), there is a lot of fiction mixing in with fact on social networks. The best overview we found in researching this article is Discover’s blog post examining the good and bad reporting on the subject.

The bigger problem is that to avoid pink slime is essentially to avoid ammonia. As Discover notes, ammonia in food is “not especially worrisome.” That’s good news, as it makes its way into so many more foods that we consume than just ground beef. As reported by KJ Dell’Antonia, who writes the Motherlode blog for the New York Times, ammonia can be found in breads, pastries, cheeses, chocolates, breakfast cereals, sports drinks, fruits and vegetables.

“In other words,” Discover notes, ” if we’re going to worry about chemical processing, beef products need to stand in line.”

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SPONSOR MESSAGE: Get the most out of your agency – Check out this eSolutions Spotlight

Whether you are about to issue an RFP or are six months into a year-long engagement with your digital agency, now is the time to ensure you know how to get the most out of your agency partnership. Learn about the vital issues to keep in mind to create agency success for your organization.



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Check and Optimize Your Images with This Free Tool from Internet Marketing Ninjas

Images are becoming an essential part of our content marketing strategy. Images are more engaging than text, they are easier to consume and they attract more social media shares. On top of all, images can generate tons of traffic and exposure to your site through image search engines (Google Image search is known to be [...]

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[Infographic]: Check Out This Flow Chart to See if Your Business Belongs on Pinterest

By now you probably know that Pinterest is one of the fastest-growing social communities around. Aside from sharing those cute cat pix, it can also be an attractive proposition for small businesses who want to get the word out about their products, particularly very visually-arresting ones. How do you know if Pinterest is right for your business? The folks at Intuit put together this flowchart. I liked the no-nonsense decision points represented here, and in general agree with their recommendations.

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SEO Software at 47% Off: Get Lucky This St. Paddy’s Day With Link-Assistant.Com – Seattle Post Intelligencer

SEO Software at 47% Off: Get Lucky This St. Paddy's Day With Link-Assistant.Com
Seattle Post Intelligencer
During St. Patrick's weekend visitors to http://www.link-assistant.com/ are invited to have fun and find their pint of beer and SEO PowerSuite discount under one of shamrock leaves. Link-Assistant.Com, the market leader and visionary in smart SEO

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