Posts tagged think

Why SEO is much easier than you think – The Globe and Mail


Business 2 Community
Why SEO is much easier than you think
The Globe and Mail
Search-engine optimization (SEO) has gone through a series of evolutions over the years. Older tactics, which focused on keyword-based optimization and black-hat practices, have become obsolete, and modern strategies, which focus on user experience, …
6 Degrees of SEO Separation – From Data to Content PerformanceSearch Engine Watch
5 SEO Myths That are Killing Your ContentBusiness 2 Community
2015 SEO tactics: 3 ways to make Google your BFFOrlando Business Journal (blog)
Econsultancy (blog) -Fourth Source -SME Insider
all 8 news articles »

View full post on SEO – Google News

Why SEO Is Much Easier Than You Think – Entrepreneur

Why SEO Is Much Easier Than You Think
Entrepreneur
Search-engine optimization (SEO) has gone through a series of evolutions over the years. Older tactics, which focused on keyword-based optimization and black-hat practices, have become obsolete, and modern strategies, which focus on user experience, …

and more »

View full post on SEO – Google News

Think Small: Solve Your Mobile SEM Problem With “Micro Leads”

The time has come for brands to have a mobile paid search strategy in place. Columnist Susan Waldes suggests that businesses begin with tiny steps.

The post Think Small: Solve Your Mobile SEM Problem With “Micro Leads” appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Browsing In Privacy Mode Isn’t As Secure As You Think

Your browser’s incognito mode might not be a secure as you think. A researcher has come up with a proof of concept for Super Cookies, a type of data retention that could turn one of your browser’s biggest security features into its biggest privacy hazard.

See also: The Real Lesson From Recent Cyberattacks: Let’s Break Up The NSA

Cookies are messages between a web server and web browser that get exchanged when a user requests an Internet site. Then, when the user returns to the same site, the website will recognize the user from the cookie it has stored. Essentially, cookies allow websites to fingerprint users and keep tabs on them—when they’re not in incognito mode. Presumably, the difference in incognito mode is that cookies are never exchanged.

Now Sam Greenhalgh, a technology and software consultant, has developed a proof of concept for HSTS Super Cookies, which can fingerprint users even in incognito mode. In order to show he has this capability, his site sets a tracking ID for each visitor. Visit the site as many times as you like in as many browsers and browser settings as you want; you’re still vulnerable to Super Cookies if the tracking ID remains the same.

HSTS stands for HTTP Strict Transport Security, a security protocol that ensures users only interact with a website via a secure HTTPS connection. For a more detailed explanation, check out Ars Technica’s thorough description.

Greenhalgh noted that he is aware of only one browser version that is invulnerable to HSTS Super Cookies: the latest version of Firefox, 34.0.5. Internet Explorer isn’t vulnerable for a different reason—it doesn’t support HSTS security in the first place.

Photo by Jeramey Jannene

View full post on ReadWrite

3 SEO Trends to Watch in 2015! – Customer Think

3 SEO Trends to Watch in 2015!
Customer Think
We saw a lot of changes in SEO in 2014, and it looks like this isn`t going to change in 2015. So what SEO trends do we have to look forward to in the next year? 2014 was a big year for SEO, with a greater importance placed on supplying useful and

View full post on SEO – Google News

Think twice before hiring an SEO agency for your startup – VentureBeat


Search Engine Land
Think twice before hiring an SEO agency for your startup
VentureBeat
Inspired by these numbers, a lot of online entrepreneurs start searching for the best search engine optimization (SEO) agency they can find for their startup/company. They interview a few different agencies, come up with 'tough' questions for them and …
2015 Predictions: Google In The Year Of The GoatSearch Engine Land
Leading Ottawa SEO Company Says Top Spot on Google May Not Be Enough in Digital Journal

all 5 news articles »

View full post on SEO – Google News

Think Big, But Cautiously When Transitioning PPC Accounts by @Matt_Umbro

During my career, I’ve been involved in many PPC sales. Whether conducting an audit, answering questions, or helping with projections, I have assisted in nearly every step of the process. For me, the sales portion is the easy part. What I’ve constantly tried to improve over the years is my ability to better transition accounts. When I talk about the transition, I’m referencing what happens in the immediate aftermath of a new account manager taking over an existing account. Generally, the account is underperforming and needs work, or else the client wouldn’t be looking to make a change. Account managers […]

The post Think Big, But Cautiously When Transitioning PPC Accounts by @Matt_Umbro appeared first on Search Engine Journal.

View full post on Search Engine Journal

To Create Useful Links, Think Like A User, Not A Content Producer

Are you letting your users down by focusing too much on attracting links? Columnist Julie Joyce suggests a mode of thinking to help you link more naturally.

The post To Create Useful Links, Think Like A User, Not A Content Producer appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How Hank Hill is SEO. (When You Think About It) – Business 2 Community


Business 2 Community
How Hank Hill is SEO. (When You Think About It)
Business 2 Community
Search Engine Optimization is a sturdy foundation for a website. When it is properly constructed, it's a strong base on which a site can sit and be seen. SEO is a time-tested and ever-present force in the Internet Marketing world. So when I stopped to

View full post on SEO – Google News

In the Digital Enterprise Everyone Needs to Think SEO – CIO


CIO
In the Digital Enterprise Everyone Needs to Think SEO
CIO
Since the dawn of the Web when Google first learned to crawl, search engine optimization has been a key to Internet success, but today it's more important that ever. The Home Depot's SEO manager talks about how SEO now 'stretches through everything.'.
7 SEO Copywriting Myths That Will Not DieBusiness 2 Community
10 Things I've Learned About SEO in 2014KoMarketing Associates (blog)
6 Ways To Directly Monetize Your Content Marketing CampaignForbes

all 6 news articles »

View full post on SEO – Google News

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