Posts tagged Tell
Lies Writers Tell To Cripple Your SEO Copywriting – Business Insider
Jan 27th
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Lies Writers Tell To Cripple Your SEO Copywriting
Business Insider For example, below are five well-intentioned pieces of writing advice that may actually do more harm than good when you're trying to build content for an SEO campaign. Break these “words of wisdom” and the content you put out will thank you. |
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What The Holidays Tell Search Marketers
Jan 26th
I realize most of us are already well-focused on 2012, so a look back at the 2011 holiday season may seem a bit dated. However, the holiday season provides search marketers a snapshot of behavior that should prove relevant for the upcoming year, though perhaps on a smaller scale. To gain a more…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google’s Call to Action: Tell Congress to Vote NO on #SOPA
Jan 18th
To call attention to two bills that would result in massive web censorship and hurt American businesses, Google today has carried through on its promise to protest the Stop Online Piracy Act (SOPA) and Protect IP Act (PIPA) by blacking out its log…
View full post on Search Engine Watch – Latest
How Influential Are Your Google+ Public Posts? Klout Will Tell You
Nov 23rd
In a blog post today, Klout announced that Google+ influence will become part of the Klout Score. Users were given the opportunity to connect their Google+ accounts to their Klout Scores back in September, and now that connection will pay off in the form of – you guessed it! – a higher Klout Score! What this really means is Klout wants you to connect all of your social networks to its service, and if you do the reward is a higher Klout Score. Like any rewards system, if you give a little more, you get a little more back. And Klout, like any other social media marketing tool, means business.
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Klout users are no doubt socially media-savvy folks. Klout expains that, of their users, “62% are active on Google+ and therefore should see it affect their Score based on their ability to drive action on that platform.” Klout does not penalize folks who haven’t connected their Google+ accounts, however.
Google+ has more than 40 million users. As a result, it has ramped up its social networking efforts, adding brand pages and Google Chat in Google+ Circles. Social media monitoring tool HootSuite recently integrated Google+ Pages into its dashboard offerings.
What’s more interesting than the fact that users who post publicly and use Google+ will see a score increase? Klout took a closer look at the types of users on Google+ versus users on other social networks.
Facebook users, as you can imagine, are the mostly tightly connected. Accepting a Facebook friend request is a much bigger deal than following someone back on Twitter, say. Facebook friends automatically receive each others’ updates in the news feed that, much to users’ dismay, is constantly changing, and not always for the better. On Twitter, everything is more casual. You can follow someone and receive their updates because you’re interested in what they are saying – but that person doesn’t necessarily need to follow you back. Google+, which is still mostly used by tech folks and early adopters, falls somewhere inbetween Facebook and Twitter. Says Klout’s blog: “Google+ incorporates elements of both models with the use of circles, and is therefore more tightly connected than Twitter, but not as tightly connected as Facebook.”
It all comes back to the Klout Score – and really, that’s all Klout power-users really care about, right?
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What a Tweet Can Tell You
Nov 17th
Imagine a tiny little sun, just bursting with heat and light, but trapped inside a hard metal cover with a few holes to let beams of energy stream out from inside. Now imagine there were millions of those little suns, maybe the size of basketballs or tennis balls, all rolling down an assembly line one after another, each with a unique pattern of holes and beams of light streaming out into the world.
That’s what Twitter is. Inside every unborn Tweet you can find infinite potential – someone will be in a place, with social context and they will say something, anything, and give that potential a form. They will say something and it will be instantly available to anyone in the world who’s subscribed. Each Tweet has more than 30 fields of metadata under the hood; the value populating each of those fields makes up the unique patterns of holes in the metal cover that lets the light out from inside. A company launched today that lets you control a robot that drills holes in the metal covers trapping the infinite potential of the sun inside.
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“One could spend months mining Twitter using @DataSift,” said Paul M. Watson, CEO of stream curation startup Storyful, today on Twitter. “Great balance of usability & power in the CSDL.” (Curated Stream Definition Language)
Were one to look into the screaming firehose of hundreds of millions of Tweets on Twitter and call out to the robot gods of data sifting, “Give me the Tweets by self-proclaimed South Africans, living in Ireland, with positive sentiment and that have been retweeted by data-loving tech investor Roger Ehrenberg!” Were one to dip into that river in search of a sliver like that, which may or may not exist (it does, Watson’s fits the bill), then the freshly launched startup Datasift would be the tool one would use to do so. It would cost you pennies, too.
Years in the making, Datasift launched today as the second licensed reseller of Tweets. The startup doesn’t just resell Tweets like yesterday’s news, though.
Datasift lets anyone parse the full firehose of Twitter messages with its simple Curated Stream Definition Language and see the resulting flow of messages that fit the criteria described.
You wouldn’t likely ask for all the Tweets from self-proclaimed South Africans living in Ireland, but you might ask for all the Tweets posted by women living in a particular state in the US and using any of a list of keywords. Market research, political monitoring, news reporting, there are all kinds of use cases. Whether the set of would-be customers intersects substantially with the set of people curious enough to think of the right questions to ask the data is a big question.
Anyone can say anything on Twitter, and with Datasift you can ask whether anything is being said. 80%+ of Retweets of @justinbieber are from Females, the company says.
Datasift just opened to the public today, so despite its best efforts there are still some kinks that need to be worked out. While the team attended its launch party, the preview rendering functionality stopped working for a little while. The pricing, while explained a number of different ways, still needs more clarification and development, founder Nick Halstead said today on Twitter.
The query and filtering tool isn’t as easy to use as the company would like it to be, either. “It is decidedly not easy to use,” says recent University of Washington Masters of Science in Information Management graduate and former ReadWriteWeb researcher Emily Cunningham. “I find their UI clumsy. Creating streams is confusing, not intuitive at all, hard to understand.”
But the potential here is huge. It’s a simple proposition, too: Twitter is now an incredibly rich source of information about all kinds of topics. “I learn about most things through Twitter,” DataSift’s new CEO Rob Bailey told Vator.tv this week. “I spend more time on that platform than I do on any cable channel . . . I’ve learned so much more about events like the occupy movement that cable news just wasn’t covering . . . and I was able to see that the RIM audience was getting more and more frustrated leading up to the outages they experienced. It’s such a powerful news source.”
Those are words that many of us can relate to, but Bailey now leads a team of engineers building a tool that aims to make it relatively simple for anyone to create filters to capture the messages about the events that we all catch wind of on Twitter.
Anyone who’s willing to pay for some Tweets, that is, even at a low low price. Datasift is intended for businesses users.
Can Datasift build a business serving a broad range of business users interested in juggling those spheres of light, filtering by patterns and in turn using that information to create new levels of value? Time will tell. It’s a very ambitious undertaking.
Disclosure: The author leads a stealth startup that works in the social media data space as well, more likely a Datasift customer than a competitor though.
View full post on ReadWriteWeb
MacBook Air Contest Winner and New Contest: Tell Us About Your Most Successful Virtualization Projects
Oct 10th
What were some of the most successful virtualization implementations, and what made them successful – other than cost savings?
That’s the question for ReadWriteCloud’s October contest. The prize? A light, sleek MacBook Air. All you need to do is submit the best comment right here on this post, and you’ll be taking home a MacBook Air – just like Julie Begey, who won the September contest. Participating is easy, you just need a Disqus account, and make sure you follow the rules.
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We know ReadWriteCloud readers have been tackling virtualization projects for years. Now you have a chance to cash in on that experience by telling us which implementations have been most successful, and why. We all know that cost is a huge factor, so go a bit deeper (as Begey did with her response in September) and tell us more.
To win, you need to comment by October 25th. We’ll announce the winner shortly thereafter. You can’t win if you don’t respond, so fire up the keyboard and let us know what made your most successful virtualization project a winner. We’re eager to read your responses!
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MacBook Air Contest: Tell Us How You Won Management Over to Virtualization
Sep 16th
What was the most compelling reason that you used to win over management to switch to virtual infrastructure?
That’s the question for our latest ReadWriteWeb Cloud contest. The prize? A light-as-a-feather MacBook Air. All you need to do is submit the best comment right here on this post, and you’ll be taking home a MacBook Air. Participating is easy, you just need a Disqus account, and make sure you follow the rules.
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We know that ReadWriteCloud readers have been persuading management to take on virtualization projects for years, so we’re keen to know – what reasons won over management? Let us know what made your management jump for virtualization, and you have a good shot at winning a MacBook Air.
To win, you need to comment by September 30th. We’ll announce the winner shortly thereafter. You can’t win if you don’t respond, so fire up the keyboard and let us know how you won management over to virtualization. We’re looking forward to your responses!
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MacBook Air Contest: Tell Us Your Top Three Features for Virtualization Solutions
Aug 23rd
What are your top 3 features when considering virtualization solutions, and why?
That’s the question for our latest ReadWriteWeb Cloud contest to win a MacBook Air. The best comment on this post wins. You’ll need a Disqus account to participate, and rules can be found here.
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We know that ReadWriteWeb Cloud readers have been tackling virtualization projects for years, so we’re keen to know what kinds of features you’re focusing on – and why. Let us know the three most important virtualization features for your workplace, and you just might be posting your next comment using a brand-new MacBook Air!
To win, you need to comment by August 31. Erica Brescia, CEO of BitRock, will be helping us judge the entries this time around and we’ll announce the winner shortly after August 31st. We’re looking forward to your responses!
View full post on ReadWriteWeb
Local Search: Who Should Tell You Where To Eat Tonight?
Jun 17th
There is much discussion about the role of traditional search engines like Yahoo and Google when it comes to local search. Traditional web search was built and optimized to value the popularity of a page rather than the popularity of a place. …
View full post on Search Engine Watch – Latest
What Can an App Do With Your Twitter Account? New Login Screen Will (Sort of) Tell You
Apr 28th
Twitter has taken to redesigning the OAuth screen – the screen you see whenever you decide to login to an application using your Twitter account – in an attempt to better show what you are agreeing to when you hit the "Allow," err, "Authorize app" button.
Twitter developer advocate Matt Harris announced on the developer Google group this afternoon that they were working on refreshing the screen to offer "better clarity about what an application can see and do with an account." Though it might be better than before, it’s still missing one key thing – the fact that the app can access your DMs.
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If you’ve ever wondered what you’re signing up for when you click that button – whatever it will be called in the end – it’s now made a bit more explicit. As you can see from the image, giving an application access to your Twitter account allows that app to read tweets from your timeline, see who you follow, follow accounts, update your profile and post tweets.
Twitter developer Orian Marx points out, however, that a few key permissions are omitted from this screen: the ability to unfollow users and, more importantly, access their private DMs.
"Obviously it’s been to everyone’s benefit who has built apps that rely on OAuth up to this point that there has been specific mentioning of access to DMs as this would likely turn off a lot of people from granting access to experimental apps," writes Marx. "The reality is that the OAuth system needs finer-grained controls."
While Facebook allows developers to select what content to request authorization for, with Twitter it’s all or none. By giving a Twitter app access to your account, that includes everything mentioned above – including those DMs that you might have thought were totally private. This isn’t the first we’ve heard of this – GigaOm’s Mathew Ingram pointed out last October that DMs aren’t exactly private, but it seems notable that this fact might not show up on the new login screen. Or maybe they will.
Harris writes on the developer list that "This is a first release of these pages to get a feel for if they are going in the right direction. We tried to select a number of phrases that explain the access that’s being granted to an application but that are also easy to understand. I think there will always be some that don’t make it, but there are others, like the ones you raise, which would help aid transparency more."
Here’s hoping that either users are made explicitly aware that their DMs are not exactly private or that developers are given the granular security permissions necessary to say "No, we don’t want access to that." Or both.
Image via @abraham’s Picassa.
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