Posts tagged successful
The 4 Pillars of a Successful PPC Campaign
Nov 1st
The web is full of great articles covering the myriad of advanced PPC techniques and features. I’ve written a few myself.
Every now and then, though, we all need to remember the basics that are the framework behind every successful PP…
View full post on Search Engine Watch – Latest
Android Market Hits 500,000 Successful Published Apps, Has 37% Removal Rate
Oct 22nd
In terms of pure volume, the Android Market is rapidly catching up with the Apple App Store. Android has also been a step behind Apple. The iPhone was released in 2007, Android made its mass market debut in 2008. Apple just released iOS 5 while Android just put out version 4.0. From the application perspective, Apple has long maintained a large lead.
Mobile research firm Research2Guidance said in August that the Android Market would catch the App Store by the end of 2011. Today it released its September 2011 numbers to show that the Market has achieved half a million successful app submissions, compared to near 600,000 for Apple. Yet, even though an app has been published, that does not mean it stays in the store forever. Apple still has the advantage in application churn rate over Android.
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As of the end of the third quarter 2011, the Android Market had 319,161 active applications as compared to 459,589 for the Apple App Store. The churn rate, or applications that have been removed from an app store, was significantly higher for Android at 37% as compared to 24% for the App Store. Research2Guidance added the Windows Phone Marketplace into its study, showing a 13% churn rate.
Over 78% of the apps removed from the Android Market were free, which Research2Guidance believes is a product of the open ecosystem of the market where Android publishers have more apps in the market for testing, demos, trials and malware.
Apps die. It is a reality of the nature of development and lifecycles. There are a variety of reasons for this. Many times it is because an app does not support new versions of the operating system it is built on. For instance, there will likely be a large churn rate for older Android applications that do not end up supporting Android 4.0 Ice Cream Sandwich. The same goes for developers who have not taken the time to update their apps for functionality to iOS 5.
Apps are also removed because the code degenerates and are not updated to fix bugs. Or, instead of updating a version of an app, publishers will just publish the next version as its own app and disregard maintenance for the older version. For the Android Market, malware is also a factor in removal that, as we have seen, has not been a problem on iOS.
Research2Guidance notes that the Windows Phone Marketplace is on a similar trajectory to Android in terms of removal rates. After 15 months, the 13% churn is comparable to Android at 14% after the same period of time. The firm notes that the cleanup of the Android Market did not come until well after that, near the end of 2010.
View full post on ReadWriteWeb
MacBook Air Contest Winner and New Contest: Tell Us About Your Most Successful Virtualization Projects
Oct 10th
What were some of the most successful virtualization implementations, and what made them successful – other than cost savings?
That’s the question for ReadWriteCloud’s October contest. The prize? A light, sleek MacBook Air. All you need to do is submit the best comment right here on this post, and you’ll be taking home a MacBook Air – just like Julie Begey, who won the September contest. Participating is easy, you just need a Disqus account, and make sure you follow the rules.
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We know ReadWriteCloud readers have been tackling virtualization projects for years. Now you have a chance to cash in on that experience by telling us which implementations have been most successful, and why. We all know that cost is a huge factor, so go a bit deeper (as Begey did with her response in September) and tell us more.
To win, you need to comment by October 25th. We’ll announce the winner shortly thereafter. You can’t win if you don’t respond, so fire up the keyboard and let us know what made your most successful virtualization project a winner. We’re eager to read your responses!
View full post on ReadWriteWeb
10 Steps to a Successful SEO Migration Strategy – Search Engine Watch
Oct 10th
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10 Steps to a Successful SEO Migration Strategy
Search Engine Watch Because link metrics are such an important part of search rankings, the consequences of not having a solid SEO plan for the change can lead to lost rankings and traffic as well as frustrated users who had previously bookmarked the old location of the … |
View full post on SEO – Google News
10 Steps to a Successful SEO Migration Strategy
Oct 10th
One of the most critical aspects of a search optimization campaign is to have a comprehensive and effective strategy to handle content migrations and URL changes. This can be especially challenging for large companies that produce a ton of content…
View full post on Search Engine Watch – Latest
Successful SEO Tactics: Reporting & Analytics
Oct 7th
As we close out our four-part series on the SEO Tactics chart, we touch on the most powerful of all of the pillars – measurement, reporting, and analytics. This is the subject I’m most passionate about as it lies at the core of a solid…
View full post on Search Engine Watch – Latest
Successful SEO Tactics: Reporting & Analytics – Search Engine Watch
Oct 7th
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Successful SEO Tactics: Reporting & Analytics
Search Engine Watch As we close out our four-part series on the SEO Tactics chart, we touch on the most powerful of all of the pillars – measurement, reporting, and analytics. This is the subject I'm most passionate about as it … |
View full post on SEO – Google News
3 Considerations For Successful Lead Generation With Search & Display
Oct 5th
More and more companies are building large online lead generation campaigns to drive inbound leads to their growing sales forces. Delivering a high volume of leads can prove to be just as important to companies as building a very targeted campaign.
Often, those two goals are contradictory to one…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Internet Marketing is On the Rise, and is Now More Successful Than Ever – San Francisco Chronicle (press release)
Sep 16th
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Internet Marketing is On the Rise, and is Now More Successful Than Ever
San Francisco Chronicle (press release) According to Russell Rabichev, Marketing Director of InternetMarketing.biz, an experienced marketing company in search engine optimization, search engine marketing (SEO), and online marketing services with businesses in the current down economy having … |
View full post on SEO – Google News
