Posts tagged Startup

What It’s Like Working At A Red-Hot Big Data Startup

Worldwide IT spending is expected to increase this year, but it’s nothing compared to how much money will flow into Big Data. And for employees at those companies, more money is certainly a good thing.

As a new IDC report reveals, spending in the Big Data market will reach $32.4 billion by 2017, or nearly six times the growth rate of the overall IT market.

With billions at stake, much of that money is flowing into Big Data startups, including $900 million to Cloudera just this week. Flush with cash, these startups are hiring like crazy. The perks are good, but they’re not much different from what companies in other hot areas offer, according to

What these Big Data startups offer instead is the chance to completely change the future of how organizations operate. Sounds appetizing, right? But before you submit your résumé, consider what it’s like to work at the 10 most heavily-funded Big Data startups, according to the people that work there. Their views come via the employee reviews on Glassdoor. (Full disclosure: I work at MongoDB, but I included them on the list based on the objective criterion of how much funding these companies have received.)

Here are the top 10 Big Data companies, ranked by employee satisfaction:


DataStax is one of the leaders in the emerging database market and the company behind Cassandra, a so-called NoSQL database that was originally developed at Facebook. It’s gets both dings and praise for its “demanding work environment,” though some complain that the company’s distributed employee base means “you have to make an effort to get to know your co-workers.” Given that being “remote is the norm,” you’ll take comfort in knowing that the company includes “the smartest and best group of engineers you will ever work with.”


MongoDB offers a document-oriented “NoSQL” database. Mind you, I am an employee of MongoDB, but others have described the workplace as one filled with “generous, good people that work hard, expect much but are also kind,” as well as “passionate, curious, and very smart” people who go[] above and beyond their call of duty to help you. MongoDB gets high marks for being a “leader in a market that is transforming how data is managed.” However, one engineer notes that “All senior leadership positions are filled with outsiders.” This may be getting better as another reviewer indicates that there is more “hiring from within.” 



Domo sells a business intelligence platform that incorporates data feeds from throughout an organization and makes them easily consumable in one place. The company, founded by Omniture founder Josh James, perhaps not surprisingly involves “lots of hero worship,” given James’ outsized personality, and also gets dinged for having a sales-driven culture. Others disagree with these sentiments, declaring Domo to employ the “best talent [they've] ever worked with” and an “awesome culture.”



Cloudera offers a Hadoop-based Big Data platform. Employees love the “incredible culture” working alongside the “smartest people in the industry” on a “product that’s changing the world” in a company that maintains “a strong emphasis on remaining an independent company.” Still, some complain about Cloudera, saying it has a “cowboy” culture that forces you to “view co-workers as competition rather than teammates.” But most say the high growth and the problems it engenders are consistent with companies undergoing similar growing pains.


Talend sells open-source data integration software. The company’s management is lauded for its “open door policy,” which means employees are “able to converse with C-levels and VP’s without intimidation.” Several reviewers cite the company’s focus on growing employees professionally, but the company, which has a significant presence in France, is broadly distributed, causing some reviewers to laud the cultural diversity while others to complain that the “geographical and cultural diversity … can make collaboration and communication a slight challenge sometimes.” 



Palantir, for the sake of developing analytics applications, puts employees into small teams so people can have “high individual impact” and work on “big, important problems” together.  Still, this “smug ‘Our impact on the world is all that matters’ mentality” gets derided for contributing to a “cult-like culture” and leads to the company paying “below-market compensation.” 



Hortonworks, like Cloudera, is building a Big Data platform around Hadoop. Reviewers credit the company’s winning strategy around its open-source development and partnerships, though some suggest “the pace and the personal sacrifice required to be successful in an early stage company [including Hortonworks] is not for everybody.” Still, with “great access to senior leadership,” the “internal politics” that several reviewers criticized are manageable.



Gauvus builds a Big Data analytics platform. People say the company has the “best idea in terms of big data analytics,” and others gush about the “exciting technology,” but “execution is another thing.” On the execution front, reviewers complain about “fragmented communication” and “rapidly changing priorities.” 


Mu Sigma

Mu Sigma provides a Data-Science-as-a-Service (DSaaS?) product. While the company is one of the lowest-ranked Big Data vendors on the list, some reviewers proclaim it a good place for data geeks, with “opportunity to learn a lot and work on different statistical tools like SAS, R [and] SQL.” However, as far as work-life balance goes, some noted a “lack of diversity” and that “even earned time taken off is sometimes frowned upon and it is really hard to plan personal time.” Furthermore, Mu Sigma was consistently dinged by reviewers for its “low pay.”


Opera Solutions 

Opera Solutions, another Data-Science-as-a-Service (DSaaS) company, ranks lowest among the other Big Data companies on this list. While employees love “the variety and level of clients [Opera Solutions] work with” and a “laid back” management team that’s “not afraid to be experimental,” many others argue that same laid-back management should “resign” because of “policies [that] change all the time” and an inability to “get past fancy marketing and smoke/mirror tactics and simply explain the real value that [the company] provide[s].”


No Bad Choices

While each company has its warts, there are good reasons to want to join any of these companies. Compared to established incumbents, virtually all of these startups rank much higher than their legacy counterparts. Given that pay seems to be good across the spectrum, finding the right company for you may be a matter of finding the right cultural fit.

Image courtesy of Shutterstock

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3 Reasons SEO Isn’t Going Away For Startup Tech Companies – Huffington Post

3 Reasons SEO Isn't Going Away For Startup Tech Companies
Huffington Post
New SEO changes from Google are steering companies away from traditional SEO techniques, but SEO itself will never truly fade for startup tech companies. Search engine optimization (SEO) is one of the most popular digital marketing strategies for …

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Entrepreneur Life: How To Name Your Startup by @joelgascoigne

Choosing a name is one of the parts of a startup I find the most difficult. It’s also something you can easily get hung up on. We all know that the key thing is to move on to actually building something we can put in front of users. Here are 3 steps I would take if I […]

Author information

Joel Gascoigne

Joel Gascoigne

Joel is the founder and CEO at Buffer. He is focused on the lean startup approach, user happiness, transparency & company culture. Say hi to him anytime @joelgascoigne.

The post Entrepreneur Life: How To Name Your Startup by @joelgascoigne appeared first on Search Engine Journal.

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Yahoo Acquires Vizify, A Social Data Visualization Startup

Vizify announced today it is joining the ranks of Yahoo—becoming the latest company to be picked up by Big Purple and included in its seemingly arbitrary suite of startups. It was not made clear how much Yahoo paid for the company, but we’ll update the story as soon as we learn more about the terms of the deal.

Vizify, the Portland, Oregon-based startup founded in 2011, turns your social media data like tweets, posts and pictures, into interactive infographics and videos. The company is now sunsetting all its services, including deactivating all accounts and paid plans.

Here is an example of “My Year On Twitter” created with Vizify at the end of 2013. 

Image courtesy of Vizify.


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9 Ways Startup CEOs Can Help Their Teams Avoid Burnout

In startups, it’s often all hands on deck, all the time.

Unfortunately, not all members of your staff have the same level of commitment you do—and burnout is a very real phenomenon. And as a leader, it’s not only your job to make sure your teammates succeed—it’s your job to curb overwhelm too. How do you make sure everyone is putting forth their best effort without going overboard?

Nine startup founders from the Young Entrepreneur Council (YEC) offer their advice on being a more balanced leader.

1. Help Prioritize

When my team is spread thin, it’s my responsibility and that of my senior staff to help with prioritization. We let our team know we understand the burden that is on them and the stress they are under. Then, we ask everyone to itemize their to-do lists, and we work together to prioritize these items.

It’s not possible for anyone to do everything and do it all well. Productivity isn’t just about crossing everything off your list; it’s about being efficient, effective and focusing your energy and attention on the top priorities that will have the greatest impact on your company.

David Ehrenberg, Early Growth Financial Services

2. Find Obstacles and Clear Them

Picture it: The CEO has a schedule change and now wants to meet with another member of the leadership team. That team member then has to alter his or her schedule, and subsequently, everyone’s day is turned upside down.

Senior staff and leaders have to think through the impact of their actions on productivity. They should regularly ask staff what gets in their way each day. And if scheduling continues to be a problem, seek out company-wide suggestions to fix it. If employees are working too many hours, ask what’s taking up unnecessary time.

Employees are often fearful of speaking up because they think they’re the only ones facing an issue or they don’t want to be seen as the complainer. But if leaders regularly ask these questions, they can look for patterns among the team and fix them.

Susan Strayer LaMotte, Exaqueo

3. Use Creative Resources

One key way you can stretch dollars and handle growth crunches more smoothly is to be intelligent and creative in your resourcing. Most founders tend to go the full-time, salaried employee route first as a knee-jerk reaction.

Full-time employees are great and should always be considered for core roles. However, having lots of salaried staff can limit your flexibility and can also be very expensive once benefits and additional taxes are factored in.

At Speek, we hired a small, core team of full-time and salaried staff to start with. Once we had our core team, we started looking at freelancers, contractors, vendors, offshore companies and other options to handle our needs. These alternate resources can be point expertise and give you the ability to scale up and down with our growth.

Danny Boice, Speek

4. Focus on Margin and Mission

An expanding business is great, but it can also be very stressful. It’s important to create processes that allow your team to feel supported during a period of high growth and vast opportunities.

For my company, I’ve found that the margin and mission approach works best. For every new opportunity that comes up, ask yourself, “Does this meet our mission, and does it meet our margin?” If it doesn’t do both, it’s not an idea you should pursue at the moment.

For example, I have a personal mission of empowering girls. I write a book series for girls, and even though it’s my passion, it fulfills my mission and margin requirement. You can do what you love, grow your business and embrace opportunities while still maintaining a margin and mission approach.

Tina Wells, Buzz Marketing Group

5. Be Understanding

Growing too big too fast places a huge amount of stress on your team, to say the least. When your team is spread thin and overloaded with work, it’s very easy to get frustrated.

Approaching issues with this perspective tends to shift the focus to the problem, rather than the solution, which creates even more stress. Understanding that everyone is in the same boat and empathizing with your team allows you to approach conversations and dilemmas with a clear mind. In the great words of Captain Jack Sparrow, “The problem is not the problem. The problem is your attitude about the problem. Do you understand?”

Lead by example because this attitude inhibits productivity and clouds your judgement, rather than helping you and your team focus on what needs to be done to get out of this alive.

—Fabian Kaempfer, Chocomize

6. Put Their Lives Before the Company

Sounds backwards for a startup right? I firmly believe that putting employees’ personal lives first yields more productivity, ownership and results. This can take many forms, but one major way we accomplish this at The Bouqs Company is through 100 percent flex hours and location. We trust our employees to manage their work in the best way possible, but we give them the flexibility to work where and when they want.

Asking employees to sacrifice personal time for their family, friends, a doctor appointment or whatever it is adds stress and pain to their lives. Giving them the freedom to make their own choices and execute the work at the time and place where they can be most effective is empowering and builds long-term trust and loyalty. Put their lives before the job.

John Tabis, The Bouqs Company

7. Remove Hierarchy Within the Organization

For a startup, I believe it’s about removing hierarchy within the organization. People are most likely to become stressed when they are made to feel inferior. Give everyone a stake in the game, and create an office environment that buzzes with positive energy and momentum. They won’t have time to feel stressed.

Janis Krums, Opprtunity

8. Have Clear-Cut Roles

One of the quickest ways to cure startup stress is to have clear-cut roles for each employee. Have everyone make a list of their roles, and then share the lists at a staff meeting, so everyone is aware of what everyone else is doing. Then, have a file where the lists are kept, so employees can access them whenever they have a question about who is responsible for what. Not only does this help employees understand the structure of the company, but also it helps employees stay on top of their own tasks.

Emily Doubilet, Susty Party

9. Prioritize and Outsource

Senior-level staff can help reduce burnout by asking employees to circle the items on their to-do lists only they can accomplish. Once managers realize which tasks need to stay with an employee, they can figure out how to complete the leftover tasks.

At ZinePak, we engage a variety of solutions, from Task Rabbit to freelancers, to help out when our staff is stretched thin. Although every item on a to-do list is important, it is the high-level ones that need to be completed with the most accuracy and usually by a specific person.

Kim Kaupe, Zine Pak

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11 Questions To Ask Before Making A Major Startup Decision

As a startup founder, most big decisions fall to you. And much of your company’s success depends on how you handle those tough choices. What thought processes are best for making the most informed call—often, at a moment’s notice?

Eleven entrepreneurs from the Young Entrepreneur Council (YEC) share which questions they always ask themselves before committing to an answer:

1. What’s the Worst-Case Scenario?

The fastest way to evaluate a decision in business is to try to determine the worst-case scenario and then try to assign a probability of that happening. This method allows you to understand what you could be getting into in terms of cash flow, time, distraction and opportunity cost.

In addition, from a holistic standpoint, it helps to try to imagine yourself already in the worst-case scenario caused by the decision and reflect back on your decision to understand if it was worth it. Would you still make the same decision after having been through the worst-case scenario?

Dave Nevogt, 

2. Is the Risk/Reward Favorable?

All decisions come down to risk versus reward. If the reward for making the right decision outweighs the risks (in terms of probability and expected return), then it is a decision worth making.

Josh Weiss, Bluegala

3. What Is My Emotional State of Mind?

It is important to reflect on your emotional state of mind before making any difficult decision. Taking a step back and understanding your current emotions and drives can help your timing on when to make a decision, increasing your odds of a favorable outcome tremendously.

Phil Chen, Givit 

4. What Would (Fill in the Blank) Do?

Small business owners often make business decisions based on the mindset of other small business owners. On the contrary, entrepreneurs who are experiencing the most growth will make a decision based upon the mindset of what we call the “big business playbook.”

If success leaves clues, we look to determine what other successful people have done in our situation and model their achievements. Instead of saying, “Is this a decision another small business owner would make?” we ask: ‘What would Jeff Bezos do? Richard Branson? Tony Hseih? Howard Shultz? Warren Buffet?” (The entrepreneurs we select are the ones most likely to have shared a similar decision to the one we’re facing).

Charles Gaudet, Predictable Profits

5. Will My Team Be Proud of the Decision?

My barometer for what to do has changed. It used to be, “Can I change my mind later and work hard to reverse a bad choice?” But as we have grown our business, what matters the most is our entire team’s buy-in. Now, for every major decision, the only thing that matters to me is if a choice I make will create a positive or negative feeling for our team.

Aaron Schwartz, Modify Watches

6. What Would I Say About This Decision Six Months From Now?

In a fast-paced startup, you’re always testing new things and preparing for phenomenal growth that challenges the organization in multiple ways. For difficult decisions, you need to skate where the puck is going. Will this be a critical item in six months? What will have changed by then? The decision is not for now. It’s for the future, and six months is a good timeline as a litmus test.

Trevor Sumner, LocalVox 

7. Is It Aligned With Our Values?

Does this help us achieve our vision and is it aligned with our values? I test the question against my company’s vision and values first—then ask what it means in terms of profitability.

Sarah Schupp, UniversityParent 

8. Are You Doing It for the Right Reasons?

Emotions including fear, envy and anger influence your decision-making processes. Taking your time to make important decisions can dramatically improve the quality of those decisions.

Over time, the quality of those decisions determines the quality and success of your company. Try to take petty, short-term emotions out of important decisions by consciously asking yourself if you came to that conclusion for the right reasons.

Chuck Cohn, Varsity Tutors

9. Why Am I Doing This?

It is never easy to make any decision that affects a company, let alone a really difficult and important one. I always ask myself why I am doing something, and that usually adds a layer of clarity. When you factor the “why” into the decision, it often makes you realize what the decision is really about.

You may find that the reason was to earn a huge contract, or you may find that it is because it will open up doors down the road. But until you fully understand why you are doing it, you can’t have it relate back to the mission of the company and see how it aligns with that mission. When you really understand the mission and why your company exists, you will see how the choice is aligned, and your decision will be much easier.

Aron Schoenfeld, Do It In Person LLC 

10. Will It Create a Win-Win Situation?

We focus on creating win-win-win situations for everyone—shareholders, employees, partners and customers. If something ultimately isn’t a win for everyone involved, maybe there’s a better option.

Dries Buytaert, Drupal 

11. How Will This Affect the Company Later?

With every tough decision there will be consequences on either side, but I always make sure I ask myself where my decisions will put the company and its employees in one year, five years and 10 years. Forward thinking is always one of the most important factors.

—Daniel Wesley, 

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Pure SEO a $200 start-up – New Zealand Herald

Pure SEO a $200 start-up
New Zealand Herald
Richard Conway says $200 was all it took to establish his start-up, Pure SEO, in 2009. Five years down the track, he says, the Auckland-based search engine optimisation company is earning annual revenue of "a few million" and turning solid profits. And

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12 Questions To Ask Before You Invest In A Friend’s Startup

Entrepreneurs really do love to pay it forward and support each other—usually. And what better way to show your support then to financially help out with a friend’s new venture?

But beware—just because someone is a good friend doesn’t make them a great businessperson. Financial commitments to friends can quickly go south and ruin both relationships.

Startup founders from the Young Entrepreneur Council (YEC) share 12 questions they would ask before getting financially involved in a friend’s startup.

1. Have You Grown and Exited a Company Before?

There’s only one thing to find out: Has she grown and exited a company before? If the answer is yes, then you are good to go. If not, then you are just rolling the dice and might as well go to Las Vegas or invest without asking any questions.

Andrew Angus, Switch Video 

2. What Is the Timeline?

If your friend’s business plan is well-thought-out, she will have a rough idea of her runway based on the funding she is able to raise. Make sure you both agree on a clear vision for the business and what to expect on the horizon. Having a hard copy of expectations—something written down at the beginning—will bring added accountability in the unpredictable early stages of a startup.

Matt Ehrlichman, Porch

3. What Are the Real Risks?

There’s no such thing as a guaranteed financial investment in a startup, so a “smart” investment is one that you’re willing to lose. Honestly, if you can’t afford to lose, don’t invest.

That said, your friend should be completely transparent about the risks involved in her endeavor. If she is upfront about the risks, this shows a necessary thoughtfulness and thoroughness, which bodes well for you seeing some eventual return on your investment.

David Ehrenberg, Early Growth Financial Services

4. Who Else Is Investing?

Startup investments are hard enough to predict without introducing the bias of investing in a friend. If you are considering making this investment, I would recommend you consult the wisdom of the crowds before making your decision. If you are the only person willing to back your friend, it’s likely that you’re not making a smart financial investment.

Neil Thanedar, LabDoor 

5. How Much Money Have You Put in the Business?

Only you know your friend and her capabilities. And only you can decide if you believe in the vision and your friend’s ability to execute. I believe the biggest indicator of startup success is hustle. And nothing creates hustle like having your nest egg on the line! Before investing in a friend’s company, I would want to make sure she has invested in herself first.

Aaron Schwartz, Modify Watches

6. Why Are You Uniquely Able to Solve This Problem?

A startup is just that—an underfunded underdog hopefully tackling a meaty problem. What makes you think you’re the right person to solve this problem? Why hasn’t it been solved before? What do you bring that’s unique, not only in company approach, but also in personnel? Who are the people who would make me confident enough to invest in this horse to win this specific race?

Trevor Sumner, LocalVox 

7. Will This Impact Our Friendship?

Money comes and goes, but great relationships can be difficult to find in life. Have a serious talk with your friend and go through scenarios where everything falls apart or really painful decisions have to be made. Understand where the line should be drawn between personal and professional, and figure out your strategy to make sure your friendship comes first.

Eric Bahn, Webflow 

8. How Much Can I Give You to Do Something Else?

Ask them how much money it will take to make them quit and do something else. If their answer is anything other than $0, don’t invest. They’re doing it for the wrong reasons and will probably fail when faced with the extreme pressures of entrepreneurship.

David Spinks, Feast 

9. How Do You Plan to Make Money?

It sounds simple, I realize, but I would have to know her plan for generating revenue because it is easy to get caught up in the excitement of a new venture without thinking through all the logistics and nuances—even those that are the most basic.

—Bobby Grajewski, Edison Nation Medical 

10. Are You Doing This Full Time?

It’s important to know how committed one will be to the project. I have some friends that start projects, but never finish them, even if they mean well. If they’re willing to put some skin in the game, whether it’s time or money, I’ll be more confident in them following through and being successful.

—Russ Oja, Seattle Windows and Construction, LLC

11. Do You Have a Blueprint?

What assumptions have you used to figure out how much you’ll need to get to profitability?

Sarah Schupp, UniversityParent

12. Do You Have Paying Customers?

Ideas are not worth much money without action, and in many cases, even when executed perfectly, they just don’t have market viability. It’s important to prove that customers are willing to pay for a product before investing cash into a business.

Businesses in general are not worth money to outside investors unless they are generating cash, or they are gaining a lot of traction in terms of users. So from an investment perspective, it’s very important that the business has customers either already paying or committed to paying before committing cash.

Dave Nevogt,

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What To Do When Your Startup Investors Doubt You

Not all progress is good progress, and not all investors are as hands off as startups might prefer. When your investors start asking questions and don’t like the answers, what should you do next?

Below, 12 successful entrepreneurs from the Young Entrepreneur Council (YEC) weigh in, offering advice on how to respond—and how to make sure you reach your milestones in the first place.

1. Create Clear(er) Milestones

When founders aren’t clear on their milestones, it’s not always easy for them (or their investors) to see their progress. When you create distinct milestones and raise funds accordingly, it’s easier to stay on the same page with investors and avoid these kinds of concerns.

So I’d advise founders in this situation to rethink their milestones—what do they want to achieve, by when and what do they need (in terms of resources) to hit these milestones. If you take this milestone funding approach going forward, you can avoid a lot of hassle.

David Ehrenberg, Early Growth Financial Services

2. Over-Communicate

When stuff gets really hard (and stuff always gets really hard), don’t go into your shell. It’s easy to go into your shell or your bubble and isolate yourself when people are doubting you, but that will only make matters much worse.

I’d strongly advise you to email, call and meet with your investors even more during your down time, so you can help control the narrative and show them you are on top of it all.

Shaun King, Upfront

3. Expect It

As an entrepreneur, it’s up to you to be Chief Encouragement Officer (CEO). While you are the optimist that sees things where others may not, investors may lose faith when results are poor.

Listen to them and take their advice seriously. Don’t let their criticism shake your motivation to a point you can’t perform. It’s common for investors to go through cycles where they are in love (and out of love) with your business.

The best thing you can do is keep the relationship positive and gravitate your time and energy towards investors that will help you and your business. After all, getting things in the green again is the best way to regain their faith.

Tyler Arnold, SimplySocial Inc.

4. Tell The Truth

I’ve seen too many entrepreneurs who are pretty much professionals at raising capital, but amateur at running businesses, and they provide every excuse in the world to investors who have already put their money in. People are squeamish when they see a lack of progress.

So the best thing to do is tell them what is “really” going on. Why aren’t you in revenue yet? What needs to happen for you to get into revenue, and what are you doing to get there? Investors who are told the truth are always five times more patient than investors who feel like they are being given the runaround or answers to simply try to appease them.

Raoul Davis, Ascendant Group

5. Carry On

Check to see if your investors are armchair rulers or if they’ve ever gotten their own hands dirty. Those who have been in the game will have a better understanding of the challenges you have to overcome on the frontlines. But people always have doubt until they see the finished product, at which point their doubt will be removed. Don’t let their doubt derail you. Be brave. You have to endure these moments and carry on.

—Ty Morse, Songwhale 

6. Have A Fact-Based Discussion

Investors and founders are engaging in a high-risk venture—to doubt is human. But keep the dialogue productive by hinging statements to facts and figures. Compare metrics to the previously defined goals.

If the numbers prove to be keeping pace, then it’s emotional (not business) management that needs improvement. If the numbers fall short, then there’s the opportunity to figure out what changes need to be made, set new goals and keep a steady flow of information about progress going forward. The doubt will never go away completely, but facts are your strongest weapons against it.

Manpreet Singh, Seva Call 

7. Address It

When someone who has a stake in your company is expressing doubt, don’t ignore it, address it immediately. This is not the time to throw out ideas but rather demonstrate results, and express intentions.

Any relationship, whether it is in public relations, employee relations or investor relations needs attention and value in order to continue and prosper. Provide them with a reason to buy-in.

—Fabian Kaempfer, Chocomize 

8. Get It Together

If your investors are expressing doubt, it’s likely that one of two things is happening: You aren’t doing a good job communicating your progress, or you really do have fundamental issues with your business.

If it’s the former, you must learn how to better communicate your story. If you are confident with where you are and your plans, then find a way to communicate that clearly to your investors. If it’s the latter, then this is the time you should be using your investors the most.

When you are having real, substantial issues with your business, present the facts candidly and openly to your investor base. Most have been there before and can offer valuable help. The worst eight-letter word in an investor’s vocabulary is “surprise,” so keep them up to date and communicate.

Matt Talbot, GoSpotCheck 

9. Schedule An In-Person Meeting

Schedule a face-to-face meeting with the investors, ask them to elaborate on their doubts and provide open, honest answers. Sometimes, just getting it all out in the open can ease an investor’s doubts.

Andrew Schrage, Money Crashers Personal Finance

10. Re-Establish Credibility

Create opportunities to earn back your credibility by resetting goals and expectations within more conservative and achievable levels. Then overcommunicate your progress with increased reporting and by sharing successes and failures along the way. You are better off being conservative and outperforming than having to go back and explain once again why you didn’t hit your goals.

Christopher Kelly, Convene

11. Don’t Get Defensive

You always need to be completely honest and transparent with your investors. By communicating openly and effectively with your investors, you can better strategize ways to solve your problem; hiding key information will only hurt you. Accept responsibility, be open to feedback and don’t get defensive—every business has bumps.

Sarah Ware, Markerly 

12. Talk Up Your Plan And How You’re Executing It

Investors are looking at long-term profitability, but there are several milestones to pass on the road to profitability. Show investors you are reaching those milestones and remind them about the market opportunity that got them excited to invest in the first place.

If you are not hitting the milestones that were outlined in your original business plan, show investors what your new course of action is to restore their confidence. Clearly articulate what has changed and how you are responding. No matter what, always show that you have a plan and that you are executing on it.

Ben Rubenstein, Yodle 

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LinkedIn To Acquire Job Search Startup Bright


LinkedIn will acquire job search company Bright for $120 million, the company announced Thursday

Bright uses big data and machine learning algorithms to match prospective candidates with companies that are hiring. Bright has posted almost 63 million job applications since launching in February 2011.

“What LinkedIn does best is connect talent with opportunity at massive scale,” said Deep Nishar, LinkedIn’s SVP of Products and User Experience. “By leveraging Bright’s data-driven matching technology, machine-learning algorithms and domain expertise, we can accelerate our efforts and build out the Economic Graph.”

LinkedIn will acquire several members of Bright’s team, including those from the company’s engineering and product departments. Bright’s users and customers will be able to access their existing personal data on its website through February 28.

LinkedIn’s VP of product for Talent Solutions Parker Barrile formally welcomed Eduardo Vivas and the Bright team on the LinkedIn blog.

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