Posts tagged Secure

Russian Search Engine Yandex Goes 100% Secure Search, Referrer Data Now “Not Provided”

Yandex announced (in Russian) today that they have now went 100% secure, encrypting all search queries, resulting in a huge jump in the [not provided] count. This was first reported by Anna Oshkalo who shared a screen shot of her analytics detailed the bulk of her Yandex keyword data now shows [not…



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Google’s Motives Behind Secure Search: Interview with Marcus Tober of Searchmetrics by @murraynewlands

I caught up with Marcus Tober, CTO of Searchmetrics, to discuss the recent news of Google’s keyword data for paid search becoming ‘not provided’. Marcus shared his thoughts on this shift and provided some insight about what it means for the future of paid search. In my interview with Marcus I asked him what are Google’s motives behind this change, and how it’s going to affect the industry. I also asked if there’s any possibility of those who are unhappy with Google moving over to Bing instead. For my full interview with Marcus, please see the video below: Here are some key […]

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SMX Advanced Early Bird Expiring – Register by Friday, Secure Your Spot & Save

The Early Bird rate for Search Marketing Expo – SMX Advanced expires end of day Friday, May 2. Register now, save $200, and guarantee you’re seat at the search marketing conference of the year. SMX Advanced features one-of-a-kind sessions for experienced search engine marketers. See the agenda….



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Rank Still Matters in the Age of Secure Search

Rank is about the user experience. If rank is the doorway to success in search engine optimization, conversion is the ultimate success. The more you can use rank metrics to inform your conversion efforts, the more successful you will be.

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Will Google Reward Secure Websites With Better Search Rankings?

Is Google considering giving websites that use strong encryption preferential placement in its search results? Google’s Distinguished Engineer Matt Cutts has hinted at this, having recently spoken about about such a move.

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Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

Marketing is more complex today than ever. More data means more choices and more ways to interpret success. In the age of keyword “(not provided),” SEO technology company gShift says it’s working hard to help marketers to bridge the gap.

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Google’s Matt Cutts Lobbying To Reward Secure Sites With Better Rankings

Rolfe Winkler on the Wall Street Journal blog reports on “private conversations” that Google’s head of search spam, Matt Cutts has within Google about rewarding sites with higher rankings in the search results that have better security. This is news that has come out of SMX West,…



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The Aftermath: Clarifications & Expert Reactions To Google’s Move To Secure Paid Search Queries

Yesterday, Google announced it is expanding secure search to clicks on paid ads. The change means that the search query a user typed in before clicking on an ad will be dropped from the referrer string in the URL and won’t be passed to analytics or other software other than AdWords. The move…



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IE8 Users Don’t Get Forwarded To Google Secure Search

Users of IE8, still the most popular version of the Internet Explorer browser worldwide, are being sent to unsecure search on Google. This also means that IE8 is now passing referrer data from Google searches. The move to drop SSL is recent, and is unique to IE8. Users of other IE versions are…



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SEO Reporting As Google Turns To 100% Secure Search (Not Provided) – Business 2 Community

SEO Reporting As Google Turns To 100% Secure Search (Not Provided)
Business 2 Community
With Google making all their organic search referrals anonymous, there has been quite an uproar among the SEO community regarding what to do about it. Of course we're not very happy about the move, but it's been rather inevitable since the introduction

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