Posts tagged Secure

Will Google Reward Secure Websites With Better Search Rankings?

Is Google considering giving websites that use strong encryption preferential placement in its search results? Google’s Distinguished Engineer Matt Cutts has hinted at this, having recently spoken about about such a move.

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Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

Marketing is more complex today than ever. More data means more choices and more ways to interpret success. In the age of keyword “(not provided),” SEO technology company gShift says it’s working hard to help marketers to bridge the gap.

View full post on Search Engine Watch – Latest

Google’s Matt Cutts Lobbying To Reward Secure Sites With Better Rankings

Rolfe Winkler on the Wall Street Journal blog reports on “private conversations” that Google’s head of search spam, Matt Cutts has within Google about rewarding sites with higher rankings in the search results that have better security. This is news that has come out of SMX West,…



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The Aftermath: Clarifications & Expert Reactions To Google’s Move To Secure Paid Search Queries

Yesterday, Google announced it is expanding secure search to clicks on paid ads. The change means that the search query a user typed in before clicking on an ad will be dropped from the referrer string in the URL and won’t be passed to analytics or other software other than AdWords. The move…



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IE8 Users Don’t Get Forwarded To Google Secure Search

Users of IE8, still the most popular version of the Internet Explorer browser worldwide, are being sent to unsecure search on Google. This also means that IE8 is now passing referrer data from Google searches. The move to drop SSL is recent, and is unique to IE8. Users of other IE versions are…



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SEO Reporting As Google Turns To 100% Secure Search (Not Provided) – Business 2 Community

SEO Reporting As Google Turns To 100% Secure Search (Not Provided)
Business 2 Community
With Google making all their organic search referrals anonymous, there has been quite an uproar among the SEO community regarding what to do about it. Of course we're not very happy about the move, but it's been rather inevitable since the introduction

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View full post on SEO – Google News

Secure Search & SEO Methodology: Key Strategies & Enablers

One of the primary ways SEO changed forever in 2013 was Google’s move to 100% secure search — otherwise known as “Keyword Not Provided.” SEOs long accustomed to measuring their performance at the keyword level have been forced to rethink their measurement criteria in order…



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SEO: Yahoo’s New Secure Search Removes Referral Data – Practical Ecommerce

SEO: Yahoo's New Secure Search Removes Referral Data
Practical Ecommerce
Yahoo has moved to secure search by default, effectively removing all referral data that indicates the source of the search and which keywords were searched for. The secure search update is part of Yahoo's bigger push to encrypt all of its products by

View full post on SEO – Google News

An Easy Way To Check What Referrer Data Google, Bing Or Yahoo Pass To Your Secure Site

With the three major search engines migrating their default searches to secure search, over SSL/HTTPS, marketers and webmasters want to know what referrer and analytics data will be passed to them and what won’t. The majority of Google is secure search, Yahoo yesterday defaulted all searches…



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Yahoo Search Goes Secure, Taking Referrer Data — An Indicator Of Yahoo’s Popularity — With It

By default, searches on Yahoo.com are now done through a secure server. That means more protection for searchers but less data for search marketers about how they are receiving traffic. Any visits from Yahoo done via search will appear as if someone came to a site directly. As a result,…



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