Posts tagged rich
Want To Get Filthy Rich? Don’t Try Tech
Mar 6th
I hate to break the news to you, but if you moved to Silicon Valley to get billionaire-rich off an earth-shattering tech startup, you’re almost certain to fail. While tech continues to represent nearly 20% of the S&P 500 and is a key factor in driving the global economy, your odds of becoming a billionaire might actually be higher by going into cement. Or construction. Or even fizzy lifting drinks.
Forbes just released its list of global billionaires, and tech comes up short. Sure, Microsoft founder Bill Gates is still the second-richest man on the planet, followed quickly by Oracle CEO Larry Ellison (number 5 – sorry about that, Larry). But of the top-100 richest men and women, only 10 slots are filled by techies, whereas a full 31 spots are filled by people that trade in natural resources of some kind, and 10 are filled by people who make candy, beer or other food.
Which isn’t to say that tech is a bad place to be. According to Simply Hired, the average technology sector job pays $66,000, while denizens of Silicon Valley average more than $100,000. That’s not billionaire rich, and it won’t even get you into the hated 1% club (people with that distinction average $1.2 million in income), but among the 7 billion people on this earth, $66,000 to $100,000 equals “mega-rich.”
(See also Over-Wired Americans Are Richer Than They Realize.)
Still, tech should be minting more billionaires, given its outsized impact on the economy, as measured by S&P 500:
Or maybe 10% of the top-100 richest people is about right, given that so many more spots are filled by those that do old-fashioned things like feed the world, manufacture goods, and mine raw materials. With the vast majority of the planet unable to afford the latest iGadget from Apple or database from Oracle, it’s useful to remember that for most of the world, these are luxuries, not necessities.
Sometimes Silicon Valley forgets this, as this recent article from the Palo Alto Daily News reminds us:
I weep for these poor millionaires. Maybe they should try oil and gas. Plenty of billionaires there.
Image courtesy of Shutterstock.
View full post on ReadWrite
Larry & Sergey: Still Super Rich But No Longer Equally Rich, Says Forbes
Mar 5th
Forbes has released its annual list of the world’s billionaires. While most of the richest people in the world remain the same, one noteworthy change is that Google co-founders Larry Page and Sergey Brin are no longer tied for net worth.
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A “Cool” Google Rich Snippet For Snow Conditions
Feb 13th
Patrick Altoft posted on Twitter about a new Google rich snippet designed for snow conditions. He searched for [geilo snow report] in Google and up came a rich snippet showing the snow conditions on that mountain. Here is a picture: As you can see, this rich snippet is pulled from the data on…
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Ask An SEO Expert – Rich Snippets & CTR – Business 2 Community
Nov 29th
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Ask An SEO Expert – Rich Snippets & CTR
Business 2 Community Rich snippets are used to summarize the content they represent in order to make it easier for the user to understand what the piece is about. When you perform a search on Google, rich snippets are the small images and reviews that show up in your results. |
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Examining Real World Uses Of Rich Snippets & Markup
Nov 26th
Semantic markup is becoming more and more popular in conjunction with large scale SEO. Adding rich snippets to send rich signals to alert search engines as to the relevancy of your content − whatever vertical they may appear in − is not only a wise move, but an SEO best practice. Included below is…
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Top Ways B2B Marketers Can Best Utilize Rich Snippets
Nov 21st
There has been a lot of discussion in the SEO world lately around structured data and rich snippets in the SERPs. If you are not familiar with structured data, it is basically a way to explain the content of your website to the search engines in a trusted (structured) format. You can think back to…
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Better Than Getting Rich Quick: Startup Geoloqi Gets A Deal For The Long Haul
Oct 16th
Geoloqi was a smart little startup from Portland, Ore., that made software for telling a smartphone where in the world it is. All kinds of investors wanted a piece of the action, but Geoloqi said no, no, no. Its founders wanted to find a fit, not an “exit,” a place where they could keep building the apps and maps thy love. Now they have. Geoloqi has been acquired by Esri.
“I felt like I had known them my entire life,” Geoloqi CEO Amber Case says of her first meetings with Esri, based in Redlands, Calif. “We wanted to be a longer term, more sustainable company, rather than try to knock it out of the park and be gone in two years.” Despite some early offers from other companies and investors, Geoloqi stuck it out, looking for an opportunity just like the one it announced Monday.
Location, Location, Location
Geoloqi’s tools help software developers integrate sensitive location features, which are hard to build from scratch. Location services eat into the phone’s performance and battery, it’s hard to find location accurately, and the data have to be secure to protect the user’s privacy. Geoloqi solves those problems for its developer customers.
Geoloqi’s free apps show off the kinds of superpowers that can be built using its software development kit. My favorite example: push notifications whenever you walk by a place that has a Wikipedia entry.
With the acquisition, Geoloqi’s software is not going away. On the contrary, version 2 is on its way with Esri’s blessing. The Geoloqi office is now the Esri Research and Development Center, and Geoloqi CEO Amber Case is now the center’s director. The same team will keep building the same software, but now its parent company can provide the other half of the value proposition: complete, powerful maps.
With Esri, Geoloqi Is On The Map
Esri is a map provider. It has amazing data for planning and logistics. I asked Case to rattle off some industries served by Esri’s map data. Here are just a few: education, tourism, government planning, construction planning, telecom/infrastructure planning, retail, environment management, emergency/disaster management… basically anything that uses a map.
For example, you could use Geoloqi’s software on Esri’s map data to create a geofence in the shape of a tornado warning, so every phone in the area would know exactly where it’s safe – and where it isn’t.
For their first trick together, Geoloqi and Esri released new geocoding features in the Geoloqi service. This allows apps to provide an address instead of just a latitude and longitude, and the service will figure out how to draw the geo trigger. It also allows reverse geocoding, so apps can find the address of a phone just by reading phone’s location.
Esri and Geoloqi are also now offering a mapping library that apps can use. It’s powered by Esri’s ArcGIS, so apps can use it as an alternative to Apple’s MapKit. In other words, if Apple’s maps aren’t good enough, apps can build in Esri’s instead.
Solving Real-World Problems
The merger helps Geoloqi concentrate on real-world problems instead of catering to the whims of the trendy app market. “They’re a nerdy, developer-focused company,” Case says of Esri, “and they service a lot of different industries that are real industries, not just these [markets for] 18-to–25 year old[s].”
To this smart team, the deal was a relief. “People were jumping up and down,” Case says. “We know we can be [at Esri] for a long time and work on cutting-edge stuff.” There’s a clear roadmap, they know what they’re working on, and they can hire more Portlanders. All Geoloqi’s investors hail from Oregon, and the company was a star of the city’s incubators. It’s a real local success story.
In an age of quick-flipping start-ups with no soul, the Geoloqi story is a lesson in the payoff of perseverance.
Disclosure: I used to hang out with Geoloqi a lot when I lived in Portland because I think what they do is awesome. That’s how I took that nice Instagram of them.
Team photo courtesy of Geoloqi.
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Google Updates Their Webmaster Guidelines To Include Details On Rich Snippet Abuse
Oct 3rd
Google has published “information for webmasters” as least as far back as 2001. The original information included “do’s and don’ts” and “fact and fiction”. In 2003, Google expanded this information to include a specific set of “webmaster…
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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google Rich Snippets Testing Tool Gets New Name, Design, Languages
Sep 24th
Google announced changes to the rich snippets testing tool late last week, including new languages and a new name, the Structured Data Testing Tool. The change is designed to better reflect how structured data might appear in search results.
View full post on Search Engine Watch – Latest



