Posts tagged Reporting

Transparent SEO Reporting – What You Should Really Be Expecting From Your … – Business 2 Community


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Transparent SEO Reporting – What You Should Really Be Expecting From Your
Business 2 Community
The first component of an agency's quality SEO report is organic traffic and conversion data. This is key SEO information as it allows you as a client to see the impact of utilized SEO tactics. One of the main ways to gauge how well your site is doing

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DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

The Google subsidiary says it has added adaptive Shopping campaigns, bid optimization for Shopping campaigns, and purchase detail reports to make reporting and optimization easier.

View full post on Search Engine Watch – Latest

AdWords Adds Single Currency Reporting For Conversion Values

AdWords advertisers that accept multiple currencies on their sites or apps can now track ad-driven conversion values in a single currency. The change means sales will be converted into the same currency as the billing settings in an AdWords account. Advertisers importing goals and transactions from…



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Facebook Introduces Cross-Device Reporting For Facebook Ads by @mattsouthern

Facebook has announced the launch of cross-device reporting for Facebook ads. For the first time, advertisers will be able to see how people are moving through the sales process between devices, across mobile and on the web. Imagine seeing an ad for a product on your mobile phone while in line at the bank. Do you immediately make a purchase on your phone? Probably not. But perhaps you go back to your office later that day and buy on your desktop computer. Such cross-device conversions are becoming increasingly common as people move between their phones, tablets and desktop computers to […]

The post Facebook Introduces Cross-Device Reporting For Facebook Ads by @mattsouthern appeared first on Search Engine Journal.

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Google Beefs Up AdWords Location Extension Reporting And Targeting

Google has rolled out a couple of enhancements for paid search advertisers with brick-and-mortar locations. A new distance report for ads with location extensions show performance broken out by distance from your businesses, ranging from 0.7 miles to over 40 miles. The distance report is located…



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SearchCap: Google My Business, Bing Sitemaps & Not Provided Reporting

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google My Business: A Visual Tour Of Google’s New Tool For Local Businesses & Brands Google My Business is Google’s new unified interface…



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Google AdWords Weekend Conversion Reporting Issue Now Fixed

Anyone else have @Adwords conversion tracking fail over the weekend? #ppcchat — Jason Manion (@JasonManion) June 2, 2014 Many AdWords users logged in to their accounts on Monday to find conversion and revenue stats were nearly non-existent starting Friday, May 30. Google has said the problem has…



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SEO National Launches White Label Search Engine Optimization Reporting – Busbyway

SEO National Launches White Label Search Engine Optimization Reporting
Busbyway
SEO National, an internet marketing agency in the greater Salt Lake City metropolitan area, announces new white label SEO reporting. The new platform allows the company to fulfill marketing for other companies that may not be interested in investing in …

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Google Tells SEC Reporting On Mobile CPCs And Clicks Would Not Be Meaningful, Too Confusing

The average cost-per-click advertisers pay for Google ads has been declining year-over-year since the fourth quarter of 2011. The rise of mobile has long been seen as the driving force behind the declining average cost-per-click (CPC) — a glut of new ad inventory coupled with the fact that…



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New AdWords For Video Reporting Now Rolling Out In Google Analytics

Google is introducing a new Video Campaigns report in Google Analytics to give advertisers more insights into the performance of their YouTube TrueView ads that are managed through AdWords for Video campaigns. The new report is rolling out in Analytics accounts over the next few days and can be…



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