Posts tagged Report

New Google AdWords “Automated Extensions” Report Rolling Out

First, what are “automated extensions”? This is the new term for what were once known as “annotations” — Consumer Ratings and Seller Ratings which automatically populate in AdWords ads. Google said it is retiring the use of “annotations” and replacing it…



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Google Mobile Usability Report IDs Website Issues That Drive Away Business

Google has added Mobile Usability reports to its Webmaster Tools, which will provide a detailed report for each error found on a company’s website.

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Using The New Treemaps Report In Google Analytics To Find AdWords Nirvana

Google Analytics’ new Treemaps report allows for lightning-fast analysis. Contributor Matt Lawson goes through some analyses to use in your account.

The post Using The New Treemaps Report In Google Analytics To Find AdWords Nirvana appeared first on Search Engine Land.



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Using The New Treemaps Report In Analytics To Find AdWords Nirvana

Google Analytics’ new Treemaps report allows for lightning-fast analysis. Contributor Matt Lawson goes through some analyses to use in your account.

The post Using The New Treemaps Report In Analytics To Find AdWords Nirvana appeared first on Search Engine Land.



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In Q3, Facebook Drove 4x More Traffic Than Pinterest [REPORT] by @dannywong1190

With a $200 billion market cap and an active user base that rivals the entire population of China, Facebook has significant staying power. For publishers, marketers and site owners, this is especially important because Facebook is the leading driver of social referrals to sites across the web. Also, surprisingly, over the last year, Pinterest has been giving Zuckerberg and company a run for their money as the #2 source of social referrals. In the 3rd Quarter 2014 edition of the Shareaholic Social Media Traffic Report, we take a look at how much traffic each of the 8 most popular social networks sent publishers’ way. […]

The post In Q3, Facebook Drove 4x More Traffic Than Pinterest [REPORT] by @dannywong1190 appeared first on Search Engine Journal.

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Twitter Sues The U.S. Government So It Can Fully Report Surveillance Requests

Twitter filed suit against the U.S. government, seeking to overturn restrictions that prevent it from fully reporting on federal surveillance requests.

The social media company said back in February that it would take legal action if the government failed to allow Twitter to be fully transparent with users, and it followed through on that promise by filing a lawsuit to publish the company’s full Transparency Report.

Twitter and other technology companies aren’t allowed to share the exact number of national-security requests for data—national security letters (NSLs) and Foreign Intelligence Surveillance Act (FISA) court orders—they receive. Even if the number is zero.

See also: Twitter To Feds: Your User-Data Requests Need Way More Sunlight

In January, a group of tech companies including Facebook and Google reached an agreement with the government to share the number of requests for data in broad ranges and without differentiating between NSLs and FISA orders.

At the time, Twitter said it believed that was a step in the right direction, but not enough. 

In the months that followed, Twitter tried to work with the U.S. Department of Justice and the FBI to provide a more transparent data request report, but the government didn’t allow the company to publish it, even in redacted form.

“We’ve tried to achieve the level of transparency our users deserve without litigation, but to no avail,” Ben Lee, Twitter’s vice president of legal, wrote in a blog post announcing the lawsuit. 

Twitter argues that the government’s restrictions on publishing such data are unconstitutional. From its lawsuit:

These restrictions constitute an unconstitutional prior restraint and content-based restriction on, and government viewpoint discrimination against, Twitter’s right to speak about information of national and global public concern. Twitter is entitled under the First Amendment to respond to its users’ concerns and to the statements of U.S. government officials by providing more complete information about the limited scope of U.S. government surveillance of Twitter user accounts—including what types of legal process have not been received by Twitter—and the DAG Letter is not a lawful means by which Defendants can seek to enforce their unconstitutional speech restrictions.

Yahoo lost a similar lawsuit when it refused to comply to broad government requests for user data in 2007-2008. The company lost the suit, but recently published a number of previously unreleased documents related to the case.

Lead image by Anthony Quintano

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Damage Report: What Shellshock Has Done So Far

It’s been more than one week after security researchers discovered Shellshock, a 22 year old bug in the bash command-line interface used in Unix by default. Now, we’re just starting to uncover the extent of the exploits hackers have committed thanks to the bug.

Web-optimization company Cloudflare has blocked more than 1.1 million Shellshock attacks, the company said in a blog post. Around 83% of these were what it calls “reconnaissance attacks,” digital excursions to scout out vulnerable networks of computers.

See also: Everything You Need To Know About The Shellshock Bug

Chart via Cloudflare

Cloudflare has been closely monitoring the number and origin of Shellshock attacks toward its clients, and released a chart to convey that data. A huge number of attacks were coming from France, but it’s not clear if it’s because the attackers are located in France, or simple routing their attacks through French IP addresses.

Security research firm FireEye discovered another slew of Shellshock attacks coming from an even unlikelier place Wednesday. Using Network Attached Storage (NAS) systems—essentially large scale networked hard drives—hackers could bypass computers entirely while still maintaining remote control over any data found in the NAS.

FireEye said the attacks were targeting devices from a company called QNAP, a popular Taiwanese NAS manufacturer. QNAP has just published a press release urging customers to disconnect their devices from the Internet until a patch becomes available.

See also: Nope! Apple’s Patch Doesn’t Fully Fix The Shellshock Bug Either

Speaking of patches, Apple’s bash bug patch seems to be doing the trick. “The vast majority of OS are not at risk,” an Apple spokesperson has said, and so far that’s been true—even though researchers say Apple’s patch is incomplete. Even as hackers exploit Shellshock on networks and hard drives, nobody has revealed any significant attack on Mac OS computers.

Photo via Shutterstock

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Enterprise Digital Analytics Platforms – New Market Intelligence Report

Our sister site Digital Marketing Depot released a new Market Intelligence Report, “Enterprise Digital Analytics Platforms 2014: A Marketer’s Guide.” Digital analytics play a crucial role in nearly every enterprise’s digital marketing strategy, not only for tracking and…



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Google’s 10th Transparency Report Shows Government Requests are Rising

Globally, FISA and NSL demands have increased by 15 percent during the first six months of 2014 and by 150 percent over the five-year reporting period.

View full post on Search Engine Watch – Latest

Bing Ads Refreshes The Change History Report

Bing Ads has rolled out a new look for its Change History reporting. The new format groups changes made by a user at one time, rather than itemizing every change separately as it did previously. Also new is faster data processing and more data availability, which Bing Ads has been addressing…



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