Posts tagged Power
RIAA President: Google ‘Misused Its Power’ by Protesting SOPA
Feb 8th
Google abused its trust and misused its power when it blacked out its logo and encouraged its millions of users base to “Tell Congress: Please don’t censor the web!” At least according to the Recording Industry Association of America’s CEO.
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Power Marketing Offers Real Estate SEO Services To Improve Search Engine Rankings – Connectus.net (press release)
Jan 31st
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Power Marketing Offers Real Estate SEO Services To Improve Search Engine Rankings
Connectus.net (press release) Power Marketing is offering real estate SEO services to improve your ranking in search engines. Power Marketing is a full-service real estate marketing firm that offers real estate SEO services to improve a company's website rankings in search engines. |
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Coffee & Power Drops Virtual Currency For Real-World Work
Jan 11th
Coffee & Power, the experimental “meta-company” that lets remote workers hire each other for small jobs, has decided to drop its virtual currency in exchange for regular old U.S. dollars. The change will have no impact on functionality or in-progress jobs; it’s simply intended to make Coffee & Power easier to adopt. Existing balances in the virtual C$ will be automatically converted to US$.
Coffee & Power was founded by Second Life creator Philip Rosedale, whose interest in virtual currencies built a thriving economy in that virtual world. But for Coffee & Power, whose users do real-world work, Rosedale thinks a real-world currency will be easier to understand.
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When Coffee & Power launched, Rosedale hoped the “sticky” nature of virtual currencies would stimulate more work. He says buying into virtual currencies – even when the exchange rate is 1-to-1 as C$ were – is an investment in the community, encouraging reinvestment rather than cashing out.
Coffee & Power charges a 15% transaction fee for money withdrawn from the system, which is how the company makes money. There’s no fee to add money, so the decision to drop the virtual currency is intended to reduce the friction even further.
Rosedale says the change is “only a brand issue.” The key aspect of Coffee & Power’s economy, he says, “is the ability to earn money and then re-spend it on others without needing to put in money of your own.” Until users withdraw money, there are no fees, so C&P workers can participate, create value and spend it without even needing a credit card. This functionality is unaffected. “For now,” Rosedale says, “it seems more likely that people will understand and start using the service if it looks like dollars.”
Last December, Coffee & Power’s first real-world workclub outside San Francisco opened in Santa Monica, Calif. It’s currently working on expanding to the Portland, Ore. and Chicago, Ill. areas. Coffee & Power is available anywhere, but the physical workclubs provide workspaces and community hubs for its members.
Yo #Chicago – we need your help to find a new CP Workclub space in the windy city: ow.ly/8p24M
— Coffee and Power (@coffeeandpower) January 11, 2012
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The Power Of Online Video Can Prove That There Is Life After Death – ReelSEO Online Video News
Jan 2nd
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The Power Of Online Video Can Prove That There Is Life After Death
ReelSEO Online Video News The following is an index of our more popular video search engine optimization (Video SEO, VSEO,… Many of us here at ReelSEO are still settling back into our routines following the awesome SMX West… We had the privilege of speaking with Bruce Clay … |
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Gunning For Starbucks, Coffee & Power Expands to LA
Dec 15th
Coffee & Power has opened its first official workclub in Santa Monica, CA. It’s the first expansion of the “meta-company” outside the San Francisco Bay Area. The new workclub is hosted in the offices of Sparqlight, an app for making business workflows more automated and social. The expansion wasn’t even Coffee & Power’s idea; after hearing about the site, Sparqlight asked to be involved.
Coffee & Power is an online network for connecting people together to hire each other from small jobs, or “missions.” They can be anything from software development to chauffeur service to costume design. Workers connect via the website and, if they so desire, meet in real-world workclubs like Sparqlight. The workclubs also offer a place for virtual workers to get things done. As the movement grows, not only are workers stepping up to help each other out, but building owners are actually volunteering their spaces as workclubs.
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The Future of Work
Coffee & Power co-founder Philip Rosedale is interested in nothing less than “the future of work.” Coffee & Power’s model, which also employs a virtual currency like Rosedale’s previous creation, Second Life, is explained in detail in our coverage of its launch. It’s a transaction network and job board for the new and growing independent, mobile workforce.
“I think people really get the idea that there is an under-served group of people who are part time or freelance workers who need a gathering place,” Rosedale says. The changing workforce is creating a need not just for a new kind of job, like those Coffee & Power supports, but also for new kinds of places to work. That’s why Coffee & Power’s website is grounded in physical workclubs.
The expansion to the greater L.A. area is the first step towards a national presence. The job market and building owners alike are hungry for it. “We’ve had a number of people reach out to us and say, ‘Can we just be a location for you guys? Because we’ve got space,’” Rosedale says.
Sparqlight was among the first of those. “They had 1,500 square feet at their startup that they weren’t using, and they called us up and just said, ‘Hey, can we put up your sign?’”
Joining The Movement
Sparqlight co-founder Brian Reisgen heard about Coffee & Power on launch day. He approached Rosedale’s co-founder, Ryan Downe, asking to join the movement.
Reisgen and Downe spoke on the phone about the benefits and drawbacks of turning Sparqlight’s space into a workclub. On one hand, having Coffee & Power workers buzzing away could be a distraction in the office. On the other, it would bring a constantly revolving group of diverse, creative people there. The Sparqlight team could learn from the Coffee & Power workers and vice versa. “All of that was true,” Reisgen says, “except for the downsides.”
There aren’t many missions on the map right now, but it’s early yet. Santa Monica’s startup scene is lighting up, and Reisgen says Sparqlight’s workclub has mostly been populated by high-tech workers. It’s a different arrangement than the San Francisco workclub, which is a more typical café space. “We’re an actual office,” says Reisgen. “So we miss out on the opportunities for walk-in traffic and exposure that they have,” but instead they get focused co-workers looking for an office environment.
Reisgen’s co-founder, Bryan Koch, helped start a Santa Monica co-working group called Jelly, and he was involved early with the CoLoft work space. Though their startup has a permanent, physical office, they still want the benefit of having various creative people coming in and out all the time. Even in businesses with fixed locations, the future of work is changing minds.
How To Outgrow Starbucks
Rosedale says life in the San Francisco workclub is “going great.” Its workers are still largely from the tech world as well, but SF has had some amazing and off-the-wall missions. “I think, as this kind of work style grows,” Rosedale says, “we’re going to see physical locations that are hubs for more non-tech, non-startup work.”
That will lead to more expansions, and Rosedale views workclub partnerships with locations as a win-win. “What we’ve realized from a business perspective is that, since Coffee & Power seeks to be a transaction platform for people doing jobs for each other, we’re not threatening. We’re not revenue competitive with physical locations.”
There’s no reason not to make a co-working space into a C&P workclub. That makes this idea stupendously easy to scale. “What if we could make a physical network of locations that we could grow much, much faster than, say, Starbucks can?”
Do you co-work, freelance, or otherwise participate in the future of work? Share your experiences in the comments.
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Harness the Power of Facebook, Twitter and Google+: SMX Social Media Marketing – December 5-6 in Scottsdale, AZ
Nov 22nd
Drive new traffic to your site. Secure more conversions. Retain existing customers. Manage your company’s reputation and customer service. Social media networks provide the means; you need to master the platform. At SMX Social Media Marketing, you’ll learn free and paid marketing…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
SPONSORED MESSAGE: Harness the Power of Facebook, Twitter and Google+
Oct 25th
SMX Social Media Marketing December 5-6 in Scottsdale, AZ Drive new traffic to your site. Secure more conversions. Retain existing customers. Manage your company’s reputation and customer service. Social media networks provide the means; you need to master the platform. SMX Social Media Marketing…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Video Marketing: Are You Harnessing the Full SEO Power of YouTube? – Business 2 Community
Oct 22nd
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Video Marketing: Are You Harnessing the Full SEO Power of YouTube?
Business 2 Community So here are five tips for how to use YouTube video marketing to improve SEO, conversion rates and increase site traffic. A great way to keep your rankings up within YouTube's search engine is by keeping old content fresh. … |
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Why Facebook Won’t Lose Its Core Power Users
Oct 19th
At the last day of the Web 2.0 Summit 2011, Facebook CTO Bret Taylor took the stage for a brief 15 minute interview and talked about the social network’s underlying principles, how it compares to Google Plus and whether users really know how much they’re sharing.
“I think the people who use Facebook a lot are very, very aware of privacy settings. They know exactly what their current boyfriend or ex can see,” he said. “As our service has grown, there’s a lot of increasing scrutiny on how we provide our service. If we can make your privacy controls so transparent that you are comfortable with sharing data on Facebook, that’s good.”
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In his on-stage interview with John Batelle, Taylor was asked about Facebook’s power users and whether they will leave the service for platforms like Twitter or Google+ because of the limited ability to control their content.
Taylor said that power users were the “people who were in college when Facebook was only available to students” and said the company is “very concerned about addressing their needs for nuanced controls and features.” But he also said that Facebook has often times gone too far toward complexity.
He also used the used the word “complex” when describing data portability. It’s easy to transfer your own data from a single-user service, he said.
“It gets complex with the intersection of several features. And an example of that is the address book on Facebook. If I put my contacts there and put privacy settings on, what are my rights? Should you have the ability to take that data to another site with different privacy?”
When asked about the forthcoming launch of Facebook Timeline, more specifically the activity log, Taylor explained that every piece of content or activity that you’ve shared on Facebook for all time will be available. “It’s a single place on Facebook where you can see all your information,” he said, and you can “modify the privacy and the level of control over that experience as much as possible.”
And what about Google Plus? Taylor said it’s validation of the idea that Facebook was built on, namely that social isn’t a destination, but something you integrate into everything.
“Now most of the applications I use on a daily basis, from the news services to music to games are all integrated with Facebook. My television is integrated with Facebook. My xBox, I can post the image of my car crashing to Facebook. Facebook is not just a destination: It’s personalization, a way to discover apps. Facebook is a large ecosystem that drives discovery.”
Taylor Says Smart Friend Lists and the News Feed Will Keep Power Users Engaged
“Our friend list feature has been really well regarded,” Taylor said. Not only friend lists where you can list your friends, but also smart lists that will make lists from people you go to school with, work with – we are trying to reach a broad audience.”
Taylor also pointed to the news feed as a point of simplicity, stating that “the news feed is quite good at finding you the most engaging content. We spend a lot of time fine-tuning that.”
Do you think the smart friend list and news feed features will keep Facebook’s power users on the network? Tell us what you think in the comments.
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