Posts tagged Performance
4 Ways to Improve Performance Marketing on Facebook
May 7th
Recently, a group of professional direct response experts held a meeting at Facebook to determine the best practices on how performance marketing and Facebook can increase conversion rates and low how much money companies are spending in the process. Following these simple strategies, you can improve your performance marketing campaigns on Facebook. Image Courtesy [...]
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Coming: Bing Ads Keyword Distribution Graph To Visualize Your KPI Performance
Apr 26th
It’s not live yet, but Bing Ads is teeing up a new keyword visualization tool designed to help PPC managers analyze and identify optimization opportunities faster. Young Shi, a program manager at Microsoft who is responsible for Reporting and BI data visualization for Bing Ads, posted a sneak…
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AdWords Mobile PPC Performance: How it Stacks Up Against Desktop
Apr 17th
Mobile and tablet campaigns will soon be included with desktop. How will this impact your results? This mobile vs. desktop PPC performance snapshot comparison provides helpful guidance on how to enhance your mobile campaign integration strategy.
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Unstructured Data: Turning Chaos Into Performance
Apr 10th
As advertisers, we’re bombarded daily with new ways to work with our data, many of which promise to streamline and maximize our efforts. Yet, while all of the tools and possibilities for digital advertising can lend significant potency to our marketing strategies, they can also result in frenetic…
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Google AdWords vs. Yahoo Bing Network – A PPC Performance Comparison
Apr 4th
AdWords is the logical first choice for paid search advertisers for its superior impressions and click-through rates. However, YBN’s advantages – lower CPCs and CPMs and less competition for ad position – offer a ripe, incremental opportunity.
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Is Optimized CPM the Solution to Your Facebook Ad Performance Woes?
Mar 28th
Two brief case studies examine how Facebook’s Optimized CPM can help reduce your cost-per-action in a campaign aimed at generating Likes, and how it can reduce your cost-per-action or cost-per-conversion in a lead generation campaign.
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SEO Agency SEO Co Provides Performance Based SEO Services with Money … – Newswire (press release)
Mar 12th
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SEO Agency SEO Co Provides Performance Based SEO Services with Money …
Newswire (press release) With guaranteed local SEO services offered by Local SEOD Company, they assured to get the keywords of their customer on the first page in just a matter of 90 days of starting the operation or stop charging the company and still continue working at no … |
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How to evaluate site performance and identify valuable keywords for mobile SEO – Econsultancy (blog)
Feb 25th
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How to evaluate site performance and identify valuable keywords for mobile SEO
Econsultancy (blog) Traffic and understanding what is happening on-site should always be the first port of call for an SEO evaluation. The concept of “keyword positions” is fading as a greater number of result pages are localised, personalised or both. However … Is Your Keyword Research Strategy Ready for 2013? |
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Performance Based Marketing Firm SAASaffiliates.com Hits the Mark with SEO – SBWire (press release)
Feb 8th
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Performance Based Marketing Firm SAASaffiliates.com Hits the Mark with SEO
SBWire (press release) Ontario, Canada — (SBWIRE) — 02/08/2013 — Digital marketing firm SAASaffiliates.com is hitting the mark for its clients with its unique approach to search engine optimization (SEO). Unlike many digital marketing firms, SAAS Affiliates shares the … |
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Can TV Advertising Really Impact Search Performance?
Jan 18th
It’s relatively easy to report what happened in an ad campaign, but much more difficult to understand why things happen. Visits or conversions might go up or down, but why? It could be some form of seasonality or maybe your latest review hit the front page of Reddit. The mysteries of consumer…
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