Posts tagged Next

Online Advertising To Grow By 15% Over Next Two Years, Driven By Mobile And Display by @mattsouthern

A report released this week by ZenithOptimedia reveals projections for global ad spend in 2015, with online advertising said to be the fastest growing medium having grown 16.9% in 2014 with an estimated 15% growth over the next two years. Online advertising makes up 24% of total global ad spend, which is substantial considering ten years ago it only made up 4% of global ad spending. The rise in online advertising spending can be attributed to the decline of magazine and newspaper advertising. While those two mediums are on the decline in terms of ad spend, ad budgets for online […]

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Of Apple, SEO & Why Google Thinks NeXT Is Still Alive – Search Engine Land


Search Engine Land
Of Apple, SEO & Why Google Thinks NeXT Is Still Alive
Search Engine Land
You'd think being head of SEO at Apple would be the easiest job in the world. You have 1.4 Billion backlinks to work with. You have constantly refreshed content featuring the most desirable products in the world. Your every utterance about even the

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Of Apple, SEO & Why Google Thinks NeXT Is Still Alive

Even the world’s largest and best-known brands can make unconventional (and unproductive) SEO choices. Columnist Chris Liversidge dissects Apple’s handling of NeXT.com.

The post Of Apple, SEO & Why Google Thinks NeXT Is Still Alive appeared first on Search Engine Land.



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Mobile Search Spend To Surpass Desktop Next Year, iOS Still King Of Mobile Web Traffic by @mattsouthern

A report published today by research firm eMarketer reveals projections for mobile search spending over the next four years. As of 2015, mobile search spending in the US is projected to surpass desktop search spending. Search spending includes companies putting money into both PPC ads and organic SEO, taking into consideration both smartphones and tablets. These projections are tremendous considering last year mobile accounted for only a quarter of all search spending. However, it’s interesting to note that although marketers are spending more on mobile they are not necessarily getting more out of it. ROI on mobile search spend will […]

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Report: U.S. Mobile Search Spend Expected To Overtake Desktop Next Year

Starting next year, marketers in the U.S. will spend more on mobile search — both PPC ads and SEO –  than on desktop, according to a new report from digital research firm, eMarketer. Just last year, the firm estimates, less than a quarter of search spend went to mobile. The report…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Report: US Mobile Search Spend Expected To Overtake Desktop Next Year

Starting next year marketers in the US will spend more on mobile search — both PPC ads and SEO –  than on desktop, according to a new report from digital research firm, eMarketer. Just last year, the firm estimates, less than a quarter of search spend went to mobile. The report suggests…



Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

What’s Next for Twitter Advertisers: Video, SEO, & Expanded Audience

In the coming year, look for a focus on native video, SEO, and syndication from the social media platform.

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13 SEO mistakes that are easy to make (and how to correct them) – The Next Web

13 SEO mistakes that are easy to make (and how to correct them)
The Next Web
Online marketers spend a lot of time demystifying Search Engine Optimization (SEO), from the jargon and rules to new updates and algorithms. As the technology continue to advance, what you might know about SEO a year ago may no longer apply today.
How PR and SEO Work TogetherForbes
5 SEO tips for 2015Customer Think
Profit By Search Now Offering State-of-Art SEO Services in IndiaIT Business Net
Digital Journal -PR Web (press release)
all 11 news articles »

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2015 Planning: What Does Your SEO Strategy Look Like Next Year?

As you start your 2015 SEO plan, keep these seven things in mind to make sure you start the year off strong.

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The Good, the Bad, and the Ugly of SEO – The Next Web


Business 2 Community
The Good, the Bad, and the Ugly of SEO
The Next Web
“80 percent of success is showing up,” Woody Allen famously said about life. Marketing in 2014 is not much different. You need to show up when consumers search for your product or service on Google, when you are spoken about on social media, or when …
Is SEO Still Worth the Effort?Business 2 Community

all 3 news articles »

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