Posts tagged News

Why SEO and Internet marketing should never be a dark art – Internet Marketing News


Muncie Free Press
Why SEO and Internet marketing should never be a dark art
Internet Marketing News
Penguin was designed to destroy the dark arts of SEO. Black hat tactics – such as keyword stuffing, or paying for spammy inbound links – have been utilised by cheeky webmasters attempting to manipulate the rankings. And Google's had enough.
Google Penguin Update: SEO And Marketing Services Feel The EffectsWebProNews
Matt Cutts and the Google Penguin Update: SEO World DebatesMuncie Free Press
Understanding Negative SEO & How to Defend Your WebsiteSearch Engine Watch
Business 2 Community -Ask Kalena Search Engine Advice Column (blog) -The Independent (blog)
all 29 news articles »

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Good News for Solving Bufferbloat: CoDel Provides “No Knobs” Solution



Data transfer speeds have been getting faster and faster, but that doesn’t mean that we’re actually reaping the full benefits. A few years ago, Jim Gettys put his finger on the “criminal mastermind” behind poor networking performance. Dubbed Bufferbloat, the problem was not a simple one to solve. Not simple, but Controlled Delay (CoDel) active queue management (AQM) may provide serious progress towards a solution.

The problem, in a nutshell, is that TCP was not designed with today’s bandwidth in mind. As Gettys wrote in “the criminal mastermind” post, the problem lies “end-to-end” in applications, operating systems and home networks. Buffering is necessary, but too much buffering is a problem. And today’s devices and operating systems are doing too much buffering – which is degrading performance. Says Gettys, “TCP attempts to run a link as fast as it can, any bulk data transfer will cause a modern TCP to open its window continually, and the standing queue grows the longer a connection runs at full bandwidth, continually adding delay unless a AQM is present.”

The Linux Tips page on the Bufferbloat wiki highlights the scope of the problem. According to the page, buffers can “hide” in the operating system layer (Linux transmit queue), device driver, hardware (which has buffers of its own), and on and on. One of the long-term solutions to bufferbloat is active queue management (AQM), and the Controlled Delay (CoDel) AQM proposed by Kathleen Nichols and Van Jacobson might be a big piece of the puzzle.

CoDel To the Rescue?

CoDel (pronounced “coddle”), is being called a “no-knobs” AQM. That means users and admins aren’t expected to tweak any parameters to get best performance out of CoDel. According to the paper published on ACM Queue, “CoDel’s algorithm is not based on queue size, queue-size averages, queue-size thresholds, rate measurements, link utilization, drop rate or queue occupancy time. Starting from Van Jacobson’s 2006 insight (PDF), we used the local minimum queue as a more accurate and robust measure of standing queue.”

More importantly, CoDel promises to distinguish between “good” queues and “bad” queues. It’s supposed to minimize delay without hampering bursts of traffic. “The core of the bufferbloat-detection problem is separating good from bad … good queue is occupancy that goes away in about one RTT (round-trip time); bad queue persists for several RTTs. An easy, robust way to separate the two is to take the minimum of the queue length over a sliding time window that’s longer than the nominal RTT.”

Finally, CoDel is supposed to be suitable for deployment in a wide range of devices. The paper says CoDel is “simple and efficient,” and can be deployed in low-end devices or “high-end commercial router silicon.”

Proof is in the Pudding, er, Deployment

A fair amount of testing has been done on CoDel, but the proof has to come via real-world deployments. According to the paper, Nichols and Jacobson performed “several thousand simulation runs” that showed CoDel “performed very well” with results “compelling enough to move on to the next step of extensive real-world testing in Linux-based routers.”

Note that deploying this in a home-based router may not be enough to rid yourself of bufferbloat. The researchers point out “a savvy user could be tempted to deploy CoDel through a CeroWrt-enabled edge router to make bufferbloat disappear. Unfortunately, large buffers are not always located where they can be managed but can be ubiquitous and hidden. Examples include consumer-edge routers connected to cable modems and wireless access points with ring buffers. Many users access the Internet through a cable modem with varying upstream link speeds. … The modem’s buffers are at the fast-to-slow transition, and that’s where queues will build up: inside a sealed device outside of user control.”

So, don’t expect CoDel to solve the bufferbloat problem overnight, or even by the end of the year. Gettys says that “work to integrate adaptive AQM algorithms into wireless systems work will take months or years, rather than the week that initial CoDel prototype implementation for Ethernet took. But at least much testing of the CoDel algorithm, experimentation, and refinement can now take place.”

There’s also the matter of tackling wireless, which Gettys says “may be much more difficult, both because queuing is sometimes much more complex than Ethernet, but also since packet aggregation has resulted in OS/driver boundaries hiding information that is necessary for proper functioning.”

But CoDel is still very good news, and shows that the community that’s come together around the bufferbloat problem is making progress. Bufferbloat won’t be solved in one fell swoop by a single breakthrough, but with a number of technology improvements over time.

(Lead image provided courtesy of Jeremiah Ro via Flickr, under the Attribution-ShareAlike 2.0 Generic (CC BY-SA 2.0) license.)



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Google News Adds Realtime Coverage, Google+ Discussion in U.S.

Three new features are coming to Google News in the U.S. Google is increasing the size of images on its main page, adding a new Realtime Coverage page, and adding Google+ discussions about news stories, the company announced.

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Other options versus starting a new YouTube channel [Creator's Tip #37] – ReelSEO Online Video News


ReelSEO Online Video News
Other options versus starting a new YouTube channel [Creator's Tip #37]
ReelSEO Online Video News
From an SEO perspective would it make more sense to put all the content under one corporate channel?” It is best to leave splitting up content among multiple channels as a last resort. There are more popular YouTubers than can do this because of their

and more »

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Google News Adds Larger Images, Realtime Updates & Google+ Comments

Google News announced they have added three large changes to Google News. They include larger images on the main page; a realtime coverage page to surface the latest articles and commentary; and relevant Google+ posts for a new social perspective. To me, it pretty much looks like Google is looking…



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SEO Company Ajax Union Promotes Social Media and Google AdWords Webinar Series … – Danbury News Times

SEO Company Ajax Union Promotes Social Media and Google AdWords Webinar Series
Danbury News Times
SEO New York company Ajax Union, which has witnessed steady growth and expansion in its portfolio of holistic small business internet marketing services since its founding in 2008, is announcing its upcoming appearance at the New York XPO for Business.

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SWIMMING: Crescenta Valley stars shine bright in last race – Los Angeles Daily News


Glendale News Press
SWIMMING: Crescenta Valley stars shine bright in last race
Los Angeles Daily News
Wojciechowski, Thai and Seo cap strong meet with 400 free relay win to hold off rival Hart 86-84. By Erik Boal Staff Writer SANTA CLARITA — The depth of the Hart boys' swim team kept the Indians in contention to complete an unbeaten regular season
CV edges past nonleague rivalGlendale News Press

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SEO a “critical tool” for project management companies – Vertical Leap News (press release)

SEO a "critical tool" for project management companies
Vertical Leap News (press release)
An expert in project management has urged businesses in the field to hire SEO companies to improve quality and traffic on their websites. Talking in his column at projectaccelerator.co.uk, Tristan Whittaker wrote: “By producing well written,
SEO Specialist Helps Businesses Capture the Page 1 of SERPsPRWire
Search Industry Job of the Week – Junior Search Engine AnalystAsk Kalena Search Engine Advice Column (blog)

all 4 news articles »

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Good News! Angels Are Getting More Optimistic



If you’re looking for angel investors, there’s good news afoot. The latest 2011 Angel Market Analysis, recently released by the Center for Venture Research at the University of New Hampshire, shows not only that there are more angels around, but that they are investing more money in more companies.

Here’s a closer look at what angels are thinking and doing – and some ideas on how you can leverage their growing confidence to fund your business.

Overall, angel investments in 2011 reached $22.5 billion, 12.1% more than in 2010. About 66,230 entrepreneurial businesses got angel funding in 2011, up 7.3% from 2010. Finally, 2011 saw 20% more active investors (318,480 in all) compared to 2010.

“Angels have significantly increased their investment activity, and are committing more dollars resulting from higher valuations,” says Jeffrey Sohl, director of the UNH Center for Venture Research at the Whittemore School of Business and Economics. “It appears that an optimism in angel investing is taking hold.”

How can you benefit from this optimism?

Act quickly. If you’re looking for seed or startup capital, the time to make your move is now. The study found angel interest in early-stage investing is growing. Last year, 42% of angel investment was seed and startup capital, reversing a two-year decline in the percentage of angel capital going to early-stage companies.

Target your approach. Obviously, looking for angels who specialize in your industry increases your chances of success. Last year, software was the most popular sector, attracting 23% of total angel investments, followed by health care services/medical devices and equipment (19%), industrial/energy (13%), biotech (13%), IT services (7%), and media (5%). Industrial/energy investing has remained a significant sector for angels for the past few years, reflecting a continued appetite for clean tech.

Be optimistic, but not unrealistic. Share your angels’ optimism by showing how your business will succeed, grow and give them the rate of return they’re looking for. But don’t promise the moon or try to fly by with unrealistic financial projections or fantasies of dominating the marketplace. Yes, angels may be feeling more confident, but they’re not wearing rose-colored glasses.

If your business is beyond the seed capital stage, there’s still good news for you. Businesses in the early and expansion stages received 55% of angel investments, which, although down from 67% in 2010, is still substantial. New, first-sequence investments represented 52% of 2011 angel activity, an increase of 11% from last year.

Sohl sees this as a good sign for young businesses. “This increase in seed/startup stage and first sequence investing is promising, and this renewed interest in seed and startup financing is an encouraging development for our nation’s entrepreneurs,” he says.

It’s also a good thing for America. Angel investments last year were a significant contributor to job growth, leading to the creation of 165,600 new jobs, or 2.5 jobs per angel investment.

Image courtesy of Shutterstock.



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One SEO Company Researches Key Words to Drive Traffic to a Law Firm’s Website – EIN News (press release)

One SEO Company Researches Key Words to Drive Traffic to a Law Firm's Website
EIN News (press release)
/EINPresswire.com/The Dallas Internet Marketing company One SEO Company helps lawyers attract new clients to law firm websites. One SEO Company does this by analyzing how potential clients search the Internet to find lawyers and then making changes to

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