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Google Makes Conversational Search Even More Intelligent by @mattsouthern

The Google Search app on your smartphone is probably not the first place you would turn to when planning a trip, but that may no longer be the case after today’s announcement regarding conversational search. Google has upgraded its conversational search functionality with new features that aim to make it easier for people to plan things. Here is an overview of the new features: Location-based conversational search — search for locations near you by asking something like “Ok Google, show me restaurants near my hotel”. You don’t even have to use the hotel name if the reservation info is stored […]

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Live At #Pubcon Day 2: The Future Of Everything, Optimizing For Hummingbird, US Search Awards, and More! by @mattsouthern

It may have been Vegas, a jam packed day 1, or a combination of both,but the exhaustion everyone was feeling at day 2 of Pubcon was tangible. However, that didn’t in any way affect anyone’s level of excitement, as everyone was just as eager to be there. As they should have been, because day 2 was loaded with quality sessions and world class keynote speakers. Chris Brogan kicked off the morning with the first of two keynotes. Morning Keynote: Chris Brogan Brogan brought his unique and infectious personality to the stage to deliver this morning’s keynote aimed to inspire entrepreneurs […]

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Live At #Pubcon Day 1: Facebook Audience Network, Google Chaos Theory, Writing For SEO, and More! by @mattsouthern

Legions of passionate marketers who eat, sleep, and breathe SEO, content, and social media filled the Las Vegas Convention Center today as Pubcon Las Vegas kicked off for its 15th consecutive year. Pubcon founder, Brett Tabke, began the event with an audience poll to find out how many Pubcon events everyone has attended. A handful of hardcore veterans have attended more than seven Pubcon events! In fact, the audience this morning was full of repeat attendees with the majority of the audience having attended at least one or two Pubcon events in the past. Myself? This was my very first […]

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Google’s “In The News” Box Now Lists More Than Traditional News Sites

Google has confirmed that new “In The News” box appearing in some of its search results now lists content from more than just the traditional news sites. Discussions at Reddit, blog posts, videos and more from non-news sites may turn up. Earlier, Search Engine Land reported how content…



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Google: More First Page URLs In Search Results Are HTTPS Relative To The URLs On The Web

At Search Marketing Expo East, Google’s Gary Illyes presented on an HTTPS panel and shared some very interesting data and history on Google’s HTTPS ranking signal. Page One Search Results More Likely To Contain HTTPS Urls Gary explained that why only 10% of the crawled and discovered…



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Google Answer Boxes Appearing 44% More Frequently [STUDY] by @mattsouthern

Moz published a report today containing data which shows a significant jump in the appearance of Google’s Quick Answer boxes. The jump initially began last week, but went relatively unnoticed in light of the Panda 4.1 rollout getting all the headlines. According to Moz, their data includes all types of answer boxes including direct answers, stock quotes, weather forecasts, box scores, and new, attributed answer boxes. After analyzing the data, it was found that the attributed answer boxes were the ones showing up more frequently. All Quick Answer boxes are appearing up to 44% more frequently, while the attributed answer […]

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Moz: Google’s New Quick Answer Box Now Showing 98% More Often

According to a Moz tracking study the new formatted quick answers box you find in Google for queries like [what is seo] is showing up 98% more often than a week ago. Overall, general answer boxes, including stock quotes, weather forecasts, box scores and so on are showing up 44% more often. What…



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12 Non-Technical Tips to Get More Email Subscribers

Is your email list growing?

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SEO: why more content isn’t always the answer – Econsultancy (blog)

SEO: why more content isn't always the answer
Econsultancy (blog)
Content is very important for SEO, but this should also come with caveats, as simply creating more and more isn't always the answer. Following on from yesterday's post on sub-domain conflicts, here I'll look at a few examples where brands' content-led

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SearchCap: Google AdWords Automatic Item Updates, Google Smartphone Icons & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Introduces Automatic Item Updates For PLAs Up to now, Google has systematically disapproved product listing ads when retailers had price or inventory…



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