Posts tagged Local

5 Reasons Local SEO is No Longer Optional – Business 2 Community

5 Reasons Local SEO is No Longer Optional
Business 2 Community
SEO and LSEO work in tandem, but they're actually two very different sides of the same coin. It's one tool of many in your SEO strategy, and one that shouldn't be ignored. Opting out of LSEO is like choosing not to use video as part of a content

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Finding Local Search Success, Post-Pigeon and Penguin 3.0

In the constantly shifting local search landscape, where it can feel like the targets are forever on the move (and interspersed with furry and feathered but unfriendly animals), what’s a marketer to do?

View full post on Search Engine Watch – Latest

Apple Launches “Maps Connect,” Self-Service Local Listings Portal

This afternoon Apple notified us of a new self-service portal to add or edit local business listings: Apple Maps Connect. It’s intended for small business owners or their authorized representatives (though not agencies) to be able to quickly and easily add content directly into Apple Maps….



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Local Number Call Forwarding Coming To Google AdWords in November 2014 by @mattsouthern

Google has updated its AdWords support section with a new entry on local number call forwarding, a new feature that’s said to be coming in early November 2014. With this feature you will be able to use local number for call extensions using Google forwarding numbers. Soon you will also be able to show a local Google forwarding number on your ads with the same area code as your business phone number, or an area code for the same region. Since people are more likely to call a number with an area code the recognize, the ability to feature local […]

The post Local Number Call Forwarding Coming To Google AdWords in November 2014 by @mattsouthern appeared first on Search Engine Journal.

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How Large Multi-Location Businesses Can Dominate In Local Search

Local search marketing can be especially challenging for businesses with multiple locations. Contributor Jason Decker explains how to do it right.

The post How Large Multi-Location Businesses Can Dominate In Local Search appeared first on Search Engine Land.



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Local SEO: Ranking Your Website For Multiple Locations – Business 2 Community


Business 2 Community
Local SEO: Ranking Your Website For Multiple Locations
Business 2 Community
For a more tailored approach, it is important to go beyond the basics and tap into the power of local SEO. By geo-targeting keywords and applying other local SEO strategies, your business can rank on the first page of Google for your preferred location.

View full post on SEO – Google News

10 Trends In Local Media That Every Marketer Must Know

Local marketing seems to change incredibly rapidly. Columnist Wesley Young shares the essential trends that you should be watching.

The post 10 Trends In Local Media That Every Marketer Must Know appeared first on Search Engine Land.



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Introducing the Local Marketing Adoption Curve

Local marketing consists of more than just optimized pages and listings – it’s a complex ecosystem that is always on and always changing.

View full post on Search Engine Watch – Latest

How Not To Ask For Reviews: A True Story About Local SEO

Contributor Neil Patel tells the tale of a boutique hotel owner whose strategy for discouraging bad reviews backfired in a major way.

The post How Not To Ask For Reviews: A True Story About Local SEO appeared first on Search Engine Land.



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How Not To Ask For Reviews: A True Story About Local SEO – Search Engine Land


Search Engine Land
How Not To Ask For Reviews: A True Story About Local SEO
Search Engine Land
Google's algorithm selects carousel results with high reviews. With the intensification of the local algorithm (Pigeon), it's more important than ever for a local business to establish a good local identity. Great reviews are the lifeblood of local SEO

and more »

View full post on SEO – Google News

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