Posts tagged Helped

Is Google’s Synonym Matching Increasing? How Searchers & Brands Can Be Both Helped & Hurt By Evolving Understanding Of Intent

In the beginning, Google matched the words in a searcher’s query to the words on a web page and ranks those pages (roughly) based on how many external links each had. Over the years, Google’s algorithms have evolved  in numerous ways, including with how Google figures out what the…



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Four SEO Basics that Helped Double Organic Traffic and Sales Overnight – SEOmoz (blog)


SEOmoz (blog)
Four SEO Basics that Helped Double Organic Traffic and Sales Overnight
SEOmoz (blog)
The author's views below are entirely his or her own and may not reflect the views of SEOmoz, Inc. It's no secret that the world of SEO is moving towards the social arena. Google's latest round of algorithm updates in March sent clear signals of this

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WSJ: Federal Prisoner Helped U.S. Sting Against Google’s Pharmacy Ads

It’s been a difficult month for Google, and the company is bound to take another hit in the morning as a Wall Street Journal article makes the rounds — an article that offers new details about the government sting that compelled Google to pay $500 million after acknowledging that it…



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Death By Smartphone: How Mobile Photography Helped Kill Kodak

Well, it’s official. After years of struggling, photographic services giant Kodak is filing for chapter 11 bankruptcy protection, the Wall Street Journal reported. The company, which was long known for selling film and other photography-related products, had tried everything from branching out into more modern offerings to using its trove of patents to sue others. Alas, the times have caught up with Kodak.

The news comes almost exactly one year after the last roll of Kodachrome film was developed and at a time when the most widely-used camera on Flickr isn’t even one of the many digital point-and-shoots or SLR’s that had already chipped away at Kodak’s dominance; It’s the iPhone 4.

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In Kodak’s heyday, photography was still a somewhat specialized hobby, even if it had extended beyond professionals and made its way into the lives of everyday consumers. A few decades ago, if one owned a film camera of some kind, they were typically reserved for special occasions and were subject to to inherent limitations of film: a set number of exposures, a fixed film speed and the inability to preview images on the spot. Today, toddlers instinctively ask to see the photo you just snapped of them, which was probably one of several thousand taken since their birth.

Even the more artistic, less special event-driven kind of photography that used to be reserved for hobbyists is now democratized by photo-sharing apps like Instagram and Hipstamatic, the latter of which even mimics vintage lenses and film types, but lacks the need to stop by the one-hour photo processing center.

As popular as they are, it’s not these trendy photo apps that have delivered the death blow to the likes of Kodak and retailers like Penn Camera. Rather, they’re simply symbolic of the ubiquity of mobile photography. Indeed, Kodak’s troubles were already well underway by the time camera phones got really good. Prior to the advent of high-resolution, camera-equipped smartphones, people could buy top-notch digital point-and-shoot cameras that could hold hundreds, if not thousands, of images and fit easily into a pocket or purse. Kodak was able to enter that market with some success, but with way more competition that it saw in its film days.

Now Everyone is a Photographer

Yet even stand-alone digital cameras were something you had to make an explicit choice to bring along. What used to be reserved for family weddings and kid’s birthday parties was suddenly a fixture of any night out on the town. Then came the smartphone. Now, most of us are walking around with high-quality, Internet connected point-and-shoot cameras, complete with with array of photo-editing and filtering apps and social media integration for instant sharing. These gadgets are not something we choose to bring out for special occasions. They’re on our person at all times.

The ubiquity of digital and mobile photography didn’t single-handedly drive Kodak into bankruptcy, but it may well have delivered the final blow. Even the company’s attempts to get into the digital photography market with its EasyShare line of point-and-shoots couldn’t keep up with the explosion of the smartphone, nor was its printer business successful enough to make up for its losses from the death of film.

For some time, the company, which counts the invention of digital photography among its innovations, used patent litigation as a way to make up for years of revenue declines. Today, they’re looking at selling off those patents.

To be fair, Kodak isn’t necessarily done for yet. They haven’t yet filed for bankruptcy protection, let alone come out of it. It’s conceivable they could turn things around and survive. Even so, it’s hard to imagine them ever returning to the days of massive profits and the type of world famous innovation they were once known for.

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5 SEO Mistakes, and How SEOmoz Helped Us Fix Them – SEOmoz (blog)

5 SEO Mistakes, and How SEOmoz Helped Us Fix Them
SEOmoz (blog)
The author's views below are entirely his or her own and may not reflect the views of SEOmoz, Inc. Before SEOmoz, we were unknowingly committing a number of SEO no-nos. We were doing many things right (or at least not very wrong) but there were

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How Blunders And Myopia Helped Fuel Google’s Rise To Dominance

As Google co-founder Larry Page takes the helm as Google CEO today, it’s interesting to look back at some of the seminal events that spurred the once dedicated academic to abandon his graduate studies at Stanford and take the plunge as an entrepreneur. By 1996, it was apparent to many that…



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Chipping In to Pay the Man Who Helped Introduce the Internet to So Many of Us

Trumpet Winsock icon If you used the Internet using Windows in the early to mid 90s, chances are you connected with a little program called Trumpet Winsock. It was one of the only ways to get dial-up access using Windows 3.1. I, like so many others, connected to the Internet for the very first time using it. And I, like so many other, had completely forgotten about that program until today.

Hacker News reader Jacques Chester discovered that Peter Tattam, the developer of Trumpet Winsock, actually made very little money from his creation. It was shareware and was widely distributed by ISPs and magazines, but very few people paid for it. Chester contacted Tattam and is now leading a fundraiser on Hacker News. You can send a donation to Tattam via PayPal at the address payments@petertattam.com.

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Peter Tattam
Peter Tattam, via the Tattam Software Enterprises website

Trumpet Winsock screenshot

Chester wrote on Hacker News:

My first experience connecting to the internet was using Windows 3.1, Trumpet Winsock and Netscape 1.22 (I think) to browse the nascent web. Later I wiled away (too many) hours on IRC.

At the time I didn’t have two 50c coins to rub together. Today, partly due to that early internet exposure, I am a well-paid software engineer.

I think a lot of us have had a similar experience. Others were affected in more profound ways. The top ranked comment at Hacker News reads:

As a closeted gay teenager, Trumpet was the software that got me in touch with the people who literally saved my life. I could never thank this guy enough.

Amazingly, you can still download Trumpet from the official site.

Trumpet Winsock screenshot 2

Screenshots via the University of British Columbia

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Whoa, Google’s Farmer Update Helped eHow? – ADOTAS


Fast Company
Whoa, Google's Farmer Update Helped eHow?
ADOTAS
SEO consultant Sistrix analyzed a data set of 1 million keywords checked before and after the update to discover that the number of keywords eHow.com is ranked for increased from 317320 to 324021 — a slight hike, but a hike nonetheless.
Google's updated algorithm shifts site rankings: Quality content and SEO a mustBrafton (blog)
Google winning battle vs. lousy sitesmsnbc.com
Demand Media Dodges Google's Content Farm PesticideFast Company
Mediapost.com -Econsultancy (blog) -BNET (blog)
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How Link Building Has Helped In Finding the Right SEO Company – PowerHomeBiz.com (press release)


StuckOn
How Link Building Has Helped In Finding the Right SEO Company
PowerHomeBiz.com (press release)
January 25, 2011 (PowerHomeBiz.com) – It is important that a SEO company knows how it will be able to provide correct SEO practices.
How To Use Twitter To Boost Your Google RankingsSearch Engine Land
What's going on in 2011Blogstorm (blog)
Link schemes are like a leprechaun's goldStuckOn

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Google Crawler May Have Helped Leak Colorado Drug Informants

Colorado sheriffs are working with Google to find out how their database “mistakenly revealed the identities of confidential drug informants and listed phone numbers, addresses and Social Security numbers of suspects, victims and others interviewed during criminal investigations“, NPR reported.

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