Posts tagged Help
How Much Does SEO Cost? 3 Analogies To Help You Determine Its Value – Search Engine Land
Feb 2nd
 Search Engine Land |
How Much Does SEO Cost? 3 Analogies To Help You Determine Its Value
Search Engine Land “All I'm asking is how much you charge for SEO services!” I smiled. This was familiar terrain. As an SEO consultant, almost every client asks me a similar question. My answer is always the same. “It depends. On many things. Because SEO is not a … Benefits of SEO India for Online Business Marketing Crossing Borders: 3 Important Things to Know before Setting your Business on … |
View full post on SEO – Google News
How Much Does SEO Cost? 3 Analogies To Help You Determine Its Value
Feb 2nd
“Why can’t you just give me a straight answer?” Johanna’s voice showed a trace of irritation. “All I’m asking is how much you charge for SEO services!” I smiled. This was familiar terrain. As an SEO consultant, almost every client asks me a similar…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Appliance Repair Company in East Brunswick, NJ, Hires SEO Pros to Help Local … – openPR (press release)
Jan 31st
|
Appliance Repair Company in East Brunswick, NJ, Hires SEO Pros to Help Local …
openPR (press release) With the help of this SEO program, it will be easier for homeowners in need of refrigerator repair or oven repair to locate Express Appliance Service when conducting searches on the Web. This goal is achieved by utilizing effective online marketing and … |
View full post on SEO – Google News
Hollywood Isn’t Ruining DVD Rentals On Its Own: Netflix is Happy to Help
Jan 31st
It’s easy to slam Hollywood for not understanding how technology works, or for putting its legacy business models ahead of user experience. Especially when big media companies do things like restrict digital access to movies and then cry about piracy.
But Hollywood isn’t always acting alone. Sometimes, the savviest Web companies around – Netflix, for instance – are playing along, with their own agendas.
The latest example: Not only must Netflix customers wait 56 days before renting Warner Bros. new release discs, but they can’t even add them to their rental queues until 28 days after they’ve been released. Sounds a little nuts, no?
Sponsor
Hollywood’s goal with this wacky idea is to get you to buy those movies on DVD instead of renting them. Studios stand to make a lot more money by selling a DVD to each household instead of selling one copy to Netflix for a bunch of rentals. So now they’re in the business of messing with movie rentals using things like release delays and this new no-new-movies-in-your-queue policy.
Whether this plan sells more DVDs or not, it’s hard to escape the fact that Netflix’s user experience is suffering a bit because of it, and that seems like something Netflix should fight. But Netflix is actually on board!
Instead of telling Hollywood to get lost with silly ideas like this, Netflix is cooperating. It doesn’t have to buy DVDs directly from studios and play along with 28- or 56-day windows: Netflix can legally go out and buy DVDs anywhere – Walmart, Amazon, you name it – and rent them out as much as it wants. But it isn’t doing that. It’s playing along.
Why? A couple of reasons. To some extent, because it’s easier and more reliable for Netflix to buy discs directly from Warner Bros. instead of relying on third-party vendors. Netflix admits as much (PDF). But more importantly, because Netflix actually has the same goal that the studios do: To try to discourage you from renting DVDs.
The future of Netflix is 100% based on its ability to grow into the best streaming video entertainment service. Renting discs is very profitable for Netflix, but it’s the past. That’s why it went as far as to try separating its DVD business last year as “Qwikster,” and that’s why it’s letting studios make DVD rentals less attractive with windows and queue restrictions.
The sooner you get disgusted and cancel your DVD rental subscription, the stronger Netflix’s case to the studios becomes that they need streaming, or else.
So far, that isn’t really happening. An analysis by Tristan Louis shows that all of the top 100 movies from 2010 are available on DVD, but the vast majority aren’t available as streaming rentals. Netflix actually had the best streaming rental selection vs. iTunes, Amazon, or Vudu, according to Louis’s analysis, but it’s still only a small fraction of the top movies. Not yet good enough.
Netflix has been successful in its efforts to reduce its number of DVD subscribers, however, albeit with significant damage to its reputation.
At the end of 2011, Netflix had just 11 million DVD subscribers, down significantly from last year and well below its 22 million streaming subscribers. “We expect DVD subscribers to decline steadily every quarter forever,” Netflix CEO Reed Hastings said on the company’s Q4 earnings call last week (PDF transcript).
Assuming this trend continues, Netflix will be in a position to say to the studios: Look, the vast majority of our subscribers won’t be able to watch this movie unless you stream it. So stream it.
That might not work, anyway. There’s plenty of competition on the way for Netflix, ranging from Amazon, Apple and Google to the cable companies. And it will need to keep its edge using other techniques, too, such as obtaining exclusive and/or original programming. But this is the future Netflix is choosing, so it needs to try.
The takeaway: If you’re renting discs from Netflix now, expect more weirdness ahead.
View full post on ReadWriteWeb
Apps To Help You Deal With Too Many Apps
Jan 30th
When you see as many apps as we do at RWW, you begin to feel like it’s all been done. So many of the everyday jobs for apps to do can already be done by at least one app (if not dozens). How many ways can you share photos with your friends? How many social networks and check-ins and restaurant-discovery services do we need?
Lately, we’ve started to see a new class of app emerge just for managing one of these tasks across all the various apps for it. The idea of apps for our apps sounds ridiculous, but some of them are neat, and some are downright lifesavers. Here’s a round-up of apps you should use if you want to bring your many social networks into one dedicated place.
Sponsor
Viewing Photos
A photo app called Pixable exists just to pull the photos from your Facebook and Twitter feeds into one attractive place. It allows further sorting of the photos into all kinds of categories, but its reach across social networks is what stands out. Pixable announced today that it reached a million downloads on iOS, and it also has a mobile Web version for users of other platforms.
Hopefully the creators will roll Instagram, Google+ and a few other services into this app. Then we’d only have to launch one app to see all our photos.
Videos
For viewing all the videos in your various social networks, Showyou is amazing. It brings any video from your Twitter, Facebook, YouTube, Tumblr, Vimoe and Vodpod accounts into one sleek, sliding touchscreen theater (Vodpod is a video curation site by Remixation, the company that makes Showyou). Apple people can even AirPlay the videos over to their Apple TV from the iPhone or iPad version.
Showyou is available for iOS devices and the Kindle Fire. If this app appeals to you, stay tuned, because we heard through the grapevine that Showyou has something to announce pretty soon.
Files
If you need to find files that could be anywhere, Greplin can help. It logs into your Dropbox, Google Docs, Gmail, Google Calendar, Facebook, Twitter and more, and it lets you search all of them for the thing you need. Check out our guide to Greplin for more details.
It’s available for the iPhone as well as on the Web at Greplin.com.
Places
If you’re like most Americans, you might not get the point of location apps. The point should be to find cool stuff going on around you. But there are so many of these location apps, it’s impossible to know which one to use. That’s where Localscope comes in.
It’s a browser for the real world. It lets you search or browse across pretty much every Web service that shares public location data, and the interface is easy. You just click side to side between Foursquare, Twitter, Facebook, Instagram, Google, Bing and more.
You can get Localscope for the iPhone or webOS.
Do you use any other apps for dealing with too many apps? Share them in the comments.
View full post on ReadWriteWeb
Junk Hauling Professional in Albany, NY, Joins with Local SEO Company to Help … – PR.com (press release)
Jan 28th
|
Junk Hauling Professional in Albany, NY, Joins with Local SEO Company to Help …
PR.com (press release) By choosing this SEO program, Joey's Junk Removal can help customers locate their services faster when performing an online search for trash removal service in Albany. Joey's Junk Removal decided to hire Prospect Genius in order to help local … |
View full post on SEO – Google News
Screen Printing Company in Manalapan, NJ, Hires SEO Firm to Help More Groups … – PR.com (press release)
Jan 28th
|
Screen Printing Company in Manalapan, NJ, Hires SEO Firm to Help More Groups …
PR.com (press release) Prospect Genius accomplishes this result through search engine optimization (SEO) techniques that work to increase the prominence of Coby Graphics' Web site in local searches for the customized apparel and other products it creates. |
View full post on SEO – Google News
Tips on How to Help Uninteresting Pages Rank Better
Jan 27th
The following video was done by Rand Fishkin of SEOmoz. He has some fantastic tips on how you can help the boring pages of your site rank better. Follow SEJ on Twitter @sejournal
Follow SEJ on Twitter @sejournal
View full post on Search Engine Journal
How R Can Help Your Business
Jan 25th
Looking for innovative ways to use R, the Big Data open source analytics language? Then take a gander at the two top winners of the first of a series of contests that R’s corporate caretaker Revolution Analytics has produced. The winners, announced today, receive prizes that range from $1,000 to $10,000 for their submissions. It is an interesting collection and shows off the power of the language itself.
Sponsor
Warning: this is pretty geeky stuff, with lots of coding examples and descriptions of data sets. But it shows that R is moving mainstream and into common business uses. Revolution claims that R is being used by more than 2 million IT analysts all over the world.
Included is a demonstration of how to use R to collect tweets and apply a naive algorithm to estimate emotional sentiment for the airline industry. Airlines, as Jeffrey Breen states in his submission, rank below the Post Office and insurance companies in terms of customer satisfaction. His algorithm extracts text from the Tweets, estimates the sentiment expressed by the poster, and then scores them. As you can see, Southwest and Jet Blue do better than the traditional carriers, to no surprise. Breen won second place for this app.
The team of Shannon Terry and Ben Ogorek from Nationwide Insurance won the grand prize as well as a second honorable mention for two of their apps. The grand prize winner was for help in real-time forecasting of direct marketing activities, and shows the incremental benefit of a marketing tactic when only a fraction of the marketing responses have been observed. Their lesser prize was for how IT shops can quantify uncertainty in their project estimates.
The contest was judged by a panel of experts from within the R and business communities and included Edd Dumbill, Chair of O’Reilly’s Strata Conference and writer for O’Reilly Media; David Menninger, VP and Research Director at Ventana Research; Steve Miller, technology writer and co-founder of OpenBI LLC; David White, Senior Research Analyst at Aberdeen Group; and Hadley Wickham, R package author and professor at Rice University.
View full post on ReadWriteWeb
Google Slows Web Crawlers To Help Blackouts Sites
Jan 18th
As you know, there are many sites going black to protest SOPA and PIPA. Google has already offered blackout SEO advice but they decided to take it one step further by slowing down their spiders today. Pierre Far from Google posted on his Google+ that Google is slowing down GoogleBot’s crawl…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
