Posts tagged Help

5 Tools That Can Help You With Your Content Curation Efforts by @shuey03

Imagine you’re driving to the grocery store one Saturday morning, you see a bright orange sign that reads, “Yard Sale” along the road, so you decide to stop and check it out. Once you get out and start walking around, you realize not only does this person have a lot of stuff, their stuff is thrown together all over their yard. Adult clothes are mixed in with baby toys, decorative pictures are laid out around kitchen dishes, etc. It’s a giant mess and extremely difficult to find anything that might interest you. You leave frustrated and empty-handed. Once you finally […]

The post 5 Tools That Can Help You With Your Content Curation Efforts by @shuey03 appeared first on Search Engine Journal.

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How Majestic’s New Tool Can Help You Find Influencers: An Interview With Dixon Jones by @brentcsutoras

At Pubcon 2014 in Las Vegas I had the opportunity to talk to Dixon Jones of Majestic to discuss their new SEO tools. Majestic has a new feature out called “topical trust flow” that marketers are going to want to know about. In the video below I ask Dixon to explain a little bit about what topical trust flow is and how marketers can use it to their advantage. Here are some key takeaways from the video: With topical trust flow, Majestic has categorized the web. They have figured out a way to take every page on the Internet, and instead […]

The post How Majestic’s New Tool Can Help You Find Influencers: An Interview With Dixon Jones by @brentcsutoras appeared first on Search Engine Journal.

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Google Puts Custom Ebola Info Box At Top Of Search Results & Offers To Match Donations To Help Fight Deadly Outbreak

Google announced today it has launched a public fundraising campaign to help support nonprofits fighting to contain the ebola virus outbreak, and is offering to give $2 for every $1 donated. The site has also added ebola information to its knowledge graph. A Google search for “ebola”…

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10 Tools to Help Discover and Monitor Negative SEO Activity – Search Engine Watch

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10 Tools to Help Discover and Monitor Negative SEO Activity
Search Engine Watch
People define negative SEO in a variety of ways. Some consider it the malicious efforts of your competitors to either build unsavory links to your website or steal the best links from your website. Others would add website hacking, content theft, brand …
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10 Tools to Help Discover and Monitor Negative SEO Activity

Negative SEO is real. Even if you don’t believe someone will target your website, it never hurts to monitor your presence in search.

View full post on Search Engine Watch – Latest

Facebook Wants You To Help Eradicate Ebola

Mark Zuckerberg has done his part to fight Ebola, and is now encouraging Facebook users to do the same.

When Zuckerberg donated $25 million to the Centers for Disease Control Foundation to help fight Ebola, his post was “liked” nearly 300,000 times. To help those hundreds of thousands of people who care about eradicating the disease, Facebook will publish a donate button across the top of its users’ News Feeds starting Thursday.

See also: Docker May Be A Great Developer Tech, But It Doesn’t Cure Ebola

The donate button will sit on top of users’ news feeds for a week, Recode reports, and will offer donation options for three different charities: the American Red Cross, the International Medical Corps, and Save the Children.

Aside from the donate button, Facebook will also be donating 100 wireless hotspots to first responders in Guinea, Liberia and Sierra Leone. Africa holds about 100 million Facebook users, or roughly half of Africa’s entire Internet-connected population, and this will increase the company’s efforts to get the entire continent online.

Photo by the European Commission

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Why Shoppers Abandon Their Carts – and What Search Marketers Can Do to Help

Expanding in-site search capabilities is one way search marketers can improve cart abandonment rates.

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Google Calendar Wants To Help Make Scheduling Simpler

Google will help you make plans quicker and easier with its refreshed Calendar application launched on Monday.

Calendar’s update is the latest in Google’s efforts to create anticipatory apps that adjust to your behavior. In October, the company unveiled a revamped Google Play Music service that adjusts to the listener’s mood or preferences, and its new Inbox email application automatically sorts emails into different bundles, and will eventually learn how to sort users’ emails overtime.

See Also: How The Internet Will Tell You What To Eat, Where To Go, And Even Who To Date 

Calendar’s refreshed look fits in with Google’s “material design,” a flatter interface that streamlines the design across mobile and desktop operating systems.  

New updates make it simple to create events right from emails, like vacations or flight plans, and a “schedule view,” pulls photos from places you’re going and illustrates different events with graphics like cocktails for happy hours on your calendar. 

New suggestions, which Google calls “assists,” will predict different events and people you’ll be meeting up with, and learn your behavior overtime. For instance, if you regularly grab drinks at a specific bar with your friend Lauren on Tuesday, Google will suggest the entire event when you type “drinks.” 

Calendar will work on Android 4.1+ devices and is available today on devices running Android 5.0 Lollipop. The update will be available to download on Google Play in the next few weeks, and the company said it’s also working on a version for iPhone.

Images courtesy of Google

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Using Analytical Analysis to Help Improve Conversions

The secret to getting the most success out of your initiatives typically lies in accessing the biggest hammer in your marketing tool bag, analytics!

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IBM Partners With Twitter To Help Businesses Make Big Data Decisions

IBM wants to help companies better understand trends and opinions by analyzing data in 140-characters or less. 

The technology giant announced a partnership with the hip, young Twitter on Wednesday that will offer Twitter data as part of its cloud-based services. Now IBM products and services, like the popular Watson Analytics, can tap into the stream of Twitter consciousness to answer questions like, “Why is my company growing so quickly in a particular country?”

According to Twitter, this partnership has been years in the making. Its acquisition of social data analytics startup Gnip earlier this year was crucial to the company’s plans to partner with enterprises and provide them huge amounts of data.

“This partnership, drawing on IBM’s leading cloud-based analytics platform, will help clients enrich business decisions with an entirely new class of data. This is the latest example of how IBM is reimagining work,” Ginni Rometty, CEO of IBM said in a statement.

Lead photo by Anthony Quintano on Flickr

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