Posts tagged Half
A Top Denver SEO Firm Announces Half Price Video Production Services For a … – PR Web (press release)
May 2nd
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A Top Denver SEO Firm Announces Half Price Video Production Services For a …
PR Web (press release) A national web development and Denver SEO firm, Eye To Ad Media announces that they will be offering customers half price video production services. For this special promotion, the company has dramatically reduced the prices of cutting edge videos … |
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3 Steps to Reducing Search CPA’s in Half!
Apr 27th
Is your paid search program under performing Do you need to find a way to decrease your CPA’s? These are the first steps you should take to improve performance. 1. Locate “Bleeder” KW’s Run a KW report for the last 90 days – Include conversions, CPA, and conversion rate Filter for KW’s greater than 2X your [...]
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Survey: Half Of Small Businesses Never Update Their Listings Online
Feb 5th
ConstantContact’s SinglePlatform division has released the results of a new survey of small businesses (SMBs). The “headline” finding is that nearly half (49 percent) say they’ve never updated their listings online. The survey polled “more than 350″ SMBs. Most…
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Google+ ‘Ghost Town’ Now Has Half A Billion Members
Dec 6th
Say this for the people running Google+ — they know how to take a punch and keep going. In the 18 months since Google launched its social service the engineers and marketers behind Google+ have suffered the slings and arrows of some pretty negative punditry.
Farhad Manjoo of Slate waited five whole months to declare that “Google+ Is Dead.” Bloomberg Businessweek called Google+ a “ghost town.” The Wall Street Journal accused Google of exaggerating its usage statistics.
Privately the Googlers were steamed, but in public they stayed quiet and just kept chugging along, adding new features and functionality.
And today Google announced a pretty huge milestone – its service now has half a billion members.
Communities
The membership news was included in an announcement of a new feature called Communities, which lets people create spaces where they can connect with others who share their interest in any subject – cooking, skiing, travel, whatever.
Google+ users have already been using the service to create communities around particular interests like music or photography, but now “we’re now making it dramatically easier” for people to do that, says Google Vice President Bradley Horowitz. “This is a significant leap forward for our users,” he says.
Anyone can start a community. There are four different kinds. Two are public, two are private. A moderator can create multiple “topics” within a community. A community devoted to food might have a topic devoted to vegetarian cooking, another where people recommend restaurants and another where people can share recipes.
Here’s how it works:
Not A Ghost Town Anymore
The bigger news, however, is that Google+ now has 500 million members, 135 million of whom are active users of Google+ itself, while 235 million are considered “active” by virtue of interacting with Google+ from other Google sites. That total number of 500 million is up from 400 million only three months ago.
Sure, Google+ is still smaller than Facebook, which has more than 1 billion active members. But it is certainly not a “ghost town,” and it certainly is not dead. In the early days Google+ was mostly popular with Silicon Valley techies, but little by little, “normals” seem to be migrating onto Google+.
Google+ has some advantages. For one thing, you have more control over your experience. And your feed isn’t cluttered with ads. In general, Google+ feels like a cleaner, nicer place than Facebook, which has never been very attractive and is starting to look old and tired.
How Facebook Is Helping Google
But Facebook has a bigger problem, which is that even its most avid users tend to hate the company itself and to view Facebook as an outfit that is less interested in helping users than in wringing money out of them by finding new ways to trick and exploit them.
Over the past few years there have been a string of scandals over Facebook’s ever-changing privacy policies. More recently, Facebook made a change in its algorithm that cut back on “reach” and left brands feeling betrayed and led to Mark Cuban saying he would start focusing his attention on other social networks.
Then came the announcement (on the night before Thanksgiving) that Facebook wants to do away with a policy that allows users to vote about changes in Facebook’s service, and now users have been asked to vote on whether they should be able to vote.
None of these things is, in isolation, a big deal. But over time an unflattering image of Facebook has begun to emerge.
Google Plays A Patient Game
The official line from Google has always been that Google+ doesn’t really compete with Facebook.
And for the most part the Googlers have refused to criticize Facebook, even when Facebook was busted trying to run a nasty smear campaign against Google.
Instead, Google has stuck to building out its service. The new Communities feature isn’t an earth-shattering event, but it’s another important step forward.
The people running Google+ have been mocked, laughed at, criticized and accused of exaggerating usage numbers. They’ve been told, repeatedly, that they have no hope of success and should just give up. But Google+ just keeps on growing. And getting better. Now it has 500 million members, up 25% from just three months ago. At some point the pundits may have to declare this a success.
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IAB: Search Still On Top, Accounting For Nearly Half Of Interactive Ad Spending
Oct 12th
Spending on Search Marketing continues to be the biggest contributor to online advertising revenues in the U.S., according to the latest report on the first half of 2012 released by the Interactive Advertising Bureau and Pricewaterhouse Coopers. Search ads represented 48% of the overall interactive…
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Suzuka’s Seo to Launch Half & Half Romantic Comedy Manga – Anime News Network
Aug 12th
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Suzuka's Seo to Launch Half & Half Romantic Comedy Manga
Anime News Network The September issue of Kodansha 's Bessatsu Shōnen Magazine announced on Thursday that manga creator Kouji Seo will launch a new series called Half & half in the next issue on September 8. The romantic comedy will revolve around a boy and girl who … |
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Leading SEO Services Firm, 180fusion, Has Record Breaking 1st Half Of 2012 – Virtual-Strategy Magazine
Aug 9th
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Leading SEO Services Firm, 180fusion, Has Record Breaking 1st Half Of 2012
Virtual-Strategy Magazine 180Fusion, an industry leader in providing professional SEO services, has reported record breaking year over year growth for the first half of 2012 with over 250% growth reported. Contributing factors have included significant customer expansion … The Hurdles of Effective SEO Marketing Covered by Marvelseo.com SEO Link Building Service, Backlink Build, Celebrates 3rd Birthday |
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Leading SEO Services Firm, 180fusion, Has Record Breaking 1st Half Of 2012 – Equities.com
Aug 9th
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Leading SEO Services Firm, 180fusion, Has Record Breaking 1st Half Of 2012
Equities.com 180Fusion, an industry leader in providing professional SEO services, has reported record breaking year over year growth for the first half of 2012 with over 250% growth reported. Contributing factors have included significant customer expansion … |
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Hiring, Social Media Experts See Facebook Jobs Board Proposal As Half Baked
Jul 12th
Facebook’s plans to add job listings to the site is good news for both investors and job hunters, but don’t sell those LinkedIn shares just yet.
Articles by Dow Jones (which initially reported Facebook’s plans to launch a jobs board), Forbes and other outlets went as far as to suggest that Facebook’s proposal – which has not been confirmed by the company – could slow LinkedIn’s momentum. That brought an immediate backlash from hiring managers and employment experts interviewed by ReadWriteWeb.
“Honestly, this looks like a failed project prior to launch,” said Jordan Hudgens, a software engineer with MCW Services. “Employees keep their Facebook and LinkedIn accounts separate for the same reason why you don’t go out for drinks with your boss after work. Users join social networking and business networking sites for two very distinct reasons, and they’re going to want to keep them separate.”
The new site would reportedly aggregate third-party job listings and make them searchable by users. The site could presumably use its vast trove of user data to target ads. It was unclear if the new service would work with or compete against existing third-party job search apps that have been developed for Facebook.
“The Facebook feature is said to consolidate existing third-party applications [like BranchOut], which requires someone to fill in information first,” said DigitalMedia strategist Ari Herzog. “I’ve played with that particular app, and only a handful of my Facebook friends have inputted their information.”
If Facebook is trying to compete with LinkedIn, Herzog said, he does not expect them to catch up anytime soon; LinkedIn has a built-in advantage, and the data is much easier to search by recruiters and job hunters.
The Ongoing Hunt for Revenue
Since its lackluster public offering in May, Facebook has been churning out a steady stream of products, upgrades and enhancements. The jobs board idea struck several company observers as the latest in that series of attempts to prove it has a sustainable revenue model.
“It doesn’t feel like a big effort that they’ve worked on for a long time,” one person with knowledge of the new jobs effort told Dow Jones. “It feels lightweight.” The person speculated that the effort was meant to drive user engagement on the site.
Any such move will ultimately drive that user engagement, but could also pull Facebook further away from its initial model of being a hub for online social engagement.
“Facebook is used to dealing with advertisers, but recruiters draw from a different budget, have different goals and measurements, and have different expectations of the services they purchase,” said Ian Greenleigh, content and social strategy manager at the social analytics tracking company Bazaarvoice. “Unless Facebook builds an internal organization of veterans of the recruiting services industry, they will not succeed. Knowing your customer wins every time.”
“As a public company, right now Facebook is now forced to look into every potential revenue stream available to please investors,” Hudgens added. “This is great example of why Zuckerberg didn’t want to take the company public in the first place.”
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Yahoo to Sell Half of Alibaba Stake for $7.1 Billion
May 21st
Yahoo holds a 40 percent stake in Alibaba, but will be able to reduce this by half. The deal also includes provision for a share buy-back plan for Yahoo and a potential IPO by Alibaba. Sale proceeds will be returned to Yahoo shareholders.
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