Posts tagged Google’s

Google’s My Maps Upgrade Presents Opportunities for Local Search

Google’s My Maps feature could help businesses drive in-person traffic by giving them a new tool to better market themselves to consumers searching for what’s nearby.

View full post on Search Engine Watch – Latest

Google’s 10th Transparency Report Shows Government Requests are Rising

Globally, FISA and NSL demands have increased by 15 percent during the first six months of 2014 and by 150 percent over the five-year reporting period.

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SearchCap: Germany Wants Google’s Algorithm, Google My Maps Back & Bing Predicts Scottish Referendum

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: German Official: Google Should Reveal Its Ranking Algorithm One of the unanswered questions in the ongoing European-Google antitrust saga is what concrete changes…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Germany Wants Access to Google’s Search Algorithm

German Justice Minister Heiko Maas said Google needs observing and noted anything that does not feature in its top search results might as well not exist.

View full post on Search Engine Watch – Latest

In Its First Driver’s Test, Google’s Autonomous Car Was “Overly Cautious”

What happens in Vegas stays in Vegas—unless you’re test-driving Google’s self-driving car.

A smart Prius Google configured to operate autonomously became the first self-driving car to pass a government driving test back in May 2012. Few details released at the time dove into what went on behind the scenes during tests with the Nevada DMV, but according to documents recently obtained by IEEE Spectrum, Google had control over the test conditions, including the route and specific weather conditions.

The documents also show that a Google engineer had to take over control of the vehicle twice, and the head of the DMV thought the car moved too slowly. The car was “perhaps overly cautious approaching some lights,” he wrote.

Despite the two instances when the driver needed to go hands-on, the car dealt remarkably well with errant pedestrians, freeways, and busy intersections in and around the Las Vegas strip.

Google’s attempts to disrupt transportation have grown considerably since this test. The company is now building 100 self-driving car prototypes, and has released details about what these cars of the future might look like.

When California’s driverless-car testing regulations go into effect on Tuesday, drivers might start seeing even more autonomous cars on the road. But if these cars are anything like their predecessor that passed the first test with flying colors, fellow drivers and commuters might not even notice whether a human is driving them or not.

Lead image by Saad Faruqe; DMV images courtesy of Mark Harris at IEEE Spectrum

View full post on ReadWrite

Despite Google’s Need To Go Deeper When Indexing, Google Fixes Self Indexing Glitch

Over the week, there were various reports of Google going against their own webmaster guidelines, by indexing their own search results. Last night, Google updated their robot.txt file to ensure they block their own search results from being in the Google search results. The guidelines read: Use…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s AdSense for Shopping Takes PLAs to Retail Sites

Product Listing Ads (PLAs) can now be displayed alongside contextually relevant results, which will help advertisers connect products to interested shoppers and better monetize traffic.

View full post on Search Engine Watch – Latest

The Confusion Over Google’s Algorithm Updates & Refreshes

I personally spend a lot of time within the SEO space investigating claims of Google algorithm updates, it is a fascinating topic because there are so many variables involved and a lot of secrecy on Google’s end around their search algorithms. Often, Google will not confirm updates or…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s Current EU-Antitrust Settlement Appears Dead

Without immediate, new concessions from Google it appears that the company will not be able to finalize an antitrust settlement with the European Commission before antitrust chief Joaquin Almunía leaves office in November. It’s almost certain that a stronger Google critic will succeed him…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s New AdWords Policy To Take Effect This Month: Will It Make A Difference?

At some point this month, Google will update its AdWords ad policy center. While the changes won’t affect the majority of advertisers, some sectors will be interesting to watch in the coming weeks. Google has been spotty in enforcing its policies on “dangerous weapons”, for…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

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