Posts tagged Give

CTS’ next-gen traffic platform want to give cities the heads-up

Telephone booth in London, England.

Cubic Transportation Systems (CTS) has today announced a new traffic management system named NextTraffic, built on Microsoft’s Azure cloud. CTS will utilize the cloud platform to analyze huge volumes of traffic data and provide governments with data on peak times, congestion, and potential accidents before they happen.

CTS is most commonly known for its fare collection systems, which includes London’s Oyster card and New York’s MetroCard, among others. NextTraffic is separate from this collection service, instead using road sensors, roadside cameras, and connected cars as the bulk of its data collection.

See Also: Can telcos rewire the data silos of tomorrow’s smart cities?

Microsoft’s Azure cloud will supposedly allow CTS to analyze much more data in a shorter time period, leading to powerful solutions to congestion. NextTraffic will be able to change traffic light changes, adjust speed limits, and potentially divert traffic to new routes.

“This collaboration allows us to utilize the full power of Microsoft technology to improve our solutions today and develop future-proof, scalable solutions for tomorrow,” said Boris Karsch, vice president of strategy at Cubic Transportation Systems. “This strategic relationship will be beneficial for both companies as we build on CTS’ expertise in payment and information systems for public transportation and traffic management and Microsoft’s world-leading enterprise solutions.”

Real-time data in transport a relatively new concept

CTS is a leader in transport systems, but the ability to change traffic systems in real-time is a relatively new idea. IBM, Siemens, and other enterprise tech companies are building their own systems, but CTS has a few decades of experience building traffic systems as leverage, which might sway some smart cities to opt for their solution.

“Smart city transportation solutions have the potential to improve traffic patterns, reduce congestion, contribute to economic growth and revolutionize city planning, all while improving the quality of transportation around the city,” said Toni Townes-Whitley, corporate vice president of worldwide public sector for Microsoft. “We’re excited to work with Cubic, a domain expert in its field, to develop new transportation solutions for our customers.”

The post CTS’ next-gen traffic platform want to give cities the heads-up appeared first on ReadWrite.

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Give Google Contributor a try

Recently I’ve seen several interesting conversations about ad blocking, and I wanted to remind people about a great offering called Google Contributor. With Google Contributor, you contribute a certain amount of money each month. That subscription means that you see fewer ads on the web, and you support the sites that you visit with your money.

You get to decide how much to contribute (I do $10/month, but for example you can do $2/month if you prefer). The more you contribute, the fewer ads you see. The handwave-y explanation that when you go to a website, your monthly subscription actually bids on your behalf in ad auctions. So you end up buying the ad yourself rather than someone else. This is cool for several reasons:

1. You support the sites you visit without expending any energy.
2. You see fewer ads.
3. (And this is the cool part) you get to decide what to show in that ad space instead of ads.

That’s right: you can pick a custom URL to show to yourself instead of ads. It’s like buying space on a billboard and showing nature scenes instead of ads. Personally, I like to show a dynamically generated Mondrian-like pattern:

Mondrian-like pattern

But here’s the part I love: when you sign in, click the gear icon and then “Advanced settings,” and at the bottom of the page you can provide any custom URL you want (it does have to serve over https). You could replace ads with pictures of kittens, or your family. Or make ads your todo list, or a reminder to get back to work. Think outside the box, like Paul Ford. It’s the open web–you can have all kinds of fun with your HTML.

Here are some common misconceptions about Google Contributor:

Q: I thought Google Contributor only worked with ten websites or so?
A: No, it works with millions of websites. Contributor launched with a small set of websites initially, but if a website runs Google ads like AdSense or DoubleClick for Publishers, it’s likely to be compatible with Contributor.

Q: Isn’t there a waitlist to join? Or I need an invite or something?
A: Not anymore! You can sign up immediately and support tons of websites with one monthly payment.

Q: Can I see which websites I’m supporting?
A: Yes! You get a report that looks like this:

Contributor payout report

(Adding a few more questions)

Q: Why don’t you support Google Apps accounts? I thought it only worked with Gmail accounts?
A: This is very fresh news, but I believe Google Apps accounts are now supported. Try it out!

Q: Why doesn’t Contributor support country X or currency Y?
A: It’s safe to assume that the Contributor team has heard that feedback. I’m happy to pass that feedback on as well. That can be a complicated issue though.

If you like the web and use it as much as I do, why not support some of your favorite websites while reducing the number of ads you see? Give Google Contributor a try now.

View full post on Matt Cutts: Gadgets, Google, and SEO

5 SEO Cheats That Will Give You Results by the End of the Week – Forbes

5 SEO Cheats That Will Give You Results by the End of the Week
Forbes
A properly targeted SEO outreach campaign has the ability to make or break a marketing campaign. But before we jump into a discussion of the best SEO cheats to get results, let's get clear on exactly what results we're trying to achieve. By clearly

View full post on seo optimization – Google News

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