Posts tagged Expert

Expert Insights On The Future Of SEO, Part 1

Do you have the skills it will take to thrive in the SEO environment of the future? In the first of this 3-part series, search industry veterans weigh in on how things will be different in 2015.

The post Expert Insights On The Future Of SEO, Part 1 appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Expert Insights On The Future Of SEO, Part 1 – Search Engine Land

Search Engine Land
Expert Insights On The Future Of SEO, Part 1
Search Engine Land
The upheavals in SEO over the last few years have been dramatic and, in some instances, devastating. The status quo has been altered forever. No more does the “same old, same old” work. Everything is different — and the evolution continues. So what's
Houston SEO Training for Photographers, Announced by JM Internet

all 2 news articles »

View full post on SEO – Google News

Want A Job In Tech? Become A Linux Expert

Over the past 20 years, Linux has ascended from a Finnish student’s hobby to the world’s most dominant operating system—one that runs everything from high-performance computing to mobile. Yet companies still can’t get the Linux talent they need, at least for the price they’re willing to pay for it.

See also: Keep Learning Linux—It’s The Future

To help meet this demand, the Linux Foundation today announced a new Linux certification program. But you have to wonder whether this is anything but a stopgap.

The Need For Linux

A quick glance at job postings suggests that demand for Linux jobs has declined after a peak in 2009:


But the truth might be otherwise.

After all, Linux servers now represent 29% of all server revenue, up five points when compared with the fourth quarter of 2012, according to IDC. And that’s just paid Linux. Digging deeper into IDC’s numbers, while Microsoft Windows still claims over 50% of the server market, Linux—paid and unpaid—servers are rapidly closing the gap.

Source: IDC

Some of that unpaid Linux adoption comes from the cloud providers like Amazon Web Services, which is built atop Linux. Ditto Google and every other major web company. That adds up to 30% of all Linux servers shipped in 2014 going to cloud services providers, all of which need Linux talent.

See also: Why Data Scientists Get Paid So Much

But there’s another reason not all Linux jobs find their way into that graphic above: not all Linux jobs are labeled as “Linux.”

Android, the world’s most dominant mobile operating system, is Linux. So is Amazon’s Kindle operating system, a variant of Android which, in turn, is a variant of Linux. The list goes on. Were we to update that chart with all the different names Linux assumes, we’d see dramatic, robust demand for Linux.

Who’s Hiring Whom?

Or we could just ask those in charge of hiring budgets. According to the Linux Jobs Report, released earlier this year, employers are aggressively looking for Linux talent, but too often coming up short. Nine in 10 hiring managers said it’s “somewhat” or “very difficult” to find experienced Linux pros. 

See also: Linux’s World Domination Is Complete

Among other findings:

• 77% of hiring managers have “hiring Linux talent” on their list of priorities for 2014, up from 70% in 2013;

• 93% of hiring managers plan to hire a Linux professional in the next six months; 

• 46% of hiring managers are scaling up their plans for recruiting Linux talent over the next six months, a 3-point jump from 2013; 

• Among the hottest areas of expertise are: systems administration (58% of hiring managers are looking for this expertise), Linux application development (45%) and systems architecture/engineering (45%);

• 86% percent of Linux professionals report that knowing Linux has given them more career opportunities, and 64% say they chose to work with Linux because of its pervasiveness in modern-day technology infrastructure.

Training Up A Generation On Linux

Which is what makes the Linux Foundation’s news interesting. The Linux Foundation had already introduced new training programs earlier this year to increase Linux expertise. 

Now it’s giving employers an industry-standard, neutral way to evaluate talent. Red Hat and others already offer their own certification programs, and these will continue to serve a useful purpose. But having a program delivered by the Linux Foundation that spans different distributions is a welcome addition.

See also: Why Uber, And Not HP, Is The Future Of Technology

The new certification program exams include designations for Linux Foundation Certified System Administrator (LFCS) and Linux Foundation Certified Engineer (LFCE). The cost is a reasonable $300. 

Even so, more is needed. All major trends—cloud, mobile, Big Data—are built on Linux, for the most part. While this certification program is a great start, what we need even more is widespread teaching of Linux as part of core curricula at the university and even K-12 levels. 

I’m not just talking about engineers, either. As I wrote recently, with software eating the world, any company not managed by people experienced with technology is handicapped. The same is true for all levels of the org chart, and Linux is central to much of what we build.

We need a generation learning Linux, because we already have a generation building the world on Linux.

View full post on ReadWrite

Environmental Expert Danny Seo’s 9 Tips on Eco-Friendly Glamping – Hollywood Reporter

Hollywood Reporter
Environmental Expert Danny Seo's 9 Tips on Eco-Friendly Glamping
Hollywood Reporter
Danny Seo is an environmental expert whose new magazine, Naturally, Danny Seo, advises on modern eco-friendly living. He is also the founder and CEO of Danny Seo Media Ventures, a multimedia lifestyle company and has a line of home products sold at …

View full post on SEO – Google News

14 Top-Notch Resources to Help You Become a CRO Expert

It’s becoming increasingly expensive to drive traffic to your website. The only way to maintain or improve results is to increase your conversion rate. Study up on these expert conversion rate optimization guides and tutorials to get up to speed.

View full post on Search Engine Watch – Latest

Does PPC have any effect on SEO? The expert view – Econsultancy (blog)

Metro Weekly
Does PPC have any effect on SEO? The expert view
Econsultancy (blog)
I've recently been making a point of plunging myself deeper and deeper into the murky depths of SEO. It's a fascinating place that can be filled with deeply satisfying victories, bafflingly contradictory advice, black and white hat gunslingers and
White LabelPrivate Label SEO company India For the Best Marketing of Your (blog)
#SEO Certification Training Class Announced by Bay Area Search Engine
Search Engine Optimization is an essential tool for businessesMetro Weekly
Motor E magazine
all 5 news articles »

View full post on SEO – Google News

Coder/SEO and Google Adwords expert –

Coder/SEO and Google Adwords expert
We're looking for a freelance web and mobile developer with exceptional SEO and Google Adwords/sense skills. We know this is asking a lot, but we know you're out there. We're hoping for an individual or a small freelance team to collaborate with our …

View full post on SEO – Google News

Dan DeRoeck Acknowledged as Michigan SEO Expert – Newswire (press release)

Dan DeRoeck Acknowledged as Michigan SEO Expert
Newswire (press release)
Dan DeRoeck and CSE Web Solutions strive to be the Michigan SEO Expert and help SMB's fulfill a life-time dream of 'making it online.' "We really enjoy working with businesses eager to improve their online presence." CSE Web Solutions help brick and …

View full post on SEO – Google News

Take the SEO Expert Quiz and Rule the Internet

Posted by Cyrus-Shepard

You are master of the keyword.

You create 1,000 links with a single tweet. You rank for the word “rank.” Google engineers ask for your approval before updating their algorithm.

You, my friend, are an SEO expert.

Ready for fun? Here at Moz we gathered our wits (it didn’t take very long) and created a new quiz to test our SEO knowledge.

Based on a quiz that our co-founder Rand first published back in 2005, at the dawn of electronics and lighter-than-air travel, we now present to you the new and improved
SEO Expert Quiz.

The quiz contains
50 questions and takes about 15 minutes to complete. The questions are randomized so no two people will get the exact same quiz with the same order of questions.

Here’s what to expect.

1. The quiz is hard! 

Like, astronaut training hard. Very few people score 100%. The breakdown of performance looks like this:

  • 0-40% SEO Newbie: You rank on page 7, but are aiming to move up.
  • 40-60% SEO Novice: Young, but strong in the ways of the Force, you are.
  • 60-75% SEO Pro: The traffic is pouring in!
  • 70-90% SEO Expert and Formula One race car driver
  • 90-100% Lord of the Internet, Master of the SEO Realm

2. For fun only!

The Expert Quiz isn’t meant to be a rulebook of the Internet. You may even disagree with some of the answers—and you may be right!

We work in a constantly evolving field with lots of room for interpretation at the top levels. Discussion and debate between very smart people is how we learn and grow our expertise.

The only reward for finishing in first place is supreme bragging rights. If you win your office pool, you may get free lunch for the next month. Please participate and help our knowledge grow, but don’t take it too seriously.

3. MVP: next steps

We built this out of passion for testing our SEO knowledge. If you like the quiz, we’d love to build a more robust version that saves your score, and even gives you a badge to display on your user profile. Let us know what you think.

Ready to get started?

Take the SEO Expert Quiz

Don’t forget to show off your score when you finish. Let us know in the comments below! What surprised you, which question did you totally ace, and what should we ask next time?

Rock on, SEO Sensei.

Big thanks to Devin, Derric, Josh, Carin, Shelly and Rand for the hard work putting this together.

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don’t have time to hunt down but want to read!

View full post on Moz Blog

OPUBCO Digital Marketing hires SEO expert –

OPUBCO Digital Marketing hires SEO expert
Burr Reedy, the company's new SEO manager, has eight years of SEO and digital marketing experience working for industry giants such as MOZ, formerly known as SEOmoz, in Seattle. She has spoken at industry events all over the world including Pubcon …

View full post on SEO – Google News

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