Posts tagged Driving

Pinterest Driving More Referral Traffic Than Google+ [Infographic]

Forget Google+. Pinterest is the hot new social network right now. Numerous reports agree that unique visitors to Pinterest are skyrocketing, and that Pinterest is driving more referral traffic than Google+, LinkedIn, Reddit, and YouTube.

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Bing Makes Driving Directions Twice As Fast

Chris Pendleton announced on the Bing Maps blog that they have pushed out a major update to their driving directions “routing engine.” The new routing engine is twice as fast as the old one and adds more features like adding up to 3 routes in one request. Previously, Bing Maps used a…



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Is Microsoft Driving at Google with Bing Maps Improvements & Patent?

Microsoft announced enhancements to its Bing Maps, including a change to the algorithm that allows the service to process directions requests twice as fast and help drivers avoid traffic.

Those changes, along with a newly-awarded patent for a feature that allows Bing Maps to route pedestrians away from unsafe neighborhoods, suggest Mcirosoft is driving to surpass Google Maps, which has dominated the space since surpassing MapQuest in site traffic and queries in 2008.

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Microsoft has not announced a timetable for implementing the safe routing feature, which would use crime statistics to steer pedestrians away from neighborhoods that don’t meet certain safety thresholds.

The changes that have been launched build off of a Microsoft Research presentation at the 10th International Symposium on Experimental Algorithms last May. Those tweaks could be significant because they can incorporate new metrics in a few seconds: fast enough, the paper’s abstract noted, “to support real-time traffic updates and personalized optimization functions.”

The newly enhanced mapping service also allows users to select up to three routes in a single directions request. That’s similar to a feature Google Maps has offered for quite some time, but the recently-upgraded Bing pinpoints potential traffic problems and suggests quicker alternatives.

For example, a trip from Somerville, Mass., where I am typing this post, to South Boston – on the exact opposite side of downtown Boston and peak rush hour traffic – will take 17 to 19 minutes, depending what route I choose, according to Google Maps. Bing, on the other hand, also tells me the 6.6-mile trip will take about 15 minutes. But when I click on a link that lets me view the route based on traffic, Bing serves up real-time traffic conditions, showing construction delays and details and tells me in all likelihood the trip will probably take closer to 22 minutes.

To be fair, the Google Maps results incorporate traffic data as well, but the Bing upgrade makes those traffic problems more obvious by displaying them directly on the map.

Screen Shot 2012-01-05 at 5.03.31 PM.png

A screenshot from a Bing Map route request showing real-time traffic conditions in downtown Boston during rush hour on Jan. 5, 2012.

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SEO and Accelerated Websites: Converting Leads, Driving Traffic – ADOTAS

SEO and Accelerated Websites: Converting Leads, Driving Traffic
ADOTAS
You need to hire a good SEO company to draw in potential leads over the long term. Many less experienced online marketers make the mistake of hiring an outsourced company to bump them up on Google. They pay a company that pays writers who barely speak

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SEO: Convert More Before Driving More – Practical Ecommerce

Report: 116 Million “Mobile Media” Users, iOS Driving Majority Of Non-PC Traffic by @gsterling

At the iPhone 4S launch last week Apple CEO Tim Cook projected a slide that showed Apple dominating Android in terms of mobile internet usage. Upon seeing that slide, people tweeted remarks like: “Where is he getting his numbers?” Indeed, they seemed made up given Android’s surge over the past six…



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Keyword Metrics for SEO (And Driving Actions from Data) – Whiteboard Friday – SEOmoz (blog)


SEOmoz (blog)
Keyword Metrics for SEO (And Driving Actions from Data) – Whiteboard Friday
SEOmoz (blog)
Welcome to another edition of Whiteboard Friday, This week, we're talking about some keyword metrics for SEO and how you can drive action from the data that you collect. Now, some of this data is in the SEOmoz platform. A lot of it is stuff that we
Optimum 7 Develops Free SEO Tool That Predicts Keyword Rankings for WordPressMarketWatch (press release)

all 6 news articles »

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The Real-World SEO Innovations Driving Online Commerce – E-Commerce Times

The business bounce-back: How entrepreneurs are driving post-recession growth – Las Vegas Review-Journal

The business bounce-back: How entrepreneurs are driving post-recession growth
Las Vegas Review-Journal
If those strategies aren't as effective as you'd like, consider diverting your budget toward online marketing efforts, like SEO. If getting your business back on track is the goal, online marketing should be the next step in your strategy.

and more »

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Always On: Your Employees Are Working and Driving

Don't text and drive About 20% of information workers report that they have conducted work related activities from a mobile device while driving. That’s just one of the findings reported in a Unisys and IDC survey on the consumerization of the enterprise released today. The survey has a number of expected findings – employees are using their own devices for work, IT sees mobile support as a priority, etc.

But the survey also puts some numbers on the current “always on” nature of work in the post-PC era.

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Here are the percentages of respondents who reported work-related e-mail, posting or Tweeting during the following activities:

  • In bed: 29%
  • While on vacation: 49%
  • While talking on the phone: 40%
  • When riding in a car: 47%
  • When driving a car: nearly 20%
  • While at a place of worship: 5%

There is still a disconnect between workers and employers with regards to consumer devices in the enterprise. Employers believe that only 34% of their employees use personal devices for work, but 69% of employees claim to use their own devices for work. Past Unisys data we’ve reported also found a disconnect between employers and employees, but in that survey 95% of workers reported using self-purchased devices for work.

Organizations are falling behind in preparing customer-facing sites for mobile devices. Only 6% of decision makers report having done so, and 89% say they have no plans do to do so in the next year.

Photo by Jason Weaver

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