Posts tagged Create
A Field Guide on How to Create an Innovator
Apr 1st
Are people born innovators, or can they learn to become that way? An interesting new book, “Creating Innovators: The Making of Young People Who Will Change the World,” by Tony Wagner, a member of Harvard’s Technology and Entrepreneurship Center, explores this question in detail. It is a must-read for anyone who is thinking of taking the lonely road toward starting one’s own venture.
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Wagner covers a lot of ground here. For example: What goes into parenting a future product manager for Apple’s iPhone? What do you teach them? How do you motivate them to ask questions and be curious about their world, or “think different”? The future product manager, Kirk Phelps, was interested in soccer, but instead of enrolling him in the neighborhood league, his parents drove him to a blue-collar area where most of the people spoke Spanish. “I didn’t care if he was on a winning team or even a starter,” said his dad when Wagner interviewed him. “I just wanted him to develop his interest in sports and to experience other kinds of people.” However, when Dad wanted Kirk to watch soccer on Spanish-language TV, Kirk balked. What is obvious from the interview is how much his parents considered unstructured playtime an essential part of their children’s activities and as a way to build self-confidence.
Phelps goes on to say about his time at Apple: “The only reason I could do my job as a product manager at Apple was that I could talk to the optical engineers, the mechanical engineers, and the electrical engineers, and the firmware guys; the industrial designers, the packaging engineers. I couldn’t do any of these guys’ jobs, but I knew enough about what they did to have an intelligent conversation and to represent their interests when things were inevitably in conflict.” When you think about that, it is pretty amazing.
Wagner worked with a video producer to record his interviews and publish them online. Speaking of which, here is a promotional video about the book:
Every student starts school with unbounded imagination, curiosity and creativity – until he or she learns that knowing the right answer is far more important than asking a thoughtful question. So it isn’t so much about “think different,” as Apple says, but acting differently and understanding where the reactions take you. This is something that I understood during my undergraduate years, when I was able to structure my own education with what turned out to be an entire year’s worth of independent-study classes. I would write up a lesson plan, find a faculty sponsor and do the research. It was something that shaped my education and made me realize that I have a lot of interests. It made my college years invaluable for me.
So what are the characteristics of a good innovator? Wagner proposes four main qualities:
- Curiosity, the habit of asking good questions and a desire to understand things more deeply
- Collaboration, which begins with listening to and learning from others who have distinct perspectives and expertise
- Associative or integrative thinking
- A bias toward action and experimentation
This is just the tip of the mountain of gems and bon mots that can be found in the book, including a wonderful concluding letter to a young entrepreneur that is a must-read. Unlike many business books that quickly run out of gas after the first 30 pages, Wagner starts off slowly but packs his pages with terrific advice, including this remark from one Olin College engineering student who said, “I don’t think about failure – I think about iterating.” You can buy the book today from Amazon here.
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How to Create Great Content Without Causing Too Much Controversy
Mar 28th
When it comes to optimization, links equal power. Some bloggers and businesses don’t care how they get these links. But quality content will build long-term SEO success. Here’s how to create great content without causing too much controversy.
View full post on Search Engine Watch – Latest
How To Create An SEO Positive Company Culture – Search Engine Land
Mar 15th
 Search Engine Land |
How To Create An SEO Positive Company Culture
Search Engine Land They come from different businesses, but all share a common thread: internal barriers that hurt Internet marketing and SEO, leaving the business without a strong, dynamic Web presence. Company X is an enterprise corporation with different product … SEO Company India Adds a Knowledge Based Section to Its Website Phoenix SEO Company Now Offering Free Press Release for New Clients Wisdek Corp. Unveils Deals On Top-Quality Search Engine Optimization (SEO … |
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How To Create An SEO Positive Company Culture
Mar 15th
My message today is to tear down the walls: not the ones in your website but in your company, between and within divisions. Too many businesses, especially larger companies, divide website responsibilities throughout different parts of the organization chart. Without strong central leadership, this…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
How to Create an Effective Google+ SEO Content Strategy
Feb 6th
I’ve recommended from the beginning that businesses should use Google+, but with the launch of Search Plus Your World, the web marketer’s game has changed… And getting that Google+ account is critical. But just having an account will not help you. You must optimize it to get the best results from Search Plus Your World. [...]
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SEO for Local Business or Create Backlinks Now – SBWire (press release)
Jan 31st
 PR Web |
SEO for Local Business or Create Backlinks Now
SBWire (press release) For a successful business, one needs to have his or her business ranked on the top of the search engines; which can easily be done by SEO or by creating backlinks. SEO helps your business be on the top ranking on search engines. Ardor Backlinks Reports on the Importance of Backlinks through Social Media … |
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Seo Taiji Fans to Create a Seotaiji Forest in Brazil – Soompi
Jan 30th
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Seo Taiji Fans to Create a Seotaiji Forest in Brazil
Soompi Seo Taiji fans are creating a Seotaiji Forest in order to celebrate his 20 th anniversary since debuting. The fans have given their official statement regarding the Seotaiji Forest Project on January 31 through the Seo Taiji official homepage. |
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How to Create a Social Media Editorial Calendar
Jan 12th
January is always a fresh time to fine tune online marketing habits. One good place to start is the social media editorial calendar.
You remember, that file you started last year and haven’t opened since? On the flipside it could be a dail…
View full post on Search Engine Watch – Latest
IDC: Thai Floods Create a New Opportunity for Solid State Storage
Jan 9th
The world’s supply of hard disk drives has fallen dramatically after devastating floods in Thailand killed over 800 people, and brought parts of the country’s economy to a standstill. But while flood waters recede slowly, they are still receding. The country’s energy ministry today projected a spike in energy demand, as its industry will need more energy than normal to regain its healthy growth rate from before November.
Western Digital is already back in production in Bang Pa-In, once the summer palace of Thailand’s kings. But until the country’s industry is completely back on its feet, the price of hard drives worldwide may remain unseasonably high. Amazon price tracking data for a 2 TB WD Caviar SATA III drive that sold for as low as $134.99 last September, sells for $210.88 today after peaking at $269.99 around Black Friday.
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While the world looks for bright spots from the Thai flooding story, analyst firm IDC believes it may have found one: Shipments of solid state disks – flash memory-based components whose largest contributing manufacturing country is China – are expected to have risen by 74% for the year 2011, well ahead of the 54% compound annual growth rate (CAGR) the firm had predicted.
IDC now expects the final tally for 2011 to show 25.5 million solid state drive units shipped, compared to just 14.7 million for 2010. This could also actually have a positive impact on the burgeoning ultrabook form factor, championed by Intel and spotlighted this week at CES 2012. Increased availability of SSDs could help bring list prices down for premium model ultrabooks going into the first half of the year, especially those that use Windows 8 – which analysts expect to have improved SSD performance over Windows 7.
“IDC believes the net effect of these dynamics on the PC market, coupled with SSD pricing – which is expected to be below $1 per gigabyte in the second half of 2012 – supports increased SSD shipments that are more richly configured with higher capacity SSDs compared with IDC’s previous forecast,” reads a statement provided by IDC to ReadWriteWeb this afternoon. The firm is adjusting its projected compound growth rate for SSDs going forward, with shipments expected to rise at 51.5% CAGR from the current, elevated levels.
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Can New Multilingual Markup Create Advantages For Big Brand Optimisation?
Jan 3rd
Earlier this month, Google announced support for additional multinational HTML markup to allow webmasters to indicate the intended market for translated content and, in doing so, changed the SEO game for multinational businesses. Previously, Google’s Matt Cutts had stated that blocks of…
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