Posts tagged Consumers

Companies, If Not Consumers, Clamor For Apple Pay

Apple Pay now supports 90% of U.S. credit cards in terms of purchase volume, the technology company said Tuesday.

Banks like SunTrust, Barclaycard and USAA recently began working with Apple to support the service, and as of Tuesday 10 more banks—and the credit cards they offer—will join the roster of companies that support Apple Pay, the New York Times reported.

See also: Apple Pay: 1 Million Cards Down, 599 Million To Go

Combined with the retailers, banks, and start-ups that already support it, there are more opportunities than ever for consumers to make purchases with a wave of an iPhone. Staples, McDonald’s, Disney, Uber, Lyft, and Airbnb all support it. Whole Foods reported in October that it processed more than 150,000 Apple Pay transactions in the days after it came out.

Mobile payments have the potential to make retail lines move more quickly as payments get shorter and easier. While consumers have expressed concern about whether they would trust Apple with their credit cards, banks and retailers clearly don’t share these worries.

See also: Apple Pay: I’m Not Impressed

Now that 90% of US credit cards in terms of purchase volume support the technology, whether credit card users choose to adopt it will be Apple Pay’s true test.

Photo by Owen Thomas for ReadWrite

View full post on ReadWrite

Bing Allows Consumers to Use Emojis as Search Term

To allow users to search the same way they communicate, Bing upgraded its search engine to recognize emojis.

View full post on Search Engine Watch – Latest

49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

Research findings from BloomReach, a company that provides a personalized discovery platform for online retailers, show 49 percent of consumers in the U.K. leverage organic search as the main point of entry to e-commerce shopping sites.

View full post on Search Engine Watch – Latest

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

If you thought people started their shopping on mobile then turned to their laptop or desktop to close the sale, you’re mistaken. How consumers are negotiating the last mile of the purchase process.

The post Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile…



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View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile

If you thought people started their shopping on mobile then turned to their laptop or desktop to close the sale, you’re mistaken. How consumers are negotiating the last mile of the purchase process.

The post Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile…



Please visit Search Engine Land for the full article.

View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Consumers Are More Receptive To Mobile Ads, Study Shows Mobile Ad Engagement Increasing by @mattsouthern

A new report from the 3rd Annual U.S. Mobile Path-to-Purchase Study was released by xAd and Telmetrics which shows today’s mobile shoppers are increasingly receptive to relevant ads. According to the report, nearly 50 percent of mobile shoppers say mobile ads are informative/helpful, up 113 percent from 22 percent in 2013. In addition, 40 percent of those surveyed report clicking on ads and nearly half of those take secondary actions such as viewing the referring website and searching for additional product information. Key Takeaways For Internet Marketers Among the study were several key takeaways for internet marketers. The first is […]

The post Consumers Are More Receptive To Mobile Ads, Study Shows Mobile Ad Engagement Increasing by @mattsouthern appeared first on Search Engine Journal.

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88% Of Consumers Trust Online Reviews As Much As Personal Recommendations

We at BrightLocal have released the findings of our annual Local Consumer Review Survey, which reveals the growing importance of online reviews in the purchasing decision. About Local Consumer Review Survey 2014 This is the 4th year we have conducted this study into consumer usage and attitudes…



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60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

The third annual Mobile Path to Purchase report by xAd and Telmetrics studied mobile device usage across categories such as auto, restaurants, entertainment, and telecom to help establish the state of mobile device behavior and conversions.

View full post on Search Engine Watch – Latest

Nashville SEO Creating Informed Consumers – PR Newswire (press release)

Nashville SEO Creating Informed Consumers
PR Newswire (press release)
NASHVILLE, Tenn., May 6, 2014 /PRNewswire-iReach/ — There has been a recent uptick in consumer complaints held against SEO firms and professionals as clients begin to find, more and more often, that SEO firms might have the ability to offer a ton of …

and more »

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Nashville SEO Creating Informed Consumers – Newswire (press release)

Nashville SEO Creating Informed Consumers
Newswire (press release)
Tired of hearing about the negative experiences and lies that have become so associated with the search engine optimization (SEO) industry, Nashville SEO has created a video tutorial section to help build a more knowledgeable client base. (Newswire.net …

View full post on SEO – Google News

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