Posts tagged Conferences

Paid search or SEO? The ultimate battle with Stacie Susens, Kenshoo at SES … – Search Engine Strategies (SES) Conferences & Expos

Paid search or SEO? The ultimate battle with Stacie Susens, Kenshoo at SES
Search Engine Strategies (SES) Conferences & Expos
Jamie asks Stacy the million dollar question, what is more important, paid search or SEO? Stacy says it is a hybrid approach, using both paid and natural

View full post on SEO – Google News

Bringing SEO in-house with SEO expert Bob Tripathi, Sears Holdings, at SES … – Search Engine Strategies (SES) Conferences & Expos

Bringing SEO in-house with SEO expert Bob Tripathi, Sears Holdings, at SES
Search Engine Strategies (SES) Conferences & Expos
Lisa Buyer, The Buyer Group, interviews Bob Tripathi, Sears Holdings, at SES Chicago 2010 on the subject of bringing seo in-house.

View full post on SEO – Google News

IT Poll: Do You Find User Conferences Helpful?

Coffee at a conference Last week ReadWriteEnterprise editor Alex Williams and I attended Salesforce.com‘s annual user conference Dreamforce. And we’ve got more coming up, like Lotusphere and SAPPHIRE NOW.

For journalists, these events are great because we get to cover new announcements and talk to both vendors and users. But I’m curious how users actually find these types of events. Do you find them helpful? If not, why not? Why do you go to user conferences?

Sponsor

Photo by Christian Senger

[Disclosure: Salesforce.com paid for a plane ticket and hotel room for Klint Finley to attend the the Dreamforce conference in San Francisco.]

Discuss



View full post on ReadWriteWeb

A Guide To European Search Conferences

If want to learn from other search marketers about your trade, one of the best ways (next to reading sites like Searchengineland) is to attend search conferences. And there are many out there to choose from. Within the US you can probably pay a visit to a conference weekly if you wanted to. In Europe, [...]



*** Read the full post by clicking on the headline above ***



View full post on Search Engine Land: News About Search Engines & Search Marketing

LDS (mormon) Church knows SEO with Avinash Kaushik, Google, at SES Chicago 2010 – Search Engine Strategies (SES) Conferences & Expos

LDS (mormon) Church knows SEO with Avinash Kaushik, Google, at SES Chicago 2010
Search Engine Strategies (SES) Conferences & Expos
Byron Gordon, SEO-PR, interviews Avinash Kaushik, Analytics Evangelist, author, and keynoter at SES Chicago 2010. Avinash describes his love for using tag

View full post on SEO – Google News

MyNextCustomer Dashboard Provides SEO and Social Call Tracking – Search Engine Strategies (SES) Conferences & Expos

MyNextCustomer Dashboard Provides SEO and Social Call Tracking
Search Engine Strategies (SES) Conferences & Expos
Greg Jarboe, SEO-PR, interviews George Revutsky, CEO, MyNextCustomer. George talks about the origins of his company, MyNextCustomer.com, why it was created

View full post on SEO – Google News

Search Conferences Getting Mobilized

Mobile in recent years has been a sort of side panel at search marketing conferences but here in mid 2010 I feel for the first time it has been truly welcomed as a full fledged participant.

I just completed a short week of bi-coastal search conferences, Affiliate Summit East in New York City & SES in San Francisco, speaking on mobile search as the interest from the audience was well beyond that of any mobile sessions I have been at previously.

Before mobile seemed to be just a curiosity in search but now webmasters are looking at the vast increase in traffic mobile is producing and want action items to further tap into it.

I believe this is now happening, in no small part, to Android becoming a dominant player in the mobile space this year.

At Affiliate Summit the interest was more about how to monetize your mobile presence, by not  just exploring the ad platforms offered by Google Mobile Ads, iAds & Jumptap but also what appears as a great affiliate mobile location program sweetspot with OpenTable, SpaFinder & Restaurant.com.

Then at SES San Francisco the interest was more about getting an SEO edge in mobile search which leans heavy on location indicators beyond standard SEO practices plus proper mobile rendering.

Mobile search algorithms will be changing dramatically, from where it is now closely mirroring standard search, as its this logical mobile preparation which will put you ahead of the competition when it happens.

Thus no longer are mobile sessions about whats happening next year but what you should be doing now.

This mobile prominence in search is further evidenced by SMX East having a quarter of its sessions focusing on mobile & PubCon having multiple mobile sessions for the 1st time ever this year at the Las Vegas show.

Are you interested in attending mobile marketing sessions at search conferences?

If so, what are you looking to get out of them as true actionable takeaways?

Check out the SEO Tools guide at Search Engine Journal.

Search Conferences Getting Mobilized



View full post on Search Engine Journal

SES New York Responds to Reasons Search Engine Marketers Attend SEM Conferences

SES New York Responds to Reasons Search Engine Marketers Attend SEM Conferences
Tradeshow Week finds that over 96% of CEOs and other senior staffs are attending their industry’s marquee events in 2010 (PRWeb Feb 15, 2010) Read the full story at http://www.prweb.com/releases/sesnewyork/2010/prweb3582674.htm

Read more on PRWeb

Get Adobe Flash player