Posts tagged Buying
SEO Partner Now Offers Streamlined Bulk Buying And Extra Reporting System – PR Web (press release)
Feb 6th
 PR Web (press release) |
SEO Partner Now Offers Streamlined Bulk Buying And Extra Reporting System
PR Web (press release) SEO expert James Schramko streamlines the bulk ordering process for SEO Partner and has included extra reports, available upon request. All our SEO Packages are now available at uniform pricing for both resellers and direct buyers alike. |
View full post on SEO – Google News
Buying a Donut Earns You Facebook Credits
Jan 27th
Plink has just announced a Facebook Credits loyalty program in partnership with fast-food chains Dunkin’ Donuts, Quiznos, Red Robin and Taco Bell. Users earn Facebook Credits by joining Plink and logging on with their Facebook credentials and credit or debit cards. Like any loyalty program, the more people purchase, the more Facebook Credits they’ll rack up.
Members will be able to accumulate Facebook Credits at 25,000 locations nationwide, including Quiznos, Dunkin’ Donuts and Taco Bell. They can use those Facebook Credits for Facebook virtual games, movies or music.
Sponsor
There is no point-of-sale (POS) integration, which means Plink users don’t have to whip out a card or their phones when they purchase items. Plink works through credit or debit cards that users have pre-registered. Restaurants and offline retailers pay Plink a percentage of the sales that come directly from those members. From what we can tell, Plink will not integrate as a frictionless sharing app, so a user’s entire Facebook network will not know about the Big Mac or coffee that they snuck on lunch break.
Plink operates differently from digital customer loyalty program Belly, which depends on members swiping their mobile devices or using their Belly cards.
Facebook Credits are currently associated with buying virtual goods to advance in games like FarmVille and The Sims Social. Facebook has been edging out of that virtual territory, however, allowing people to use Facebook Credits to pay to download music, and watch movies and TV on Facebook.
Facebook is also working on social commerce, essentially making the social network into a mall. It recently launched 60 new social sharing apps, only five of which aren’t super creepy.
View full post on ReadWriteWeb
Buying A Donut Can Earn You Facebook Credits
Jan 26th
Plink has just announced a Facebook Credits loyalty program in partnership with fast-food chains Dunkin’ Donuts, Quiznos, Red Robin and Taco Bell. Users earn Facebook Credits by joining Plink and logging on with their Facebook credentials and credit or debit cards. Like any loyalty program, the more people purchase, the more Facebook Credits they’ll rack up.
Members will be able to accumulate Facebook Credits at 25,000 locations nationwide, including Quiznos, Dunkin’ Donuts and Taco Bell. They can use those Facebook Credits for Facebook virtual games, movies or music.
Sponsor
There is no point-of-sale (POS) integration, which means Plink users don’t have to whip out a card or their phones when they purchase items. Plink works through credit or debit cards that users have pre-registered. Restaurants and offline retailers pay Plink a percentage of the sales that come directly from those members. From what we can tell, Plink will not integrate as a frictionless sharing app, so a user’s entire Facebook network will not know about the Big Mac or coffee that they snuck on lunch break.
Plink operates differently from digital customer loyalty program Belly, which depends on members swiping their mobile devices or using their Belly cards.
Facebook Credits are currently associated with buying virtual goods to advance in games like FarmVille and The Sims Social. Facebook has been edging out of that virtual territory, however, allowing people to use Facebook Credits to pay to download music, and watch movies and TV on Facebook.
Facebook is also working on social commerce, essentially making the social network into a mall. It recently launched 60 new social sharing apps, only five of which aren’t super creepy.
View full post on ReadWriteWeb
Will Microsoft end up buying Yahoo? – Econsultancy (blog)
Nov 25th
|
Will Microsoft end up buying Yahoo?
Econsultancy (blog) Econsultancy has published an SEO Best Practice Guide, a comprehensive report about search engine optimization written by Dr Dave Chaffey which has been described as the 'SEO Bible'. We have also published a business case for SEO and a Request for … Link-Assistant.Com: Yahoo! Site Explorer Shutdown Won't Affect SEO SpyGlass Yahoo Nixes Site Explorer The Sun Sets On Yahoo Site Explorer |
View full post on SEO – Google News
Search Hits Big Time, Top Engines Buying Supportive Studies
Nov 7th
It’s official: the search engine industry is playing at the big table. In the past year both Bing and Google have given financial support to researchers who have produced studies claiming they were “less biased” than the other when it comes to plu…
View full post on Search Engine Watch – Latest
Microstrategy Fails With Latest Facebook Social Buying App
Nov 3rd
Jobs. Cars. Pets. Rides. You can find almost anything online on places such as Craigslist, eBay and Angie’s List. What you won’t find is information about the actual buyer or seller, so you know something about the person you’re dealing with.
Enter the Electronic Marketplace for Merchandise and Activities or “Emma.” It is a new iPhone app from Microstrategy that, simply put, lets you view the Facebook profile of buyers and sellers. This know before you go approach may not be a deal breaker if you’re in the market for collectibles. But for personal, community-based services – like tutors, rideshares, dates, carpool and parties – then Emma could add a level of security to the transaction. Sadly, it disappoints.
Sponsor
This isn’t Microstrategy’s first attempt at working with Facebook data, we last wrote about their efforts here. Nor is it the first social ecommerce app. Marketplace for Oodle and Facebook let you link to your friend’s profiles on their Web sites. But their mobile app only shows the friends name, you can’t see their profile.
Jacquelyn Gavron is a Brooklyn, NY-based freelancer who develops content for mobile and online apps. She can be reached at jgavron@scribe4hire.com.
Lions and Bids and Contracts Oh My!
To use Emma, the first step is to choose the Facebook information you want to share (professional, social, private) and who can view your listings (Everyone, Friends, Friends of Friends). In Emma’s world, you’re either a “bidder” or an “owner.”
This message is enough to make users abandon the entire transaction: not what you want to happen during the sales process.
If you’re interested in a listing, you submit a “bid.” Then the owner can see your profile. However, owners have the option to share their profile if the owner accepts your bid, which seems to make Emma’s approach a one-way affair. If the owner accepts your bid, you create a “contract,” an off-putting term for what’s simply an informal, unenforceable agreement between buyer and seller.
Promising Idea, Poor Design
I posted a listing on Emma to give her a test drive and experienced a few glitches. I couldn’t easily get the page to the home page and had to restart my iPhone several times.
Emma gets an ‘A’ for letting owners and sellers link to Facebook profiles. But it gets an ‘F’ in usability.
And despite its tagline of “the friendly marketplace,” Emma is not all that easy to use. It doesn’t look or behave like any standard iPhone apps that I know. For example, the menu bar along the bottom doesn’t appear on all pages, so I found myself tapping Back or Cancel or pressing the iPhone home button to get back home. And Emma peppers confusing icons on its home page, like the Venn diagram you tap to create a search filter. It’s the only classified app I’ve used that requires a tutorial to help you get started.
In addition, you’ve got to trust what you read in someone’s profile, but Facebook users seem to be a trusting lot .
Lastly, Emma doesn’t aggregate classifieds (like Oodle) or have extensive listings (like Craigslist). This week there were about 2,000 listings, according to Microstrategy. It seems Emma has more pride and prejudice than sense and sensibility. She may be the germ of a good idea, but still needs some additional thought.
View full post on ReadWriteWeb
Is Google Still Interested In Buying Hulu
Oct 19th
For months we’ve heard rumors that Hulu has been up for grabs, with potential buyers including Google, Yahoo, Amazon, Dish Network and DirecTV. But now Hulu has called that the sale off after months of complex negotiations. But might Google …
View full post on Search Engine Watch – Latest
How B2B Search Engine Marketers Can Better Impact the B2B Buying Process
Oct 14th
A recent research report developed by TriComB2B and the University of Dayton School of Business Administration provides insight into the B2B purchasers’ decision making process.
Key findings from the benchmark report, for B2B sea…
View full post on Search Engine Watch – Latest
Why Can’t Filing a Patent Be As Easy As Buying a Book?
Oct 14th
I am not a lawyer, and I don’t wish to ever become one (on TV or in real life), much to the disappointment of my mother who once wished that would become my chosen profession. I was reminded of this recently when I reviewed an article that Scott Fulton wrote last month for ReadWriteEnterprise here about the recent changes in our patent law system. It seems we are headed down the wrong path, making it harder for entrepreneurs to obtain and contest patents.
Sponsor
My intersections with our legal system haven’t been pretty: my divorce, registering a trademark, and an appearance in court to evict my deadbeat renter. Yes, I did serve on a couple of juries. No arrests, thankfully.
What these events have in common is that none of them were things that I initially wanted to do. Including the trademark registration. You see, I was using the name Web Informant for sending out a series of email newsletters, and I have been doing so since 1995. A year or so later, a publishing firm who had (blank) Informant as their titles wanted to come out with a print version using Web Informant. I heard about their intentions and filed a trademark registration, fortunately a few weeks before their own attempt.
Now, on my application, I put the correct date of first use with the first issue of the newsletter, which was in September 1995. The other guys put their date as sometime in 1990, if memory serves me correctly, which was just false but there wasn’t much I could do about, short of spending thousands on legal bills to contest the action. The fact that the Web as we all know it didn’t really exist outside of a few places didn’t really enter into the discussion. As they say on lots of TV legal shows, let’s not confuse the issue with any facts.
Thankfully, things have a way of working out: the print publication went the way of the dodo, and my email newsletter and associated website have endured the test of time. But the whole thing left a bad taste with me for the trademark (and the associated patent) process.
Now we are changing things, so that the first to file will be given consideration for patents. This means if you are an entrepreneur, almost the moment of idea conception is when you need to engage a lawyer and get your application in. It almost seems as if the process is:
- Think up a cool idea.
- Find out if the dot com is taken and register it.
- Find a patent lawyer and send in your application.
- Start working on your product or service and build your business.
This seems wacko to me.
I realize that most of the world uses first to file as the criterion for patents, and in many parts of the world patents aren’t respected at all. But still, this is a step backwards. Yes, there are places like Legalzoom that will help you through this process online, but still it isn’t easy. Filing a patent should be like buying a book on Amazon.
Now, perhaps that is somewhat unfair: when you buy a book, you don’t have to have this dialogue with someone to lay out all your alternatives and to walk you through the purchase process and the various options for different forms that you need to fill out. But why can’t the Patent Office have some simplified process that has the forms online? It is probably impossible, but still.
View full post on ReadWriteWeb
