Posts tagged Beat
Blurbpoint Now Offering Innovative SEO Services to Beat Online Competition – DigitalJournal.com (press release)
Jan 29th
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Blurbpoint Now Offering Innovative SEO Services to Beat Online Competition
DigitalJournal.com (press release) Blurbpoint, a leading and most popular SEO company offers top notch quality SEO services to its valuable clients. The company provides wide range of SEO services such as Link Building Service and many more optimization services. |
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It Only Took One Year For Facebook To Beat Orkut In Brazil
Jan 19th
Facebook has finally surpassed Google’s Orkut in Brazil. Launched in 2004, Orkut quickly caught on in Brazil and remained the number one network until the end of 2011. Facebook was Brazil’s number three most popular social network in 2010. A recent ComScore report showed Facebook’s steady increase throughout 2011. It only took the lead in December 2011, edging out Orkut with 36.1 million visitors.
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In August 2010, the average Orkut user spent 275.8 minutes on the site, and only 29.3 minutes on Facebook. By December 2010, the average Brazilian user’s time on Facebook creeped up to 37 minutes. One year later, that number had shot up to an average 4.8 hours on Facebook.
“Brazil has always been a particularly social market and currently owns the fifth largest social networking population in the world,” said Alex Banks, comScore managing director for Brazil. “But despite the cultural affinity for social media, Facebook adoption had traditionally lagged in the market.”
It’s true: Brazillians are very community-oriented people. Orkut also is easy to pronounce in Portuguese because of the “ch” T sound. According to SearchEngineWatch, the lack of advertising on Orkut also appealed to Brazilians.
The ComScore report reveals a few more interesting data points about demographics of Brazilian Facebook users. They are 50.9% female and 49.1% male. The majority of users are under age 35, with 30.6% aged 25-34 and 28.2% aged 15-24 years-old. A few other interesting statistics stick out: 34.2% of those users live in São Paulo, and 12.9% reside in Rio de Janeiro.
SearchEngineJournal brings together a few different ideas about Orkut’s heyday and, not-so-surprisingly, the reasons it prevailed for so long may have to do with bragging rights, nationalism and the Portuguese language. And in 2008, Google moved its Orkut headquarters to Brazil.
Right after the ComScore numbers came out, Google launched an Orkut app for the iPhone. It looks like they’re just too late.
View full post on ReadWriteWeb
Reports: Mobile Search Impressions Explode, CTRs Beat PC
Jan 11th
A couple of Q4 2011 reports released this week from Marin Software and IgnitionOne show, among other things, the dramatic growth of mobile paid search advertising. According to the IgnitionOne document, the “mobile [paid] search ad spend is up 269% YoY and impressions are up 317%.”…
Please visit Search Engine Land for the full article.
View full post on Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Why Tumblr Fan Mail Will Beat Facebook Messages & Twitter DMs
Jan 5th
Tumblr just announced a new private messaging feature called Fan Mail. It’s a more personal means that’s not email, which requires you to know your favorite blogger’s email address (do you?) or the handwritten form of the 20th century, snail mail. That leaves two social network-y means of contact: Facebook private messages and Twitter direct messages. Depending on the blogger’s comfort level, however, they may not make Facebook messages on profile pages an option. Similarly, not every blogger follows fans back on Twitter.
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On Facebook, you can’t send a message to someone you’re a fan of – at least not yet. Facebook has been testing private messages for pages, but nothing’s official right now.
Some Facebook users do leave the message option public on their personal profiles. It’s more likely that if you’re not Facebook friends with that person, you won’t be able to privately message them.
If you’re a fan of a blogger on Twitter, you can only send a private direct message if the blogger follows you back. Otherwise, a public @ message is your best bet. Still, Twitter users do not always feel obliged to return those @ messages.
Sending fan mail via Tumblr ensures that your favorite blogger sees your note.
You can customize each piece of fan mail, and there is no limit to how much fan mail you can send. Tumblr rolls out this feature over the next few days.
How do you send fan mail to your favorite bloggers? Tell us about it in the comments.
View full post on ReadWriteWeb
Will Green Monday Beat Record-Breaking Cyber Monday As Biggest Online Shopping Day Of Season?
Dec 12th
A new report from ComScore show that the first 39 days of the November-December 2011 holiday season mark $24.6 billion in online spending, signifying a 15% increase from the same time period last year. The week ending December 9 hit $5.9 billion in spending, up 15% from the same week last year. Three days showed spending of more than $1 billion. On Cyber Monday, Americans spent $1.25 billion online. Yet, the biggest shopping week of the season might be starting today, December 12, on Green Monday.
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EBay invented “Green Monday” in 2007. It describes the Monday of the second week in December, which consistently ranks among the top spending days of the holiday shopping season.
This past Cyber Monday spending hit $1.25 billion, making it the heaviest U.S. online spending day in history. Does Green Monday even stand a chance to become the biggest online shopping holiday of the year? Not if Free Shipping Day (December 16) can help it. What more incentive do online shoppers really need?
Will you be spending big today? Or did you finish your shopping on Cyber Monday? Tell us what you think in the comments.
View full post on ReadWriteWeb
Angie’s List Bets Wall St. Its Paid Membership Model Will Beat Yelp
Nov 18th
This week two tech companies built on user-generated reviews but with very different goals made financial news. Yesterday, Yelp, the local recommendation site, filed its first major step toward going public. It wants to raise $100 million in an IPO. Angie’s List, which provides consumer reviews of services providers such as dentists and electricians, officially went public this past Wednesday. Its stock rose 33% and at the end of the day, the company was valued at $801.7 million.
Both Angie’s List and Yelp offer user-generated reviews, but there’s a key difference. Yelp had 61 million unique visitors as of the end of Q3 2011 and 22.4 million reviews. Angie’s List is much smaller, but it has more than one million paying members.
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For Yelp, mobile is the key. It is banking on consumer location data, which gives the company further insight into its users, and can offer advertising options to local businesses based on that. Seventy-one percent of Yelp’s revenue comes from local advertising, 21 percent is from brand advertising and eight percent from “other services.” It relies heavily on Google for traffic, which is unfortunate, considering the fact that Google Maps just added a My Places tab so users can see reviews and other recommendations based on places they’ve already shared.
Angie’s List is focused on consumer reviews for home and service providers. The majority of Yelp’s reviews are for shopping and restaurants. The two companies are not actually direct competitors. Here’s a breakdown of Yelp’s review types from its S-1 filing.
Angie’s List focuses on home and local services, auto and health, which only make up 19% of Yelp’s reviews.
Compared to Groupon’s flashy daily deals and blinged out cat, Angie’s List feels pretty boring. Nothing is delivered daily. And more importantly, there is no cat. Plus, Angie’s List began in 1995, and is not part of a consumer’s daily experience. The year 2010 brought a $27.2 million net loss on sales of $59 million. In the first nine months of 2011, it did bring in $62.6 million, but it still lost $43.2 million.
Angie’s List didn’t begin as a tech start-up. It started as a phone-in service, and went to the Web in 1999. Angie’s List offers free memberships to attract new users and reviews, and then, after two years of membership, that market converts to a paid member-base and Angie’s List cashes in. The site passed the one million membership mark in October 2011.
Consumers value things they pay for. Angie’s List members pay for their content. Yelp’s unique visitors and review writers do not. Angie isn’t the cool kid in the room, but her paid membership business model might just work.
View full post on ReadWriteWeb
Google Is Trying to Beat JPEG & PNG Images with WebP
Nov 18th
Google developers announced some improvements to the WebP image format they’re building as an alternative to JPEG, which has become a standard across the Web. Today’s updates add transparency, which JPEG does not support, so WebP will take on the PNG format as well.
The first version used lossy compression, so users would sacrifice some quality in exchange for small files that load faster on webpages. Today’s changes introduce “lossless” compression, meaning users get smaller files without losing image quality. However, only Opera and Google’s Chrome browser support the format natively, so it’s a long way from becoming a standard.
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The team reports that WebP gets 25-34% better compression than JPEG images. Compared to PNG images, which are needed for anything with transparency, WebP image files are 28% smaller than even the best, most compressed PNGs. And most websites don’t bother with that compression; from a sample of PNGs pulled from the Web, WebP images were 45% smaller. That means they load 45% faster.
Here’s an example of how the formats compare:
Those penguins all look pretty good (in our slightly compressed, Web-optimized PNG screenshot, that is). What’s important is that they all look roughly identical, but the most compressed WebP version is less than half the file size of the PNG on the left.
It will be an uphill battle for this team, as trying to build a new Web-standard format always is, but the advantages are pretty clear: smaller files = faster Internet.
Check out the WebP team’s compression study and gallery of sample images. You can also view the code and send the team feedback.
View full post on ReadWriteWeb
100 Years of Dance Music = Data With a Beat
Nov 8th
The travel geeks at Thomson have created a data visualization you can dance to. They tracked the top-level dance genres over the past century, and expressed the data as an animated map that moves from parent genre to descendant, proliferating over time.
The mapmakers used data from the books Bass Culture, Last Night a DJ Saved My Life and The All Music Guide to Electronica, as well as Wikipedia. They marked the birth of each genre in five year periods. As well researched as it might be, the exercise wasn’t without controversy, however.
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Musical taxonomy is far from an exact science. Everything from your culture and geography to your age and personal tastes can affect how you draw lines of influence from one type of music to another. Thomson acknowledges that, asking for comments on the blog post where they debuted the map. The comments swing wildly back and forth from intriguing to goofy but are definitely worth reading. (For no other reason that seeing someone get really mad at the definition of a dance genre is super funny.)
Thomson blogger Osman Khan introduced the map as an incentive for travelers, Thomson’s clients.
“Music tourism (visiting a city or town to see a gig or festival) is on the rise. But why stop at gigs and festivals? Why not visit the birthplace of your favourite genre and follow the actual journey various music genres have taken as one style developed into another.”
I believe his inspiration was simpler than that. I believe Khan & Co. simply like to boogie-oogie-oogie ’til they just can’t boogie no more. Just a theory, of course.
Other sources: okayafrica
View full post on ReadWriteWeb
Microsoft CEO: We’ve Got Siri Beat, Bing vs Google = Draw
Oct 20th
Microsoft CEO Steve Ballmer took the stage at the Web 2.0 Summit in San Francisco for the first time in three years to talk Bing vs. Google search, social media, mobile and more with John Battelle.
Battelle pried a few revelations out of Ba…
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