Posts tagged Analysis
MapR Hadoop Expands Data Analysis Tools
Mar 21st
MapR today announced a comprehensive set of data connection options for Hadoop enabling a wide range of data import and export options to extend the ability to connect to data warehouses and applications such as Talend Open Studio, Pentaho Kettle and an OBDC driver. A summary of the announcement from MapR can be found here.
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MapR enables virtually any ODBC-enabled application to connect and access data within MapR’s Hadoop/Hive implementation without any special add-ins required. The connector was developed with Simba Technologies, one of the original ODBC developers for Microsoft. The other connectors extend MapR to work with Pentaho’s visual data manipulation tools and business analytics, Talend’s data integration tools, and Tableau Software’s reporting and dashboard tools. Dan Jewett, vice president of product management at Tableau Software, says, “customers will be able to gain valuable insights from their data without needing any special configuration or technical skills typically required to operate Hadoop.”
MapR comes in a free M3 community edition that includes a wealth of tools such as Pig, Hive, Sqoop, Flume and others; and an enterprise M5 edition that includes high availability and other features on a subscription basis. We last wrote about the differences between these versions here.
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How to Prioritize Your PPC Analysis for Awesome Results
Mar 20th
Analysis prioritization is critical when diagnosing an ailing account. Knowing whereto look within an account for optimization opportunities is just as important as knowing what to do when these opportunities are discovered.
View full post on Search Engine Watch – Latest
cognitiveSEO Launches Link Tracking & Analysis Tool
Feb 29th
CognitiveSEO is a tool that aims to provide all of the data and analysis necessary for link building campaigns in a single platform. Among the features SEOs may like: link profile analysis, advanced competitive research, and rank tracking.
View full post on Search Engine Watch – Latest
How to Focus Your PPC Analysis & Optimization
Feb 22nd
With wave after wave of insightful stats, a common hazard for PPC managers is losing site of the shore and getting lost at sea. Here’s how you can avoid losing sight of your core business objectives when you’re neck-deep in statistics.
View full post on Search Engine Watch – Latest
Wolfram|Alpha Goes Pro With Powerful Data Analysis & Presentation Tools
Feb 7th
Wolfram|Alpha (W|A) is launching a new fee-based service named Wolfram|Alpha Pro. In today’s highly competitive environment, you may wonder why a W|A would ask people to pay for what many think should be free. Read on: you may decide to willingly open your wallet when you…
Please visit Search Engine Land for the full article.
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How to Avoid 7 PPC Analysis Pitfalls
Feb 7th
Red Herrings abound when you’re looking at your AdWords data. Information overload is a risk. The last thing you want is to see a relationship between a couple of your PPC metrics, make a decision, and later rue that you didn’t investigate further.
View full post on Search Engine Watch – Latest
The Mac Comeback: Analysis Reveals 46% of Companies Issue Macs
Jan 27th
Over six years ago, I rounded up a group of analysts to elicit their opinions on what was then a startling trend: People who purchased iPods were then purchasing Macs. Was it a fluke, I asked? Some said maybe not: Buyers were learning to trust the Apple brand again. But there were too many mitigating factors at that time which could eventually derail the Mac’s comeback, for which the only route to its eventual culmination appeared to be by way of the home entertainment center.
What literally no one foresaw in 2005 was the possibility that an Apple-branded device could become a future year’s most successful and desirable business tool. The iPad bounced the Apple brand right back into the office; and now, results of a survey of 10,000 IT professionals worldwide by Forrester reveal that as CxOs find themselves embracing iPads, their companies end up opening their front doors to Macs.
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Among survey respondents in North America and Western Europe, an astounding 46% of the enterprises where IT professionals worked in 2011 were reported to be offering Macs as an option to employees. That does not mean half of employees are choosing them – right now, Forrester’s respondents say only 7% of those respondents are personally using Mac OS X in their workplace. But that’s a lot more than in previous years, and much closer to the peaks set in the late 1980s when the first Mac adopters realized they needed them for laser printers and “desktop publishing.”
The iPad has become the Mac’s re-launch pad in the enterprise. Even those companies that officially don’t want iPads yet (they may have policies against BYOD) have employees who do. Some 27% of respondents said their enterprises presently support the iPad, with another 31% planning to, and yet another 23% actively campaigning to make them support it. That’s important, because while 46% of enterprises offer Macs, only 30% of them support Macs – and that’s a big difference. The hurdle for enterprises wanting to adopt, and maybe even embrace, the Apple brand is integrating them into the network.
One more factor playing into the Mac’s enterprise success, astonishingly… is Android. It’s a strange, backward chain of events that Forrester’s research indicates begins with the inconsistency of that platform – something which the latest version 4.0.x, Ice Cream Sandwich, hopes to eradicate if only it weren’t just one of the fragments in its own right.
As the Forrester report’s principal author, Frank E. Gillett, writes, “Google’s Android platform is selling very well with consumers for smartphones, but the wide variety of devices, features, and software support, plus inconsistency of support for OS upgrades, is fragmenting the Android ecosystem. Meanwhile, Google has yet to dent the iPad’s dominant tablet position, while Amazon’s popular new Android-based Kindle Fire tablet bypasses Google’s app store, Android Market, altogether. In PCs, Google’s Chromebook initiative to replace Windows PCs will take years to gain traction. By comparison, Apple has solid offerings in all three categories, keeps a limited but still highly desired range of models, and creates great consistency and upgradeability across the devices, characteristics that are very attractive to enterprise buyers. Forrester hears from CIOs that they feel protected by Apple’s brand and app store strategy in a way that they don’t with Android products.”
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Legal Analysis: How the Megaupload Defense Could Proceed
Jan 26th
There will be two battles fought simultaneously in defense of Megaupload, the cyberlocker site accused by the U.S. of hosting and publicizing illicit copyrighted material. One is in the public arena, where we can expect the defendant to portray itself as Robin Hood, not so much stealing content from the rich as repurposing it for the poor, the meek, the 99 percent. It may even get some traction in that arena, but those same tactics may not play so well to a jury. That will be a separate battle whose defense strategy may not be so populist.
With the help of technology industry attorney Richard Santalesa and a team of researchers at New York City-based Information Law Group, ReadWriteWeb has examined the possible strategies a Megaupload defense may adopt, and analyzed their chances of success.
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The Robin Hood defense
The case for Megaupload acting on behalf of the everyday consumer, the average Joe, is already being assembled – in fact, defense attorneys could perhaps sit tight, relax, and watch the Web build their case for them.
Just after Megaupload first came under scrutiny by the U.S. Justice Dept., it pursued a business relationship of some sort with Universal Music Group. The subject was a prospective music download service called MegaBox. The indictment last week refers specifically to a November 2010 e-mail sent to one Megaupload proprietor from a UMG executive, listing the terms which MegaBox would have to meet in order for it to host music tracks copyrighted by UMG. For example, as the indictment quotes from the e-mail: “proactive fingerprint filtering to ensure that there is no infringing music content hosted on its service; proactive text filtering for pre-release titles that may not appear in fingerprint databases at an early stage; terminate the accounts of users that repeatedly infringe copyright; limit the number of possible downloads from each file; process right holder take down notices faster and more efficiently.”
The receipt of this e-mail could be cited as evidence that Megaupload was, at the very least, communicating with music industry executives about apparently legitimate business arrangements. Fast-forward to last month, when Megaupload announced it would launch MegaBox as a commercial site that would enable artists to distribute their music directly to listeners, while paying only a 10% distribution fee to Megaupload.
That started a wave of “question-mark” articles including this one from TechCrunch on Tuesday, plus this one from Digital Music News yesterday, and this one from Broadband DSLReports.com early this morning. Could the Justice Dept. have been serving as the stooge, the errand boy, for the music industry, stopping a competitive service from coming into being in revenge for the anti-SOPA demonstrations, question-mark? We’re just saying, we’re only the messenger. (We present both the facts and the innuendo, and let you sort them out as a public service.)
Missing amid all of the question-mark speculation was any recognition of the obvious connotation from this widely circulated screenshot, which features not some generally unknown, independent music artist seeking 90¢ from every dollar, but an album by The Black Eyed Peas – artists whose music is signed by, and who are promoted by, UMG. Regular RWW readers will recall UMG had successfully, if temporarily, used a DMCA petition to have YouTube take down a Megaupload promotional video featuring musical contributions by well-known artists, some of whom were UMG stars. A DMCA petition is normally used for claiming copyright violation, although the tracks these artists contributed – singing the Megaupload catch-phrase and theme tune – was not under UMG copyright.
So one potential Megaupload defense, which could be beta-tested in the public arena before generally released to a jury, is that principal representatives of the music industry were leveraging the power of the justice system for anti-competitive purposes. For a judge to uphold any jury verdict in Megaupload’s favor arising from that defense, however, some type of direct conspiracy between the music industry and the government would need to be established beyond just sticking a question mark at the end of speculation. Here is where the bubble of question-mark would would need to be pierced, and speculation would have to give way to reality.
The existence of the one e-mail cited in the Justice Dept. indictment indicates that investigators would have plenty of other Megaupload e-mails which may speak to the true intent of MegaBox, and the legitimacy – or lack thereof – of their intended business model, and their relationship with music publishers.
(Information Law Group, not unlike many smart vendors, declined comment on speculation.)
Next page: “Obviously infringing content”
Monster SEO Announces Free SEO Analysis – Press Media Wire
Jan 2nd
 PR Web (press release) |
Monster SEO Announces Free SEO Analysis
Press Media Wire Mandurah, WA – Monster SEO, a Western Australia based Search engine optimisation company has announced free SEO analysis. They offer a wide range of SEO services which are in direct compliance with Google's terms and conditions. … SEOPartner Launches SEO New York SEOPartner Opens Business in the Big Apple through SEO New York |
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Google Searches vs. Sentiment Analysis: Which Is The Real Zeitgeist?
Dec 22nd
Last week, Google released it’s Zeitgeist 2011 report, offering insights into how the world searched. The top searches overall are predictable – Rebecca Black, iPhone 5, Casey Anthony – but drilling down into specific categories reveals some pertinent trends in what interested Web searchers this year.
Sentiment analysis firm General Sentiment looked at some of these trends through a different lens. Using over 60 million sources across the Web, General Sentiment analyzed how Web users felt about these top terms. It produced side-by-side comparisons of how popular a term was on Google versus how often it was mentioned on the Web overall. It also noted how positive or negative overall sentiment was. Google searches are clearly not the only judge of a topic’s importance on the Web.
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Republican Presidential Candidates
Between trending on Google, overall mentions and positive sentiment, Mitt Romney seems like the most popular Republican presidential candidate on the Web. Rick Perry was only the fourth most trending GOP candidate on Google this year, but he was number 1 in overall mentions. Jon Huntsman stands out from the list, though. He was #6 in Google search and number #10 in overall mentions, but sentiment was the most positive.
Television Shows
American Idol was the Mitt Romney of TV shows this year, reaching #2 in search and winning mentions and sentiment. Big Brother was the most searched-for TV show, but it was far down the list of overall mentions. People were searching for Big Brother, but they weren’t talking about it.
Car Brands
Mitt Romney, American Idol and Ford automobiles. These wholesome American brands held steady in the #1 or #2 spot in both searches and mentions. But Ford was actually beaten out by a few other brands in overall sentiment. Jeep was #4 in search, but it was #9 in mentions, and it had the lowest sentiment of the top 10 car brands.
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