Quality content ‘essential’ for SEO – DirectNews
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Quality content 'essential' for SEO
DirectNews To succeed with search engine optimisation (SEO), companies must ensure their site is populated with quality content. This is according to Derek Edmond of … ThinkBIGsites Ranks #2 in Top Search Engine Optimization Companies Ranked By … Local Nod Marketing, LLC Announces its Opening in Kansas City, MO Firm Reveals the Economic Solution in Search Engine Optimization, Fast SEO Ranking |
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Peeking Into the World Of Google’s Algorithm Changes With Google Search Quality Head Amit Singhal
May 17, 2012 - 4:09 am
Tags: Algorithm, Amit, Changes, Google, Google's, Head, into, Peeking, Quality, Search, Singhal, World
Posted in Uncategorized | No comments
Earlier this week, Google Fellow Amit Singhal gave the opening keynote at SMX London. Although Matt Cutts has always been the public face of all parts of Google’s unpaid search, his realm is primarily web spam. Singhal has been speaking publicly more often (notably when Panda launched) and… Please visit Search Engine Land for the [...]
4 Content Techniques That Will Improve SEO & Sales
May 11, 2012 - 12:04 pm
Tags: Content, Improve, Sales, Techniques
Posted in Uncategorized | No comments
On the back of Panda, Penguin and any other updates Google has stored in the Zoo, writing SEO content has become more and more about delivering a better user experience. Gone are the days of keyword laden text that reads poorly and lacks substance. It has been laid to rest and will never return. We’re [...]
3 Tips for Monetising Your Content
May 10, 2012 - 7:05 am
Tags: Content, Monetising, Tips
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With any marketing activity, the killer is finding a tangible way to demonstrate ROI. It’s something that continues to hold back investment in new and emerging channels and something marketers have to constantly work at – often more so than the sexy, creative side. If you do it well, creating and publishing quality content has [...]
Facebook’s New App Center Promises Quality Over Quantity
May 9, 2012 - 5:55 pm
Tags: Center, Facebook's, Over, promises, Quality, Quantity
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Last September, during the f8 Developers’ Conference, Facebook CTO Bret Taylor said that the company had no plans for a “central app repository” – an app store. Today, Facebook is changing its tune. The social giant has announced App Center, a section of Facebook dedicated to discovering and deploying high-quality apps on the company’s platform. [...]
The Pros & Cons of Editorial Calendars for Content Marketing
May 8, 2012 - 7:04 am
Tags: Calendars, cons, Content, Editorial, Marketing, pros
Posted in Uncategorized | 1 comment
Many content marketers will tell you the importance of having an editorial calendar. I’ve advocated for them myself in the past – keeping an editorial calendar offers a number of clear benefits for business bloggers. But the fact is, I currently don’t run a strict editorial calendar. I plan out our schedule for a week [...]
How to Use Customer Personalities to Write Effective SEO Content
May 7, 2012 - 7:04 am
Tags: Content, Customer, Effective, Personalities, write
Posted in Uncategorized | 2 comments
In my last post I discussed using personas to create content that targets your potential customer. In that post I defined the differences between personalities and personas: Persona = motivation (what the visitor needs, why they are on your site) Personality = temperament (how they navigate, what they need to see or read to find [...]
Wisdek Corp. Offers Tips on Attracting & Engaging Customers with Web Content … – San Francisco Chronicle (press release)
May 4, 2012 - 2:26 am
Tags: attracting, Chronicle, Content, Corp, Customers, Engaging, Francisco, Offers, Press, Release, Tips, Wisdek
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Wisdek Corp. Offers Tips on Attracting & Engaging Customers with Web Content …San Francisco Chronicle (press release)Creating quality content is a major part of Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising campaigns. Knowing the basic concepts is not enough to increase rankings and to convert website visitors into sales.and more » View full post on [...]
Playing SEO Hide and Seek with Anchors and Duplicate Content – 2 Site … – Search Engine Journal
May 2, 2012 - 10:26 am
Tags: Anchors, Content, Duplicate, engine, hide, Journal, playing, Search, seek, site
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Playing SEO Hide and Seek with Anchors and Duplicate Content – 2 Site …Search Engine JournalBoth websites held great content, but were structuring their content in a way that was causing problems SEO-wise. These “hide and seek” problems are inhibiting the sites in question from ranking well for target keywords, which is cutting into new [...]
Playing SEO Hide and Seek with Anchors and Duplicate Content – 2 Site Structure Problems to Avoid
May 2, 2012 - 10:05 am
Tags: Anchors, Content, Duplicate, hide, playing, problems, seek, site, Structure, to Avoid
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During a recent analysis, I ended up reviewing two sites that had very different site structure issues. Both websites held great content, but were structuring their content in a way that was causing problems SEO-wise. These “hide and seek” problems are inhibiting the sites in question from ranking well for target keywords, which is cutting [...]
Video: Google Speaks About Search Quality Raters
May 1, 2012 - 12:09 pm
Tags: about, Google, Quality, Raters, Search, speaks, Video
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Google’s head of web spam, Matt Cutts, has published a video talking about a topic that Google has never really talked about publicly before – Google Quality Raters. The video goes through the process used by Google with these Quality Raters. Matt Cutts specifically says these quality… Please visit Search Engine Land for the full [...]
